MEDIA RECAP REPORT - Challenged Athletes Foundation€¦ · 12/06/2018  · Social Media. Press...

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12th Annual A Celebration of Heroes, Heart and Hope Gala MEDIA RECAP REPORT

Transcript of MEDIA RECAP REPORT - Challenged Athletes Foundation€¦ · 12/06/2018  · Social Media. Press...

Page 1: MEDIA RECAP REPORT - Challenged Athletes Foundation€¦ · 12/06/2018  · Social Media. Press Coverage Total Reach 2,458,682 Sports Illustrated Digital All data from Meltwater.

12th Annual A Celebration of Heroes, Heart and Hope Gala

MEDIA RECAP REPORT

Page 2: MEDIA RECAP REPORT - Challenged Athletes Foundation€¦ · 12/06/2018  · Social Media. Press Coverage Total Reach 2,458,682 Sports Illustrated Digital All data from Meltwater.

Total Reach for #HeroesHeartHope (Twitter, FB, Insta) 2.35 Million

Facebook Live Reach 8,420

All data from Meltwater and Facebook

Social Media

Page 5: MEDIA RECAP REPORT - Challenged Athletes Foundation€¦ · 12/06/2018  · Social Media. Press Coverage Total Reach 2,458,682 Sports Illustrated Digital All data from Meltwater.

Shaquem Griffin8,262 video views ( and counting!) 39.2K Impressions + 1,024

engagements

Dylan Dryer

TOP PERFORMING SOCIAL POSTS

Miles Chamley Watson

283K Reach + 6,500 engagements

120K Reach + 2,253 engagementsMama Caxx141K Reach + 4,387 engagements

Page 7: MEDIA RECAP REPORT - Challenged Athletes Foundation€¦ · 12/06/2018  · Social Media. Press Coverage Total Reach 2,458,682 Sports Illustrated Digital All data from Meltwater.

Instagram7,539 Reach / 871 likes / 14 comments / 54 Profile Visits

Facebook -Recap Video

TOP CAF CHANNEL SOCIAL POSTS

Twitter Retweeted by NFL Player Shaquem Griffen 132.6K Potential Reach / 934 Engagements

Retweeted by Amy Freeze 126.4K Potential Reach / 60 Engagements

10K Reach / 326 likes / 19 comments / 6.18% Engagement

Page 8: MEDIA RECAP REPORT - Challenged Athletes Foundation€¦ · 12/06/2018  · Social Media. Press Coverage Total Reach 2,458,682 Sports Illustrated Digital All data from Meltwater.

Facebook Live

17 minutes live 87 Comments / 20 shares while live

4,188 unique viewers 4,805 Video Views

Total reach between 2 posts: 8,420

Post #1 at 6:15 pm June 6th Post #2 Reshare June 11th

Facebook Live Link

Page 9: MEDIA RECAP REPORT - Challenged Athletes Foundation€¦ · 12/06/2018  · Social Media. Press Coverage Total Reach 2,458,682 Sports Illustrated Digital All data from Meltwater.

Recap Video on Social Media

Facebook Twitter

Instagram

Potential Reach 56K / 480 Video Views / 87 EngagementsReach 10,335 / 3.2K Views / 493 Reactions

Reach 3.4K/ 876 Views / 246 Engagements

Page 10: MEDIA RECAP REPORT - Challenged Athletes Foundation€¦ · 12/06/2018  · Social Media. Press Coverage Total Reach 2,458,682 Sports Illustrated Digital All data from Meltwater.

The 12th Annual A Celebration of Heroes, Heart and Hope Gala was

A BIG SUCCESS!