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Workingfor the carecommunity

The Care Portfolio

United Business Media, owners of CaringBusiness and of the Care Show are one ofthe largest publishing houses in the UKand specialists in business-to-businessmarketing solutions. This enables us toinvest in our products to make sure thatthey are the highest quality that themarketplace has to offer. In addition tothis, we can draw on the very latestpublishing and digital innovations thatare being used in marketplaces parallel tothe care sector to make sure our productsreally are cutting edge.

We work with everyone from the verylarge firms to the very small to providetailored promotional packages designedto meet our clients’needs. Whether yourmarketing objective is to raise awareness

of a new product, build your brandamongst your target market or generateleads for your sales team to action, theCaring Business portfolio can help youachieve your aims.

• Caring Business magazine and website• Caring Business email newsletter• The Care Show• National Care Homes Week• Care Summits

Combing various elements of ourportfolio can ensure that you achieve allof your marketing goals in the most costeffective way possible. To discuss yourneeds in greater depth, you can find ourteam’s contact details at the back of thismedia pack.

Caring Business

Professional, independent editorial haslead to Caring Business becoming themost respected title amongst care sectorprofessionals today. Stories such as theThe 50 Most Influential People in Care(January), the National Care Homes Weekedition (June) and the interview withBaroness Young (November), were

editorial pieces that set Caring Businessaside from other magazines. This coupledwith best practice guides and practicaladvice in the My Business section of thejournal ensure that decision makers fromright across the marketplace turn toCaring Business first for news andinformation about their industry.

Caring UK

Caring Times

Healthcare

Business

Care Management

Matters

Caring Business

Paid

for/

requ

est c

opie

s

0

4,000

2,000

14,000

16,000

12,000

6,000

8,000

10,000

12,373

408No ABC

certificate

7,968

4,235

* Source: ABC Audits – June 2009

The Care Show

>>About the Care ShowsSince its launch in 2005 The Care Showhas successfully grown into the UK’s No.1elderly care industry event. Attracting anattendance of over 5000 key care homeprofessionals, owners and managers peryear and with over 60% of visitors havingpurchasing authority, both theBournemouth (March/April) andBirmingham (November) shows are anunmissable event for your businesscalendar.

We thought the showwas very good, this was

the first time and wedemonstrated a lot ofproducts.The show was agreat source of information

Absolutely remarkable.We were busy on both

days from the opening to the close

Norman NevanProtomed

Sonia Waare-ConwayMountway

>>ExhibitingIf you would like to exhibit at The CareShow the price for a ready-made shellscheme stand is just £243 per squaremetre and includes:• Stand space• Walls• Spot lights• Carpet• Name-board

>>What exhibitors said about the 2008 Care Show

• Fascia• Free entry in show guide• Free PR serviceAlternatively space only sites are availableat £221 per square metre.

>>SponsorshipIn addition to exhibiting, there are amultitude of opportunities that offer thechance to have highly visible branding atthe events. These range from showsponsorship, inserts, online adverts,digital opportunities etc… for moreinformation contact us today:

The Care ShowSally Veness 020 7955 3732sveness@cmpi.bizLudgate House,245 Blackfriars Road,London SE1 9UYwww.careshow.co.uk

2009Care ShowsLondon Olympia 7- 8 OctoberNEC Birmingham3-4 November

Rates and data

Full pageTrim size 390 (h) x 297 (w)Bleed size 396 (h) x 303 (w)

DPSTrim size 390 (h) x 594 (w)Bleed size 396 (h) x 600 (w)

Type area356 (h) x 267 (w)

Quarter page – horizontal86 (h) x 267 (w)

Eight page 86 (h) x 131.5 (w)

Quarter page – vertical174 (h) x 131.5 (w)

Half page – vertical356 (h) x 131.5 (w)

Half page – horizontal174 (h) x 267 (w)

Third horizontal115 (h) x 267 (w)

Sixth horizontal54 (h) x 267 (w)

Text area + heading324.5 (h) x 267 (w)

Column widths1 column 50.2 (w) x 356 (h)2 columns 104.4 (w) x 356 (h)3 columns 158.6 (w) x 356 (h)4 columns 212.8 (w) x 356 (h)5 columns 267 (w) [page width] x 356 (h)

Gutter width4 mm

Heading/label here

Caring Business A3

Double page spread 5,900

Full page 3,200

Half page 1,790

Quarter page 1,150

Eighth page 660

£

*all sizes in mm

Contact details

Contact detailsCaring Business1st Floor, Ludgate House245 Blackfriars RoadLondon SE1 9UY

Advertisement ManagerChris Edwardst>>020 7921 8602e>>chris.edwards@ubm.com

Care Show Sales ManagerSally Venesst>>020 7955 3732e>>sally.veness@ubm.com

PublisherTony Arnoldt>>020 7955 3785e>>tony.arnold@ubm.com

EditorOlufunmi Majekodunmit>>020 7921 8502e>>Olufunmi.majekodunmi@ubm.com

ProductionSarah Hughest>>020 7921 8127e>>sarah.hughes@ubm.com