MEDIA ORGANISATION & MANAGEMENT- Planning

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TRINITY INSTITUTE OF PROFESSIONAL STUDIES Sector – 9, Dwarka Institutional Area, New Delhi-75 Affiliated Institution of G.G.S.IP.U, Delhi BJMC MEDIA ORGANISATION & MANAGEMENT Submitted by:- Amanpreet kaur (Assistant Professor)

Transcript of MEDIA ORGANISATION & MANAGEMENT- Planning

Page 1: MEDIA ORGANISATION & MANAGEMENT- Planning

TRINITY INSTITUTE OF PROFESSIONAL STUDIESSector – 9, Dwarka Institutional Area, New

Delhi-75Affiliated Institution of G.G.S.IP.U, Delhi

BJMCMEDIA ORGANISATION &

MANAGEMENTSubmitted by:-

Amanpreet kaur(Assistant Professor)

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TRINITY INSTITUTE OF PROFESSIONAL STUDIESSector – 9, Dwarka Institutional Area, New Delhi-75

PLANNING 2

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• Planning is deciding in advance what to do and how to do.

• Planning is closely connected with creativity and innovation.

• Planning requires taking decisions since it involves making a choice from alternative courses of action.

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TRINITY INSTITUTE OF PROFESSIONAL STUDIESSector – 9, Dwarka Institutional Area, New Delhi-75

• Setting objectives and targets for a given time period and formulating an action plan to achieve them effectively and efficiently. It is concerned with both ends and means, i.e., what is to be done and how it is to be done.• “Planning seeks to bridge the gap between where we are and where we want to go. Planning is a trap to capture the future.”- KOONTZ and O’DONNELL

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IMPORTANCE OF PLANNING 6

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TRINITY INSTITUTE OF PROFESSIONAL STUDIESSector – 9, Dwarka Institutional Area, New Delhi-75

• Planning provides directions• Planning reduces the risks of uncertainty• Planning facilitates decision- making• Planning reduces overlapping and wasteful

activities• Planning promotes innovative ideas• Planning establishes standards for controlling

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TRINITY INSTITUTE OF PROFESSIONAL STUDIESSector – 9, Dwarka Institutional Area, New Delhi-75

LIMITATIONS OF PLANNING

• Planning does not work in dynamic environment

• Planning is a time consuming process• Planning involves huge costs• Planning creates rigidity• Planning reduces creativity• Planning does not guarantee success

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TRINITY INSTITUTE OF PROFESSIONAL STUDIESSector – 9, Dwarka Institutional Area, New Delhi-75

STEPS INVOLVED IN PLANNING PROCESS

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TRINITY INSTITUTE OF PROFESSIONAL STUDIESSector – 9, Dwarka Institutional Area, New Delhi-75

1. Setting organizational objectives2. Developing planning premises3. Identifying alternative courses of action4. Evaluating alternative courses5. Selecting the best possible alternative6. Implementing the plan7. Follow-up action

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TRINITY INSTITUTE OF PROFESSIONAL STUDIESSector – 9, Dwarka Institutional Area, New Delhi-75

THANK YOU