Media research and planning

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Kyle Wales RESEARCH AND PLANNING

description

AS Media Studies research and planning

Transcript of Media research and planning

Page 1: Media research and planning

Kyle Wales

RESEARCH AND PLANNING

Page 2: Media research and planning

PRELIMINARY TASK For the print preliminary task I will analyze a front cover and contents page of a new college magazine. I will analyze this by labeling and shortly describing the purpose of each feature

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Name of artist from large image and why she appears there

Advertisement of what the magazine contains. The purpose of this is to inform readers on what artists are contained inside and the story behind them

Magazine Analysis

Title of magazine. The title is always the largest and most eye catchy feature on the magazine for representation of the company

The Sub titles of artist or headlines are all larger than descriptions. This attracts the reader to their chosen story line

Names of other artists added inside: This attracts fans to buying this magazine

Large image covering Centre of page

This magazine is simple but still has all the features needed to attract readers

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Magazine title: only the first two letters are shown here as many ‘KERRANG!’ fans recognize the structure of the layout

This side banner advertises the company’s posters that are contained in side. This may add value to fans/collectors

Large sub title describing the purpose of the main image and who the image is

Bottom header is introduced to match color scheme advertising what the company have been doing over the latest period

This header advertises the company by informing readers of recent or new magazines which can be collected

Barcode: every magazine contains a barcode on either the font or back

Advertisement of what the magazine contains. The numbers 25 is large and bold such as the subtitle

Large image covering the center of page

Magazine analysis

Second small image for advertisement

This magazine is very eye catchy as the page is filled with various features. The color scheme is also on point by using the same colors through out. An example of this is subtitles, all subtitles are in yellow and descriptions are in white

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Contents Page Analysis

Contents title and date. This is shown in big bold letters with two types of colours to match colour scheme Medium sized image

representing the main article in the current magazine. This advertises readers by quickly allowing them to find the correct page

Description of above picture. This shows a short introduction to attract/tease readers of what’s inside

Bold Sub-title advertising the main story

These sub headings advertise different genres that are inside this magazine. These show news, radar, live and features which are described below in a smaller font.

Advertisement of other issues that ‘NME’ have released. Also advertises a fan base discount by purchasing this magazine