Media Presentation

Poster 1

The colour red highlights the danger which could occur throughout the film as it is a horror genre

The fact that the main image is upside leaves a lot of mystery as a normal picture of the Eiffel tower would be seen as ‘nice’ or ‘picturesque’ but as its upside down it creates a negative unusual effect

The font of the film name is very small and simplistic indicating to the people that the main clue of the film is in the central image

The skulls which are above the Eiffel tower suggests that the film is in the horror genre without anyone having to read a film review. The colours of the film poster highlights the fact that the film is a lot to do with danger and death

Poster 2

The majority of the image is all black apart from the film title as it is what will stay in peoples heads

Shadows are used in the movie poster as well as an all black background to create a creepy/scary effect

A rhetorical question has been used on the movie poster to try and draw you into the film. Making it seem very realistic as you are being asked about an event which is going to happen in the film

The young woman in the image is wearing head gear. By looking at her eyes you can tell she is uneasy suggesting that she is going to die. This highlights the fact that this film is a horror movie

Poster 3 The background is very dark

with a lot of shadows creating a haunting atmosphere.

The house looks like a typical house which viewers of the film would probably live in. This allows the audience to connect with the film which makes it seem scary

The young boy is the main focus of the poster. His face is very dark again creating a spooky atmosphere.

The boy is creating eye contact, his eyes looks possessed which again intrigues the audience into wondering what the movie is about. As the poster captures you into the image

The film title is sideways which gives the impression that not everything is the way it should be. The contrast between the red and white writing creates the idea of both death and innocence

300-500 word analysis

After looking at a few horror movie posters I have found that they all use dark colours with low key lighting to create a scary effect for the viewer. The low key lighting creates shadows which indicates secrecy and death as in a horror movie you never know what is about to happen. So the use of the lighting transmits this horror theme before you have even seen a trailer for the film. The use of the dark colours on the movie posters highlights the fact that there is going to be a lot of death and blood in the film. In most horror movie posters the main colours used are black, grey and red to highlight the fact that the majority of people get killed in horror movies, so by using these colours it indicates to the viewers what is bound to happen before they have even watched the film.

Some movie posters such as insidious use a character to draw in the viewers’ attention by using eye contact, the use of the eye contact makes the poster stand out to the viewer as it looks like the film is being directed straight at them. The insidious poster uses a young boy who looks quite innocent however his eyes are possessed, indicating to the viewer that this could be the main character in the film or the boy has been possessed due to something which has gone on in the film. It leaves some mystery in the poster as it makes the viewer question what they think will happen in the film.

Another device used in the posters which attracts the viewer is taglines, a lot of horror movie posters use taglines to either give a clue away as to what is going to happen in the film, or just to try and attract your attention so that you can question what you think is going to happen in the film. The use of taglines really benefits the movie posters as it creates an idea in the viewer’s head as to what is going to happen in the film.

Mid-shot to show the main character in the film.

Uneven text to highlight that the film is about a young girl. The writing also contradicts the portrayal of someone innocent.

The white writing is very bold compared to the dark and dull background.

Task 1

Examples from movie posters genre

Here is a horror movie poster from the film ‘The Grudge’ it is very similar to the film ‘Orphan’ as it uses a lot of dark colours. However the colour red is used to highlight specific text, it also signifies blood which again links to a horror movie.

Brainstorm – mood board

Screenshots of the film

Photos

These are the photos I took on my photo shoot. I used a low angle shot so that the eye contact with Chloe was a lot stronger. This will benefit my movie poster of a horror genre.

First Draft of movie poster

Feedback from first poster

•I asked some peers of any criticisms they had with my poster. One thing which was constantly being brought up was the credits. It was said that it looks disjointed and doesn’t fit the ‘horror’ theme.

Task 2