MEDIA ON DEMAND AND

INFOTAINMENT SYSTEM ON BUSES

AND TRAINS PRODUCT BLUEPRINT

Thanarung Thanathiti (Bob)

ธนรง ธนธต (บอบ)

Mobile: +66-86-3003288

bob@thanarung.com

Media On Demand Device System

• System Architect is based on MOST (Media Oriented

System Transport System)

• Minimum Speed is 150 MBps to every Display Terminal.

The MOST150 Server has to perform multimedia

distribution in interactive manner to every Display

Terminal in the speed consistently and evenly.

• Network Cable; Plastic Optical Fibre (POF), No LAN cable

is needed.

MOST150 MBps Server

• One server unit of

MOST150 is responsible

for 60 Display Terminals.

There is no any network

hub required.

• 60 concurrent users per

one server unit.

MOST 150 System, specification details

Component Spec Function

MOD

server

CPU Freescale i.MX35

Transmits the multimedia contents, such as

movie, music, travel info, radio, navigation info

and TV to the ring network.

Updates the multimedia contents by flash card.

AV-in Reserved for GPS

input

Satellite TV 2 tuners to support

Thailand channels

Storage Flash storage

Terminal

CPU Fujitsu MB86 Receives the multimedia contents from the ring

network and let passengers to select their

preferred programs.

Shows the advertisement contents on the

horizontal and vertical bars from time to time.

Pop-ups the advertisement contents on the main

window at pre-defined timing.

Display 9” digital touch panel

Network

Standard MOST150 Connects the server and the terminals by the

ring architecture.

Provides stable signal transmission even when

one or more terminals fail.

Bandwidth 150Mbps

Connectivity POF (Plastic Optics

Fibre)

MOST 150 System Standards

The MOST 150 System have to meet the

automotive industry grade tests as below.

• vibration tests (ISO 16750-2)

• temperature tests (ISO 16750-4)

• electro-magnetic emission tests (IEC

CISPR25)

• transient immunity tests (ISO 7637-2)

MOST 150 System Infrastructure

System Infrastructure

Server

External

device

MOST 150 Network Specifications

• Plastic Optical Fibre (POF), It has to be at least a Japanese Manufacture Quality Standard, since the quality of the POF will affect the data/media transfer rate. Toshiba plastic optical fiber transmission cable & connector, TOCP155 for single token ring network, and TOCP200 for double-loop token ring network.

• Bypass system, when a terminal is down.

• No Interference/Noise from the Vehicle power systems.

• No EMI to Vehicle’s Electronic Safety Related Devices.

Migrate from single loop token

ring network to double-loop token

ring network.

MOST 150 Network Installation.

• Since the network is a token ring type, to prevent connection lost, below are the check list of network integration. • Solid cables pipes on the side panels of the bus body, no points to penetrate the

cables inside without using special tools.

• A breaker circuit/fuse for every display terminal.

• Switching panel in driver console with a circuit breaker.

• Double-loop token ring network should be applied.

• Display’s swing arm connection with passenger seat must be solid, no penetrating points.

• Thief protection for Display Terminals.

• Display screen protection.

• Conditions to be considered when designing system installation. • Heat from the vehicle

• Vibration of the vehicle

• Noise and interference from the vehicle

• Moisture from the air-conditioning, big vary temperature during the vehicle is operating, and stop.

• Fluctuation of Voltages in the Vehicle, and sufficient and independent power supply.

• Behaviour of the passenger.

• Bus Operator practices.

MOST 150 Server System basic functions

• MOST 150 System comes with 2 TV Receiver/Tuner

Modules. Each Module is able to received 10 television

channels. Total of 20 TV Channels will be provided in the

System.

• A Satellite Radio Receiver/Tuner

• 5 AV inputs to the MOST 150 Server for the following:

• Front of the bus/train

Video Camera, hence the

passengers will see the

traffic situations.

• 2 AV Inputs for Satellite

Set Top Boxes.

• 1 Spare AV Input for any

composite video source.

• 1 for GPS system input

MOST 150 Server System basic functions cont.1

• 2 USB inputs (USB 3.0) : • 1 is for data transferring/updating. USB 3.0

• 2 is for 3G/4G Wifi Modem for in bus internet access, and wireless

updating

• 1 SDHC Slot for Media On Demand content update,

minimum capacity is 32 GB, and would be upgradable to

64 GB

• 1 SSD (A solid-state drive (SSD) Hard Disk), minimum of

128 GB.

3G Wi-Fi Vehicle Routers

MOST 150 Server System basic functions cont.2

• Independent Media On Demand Content of the servers:

• MP3, MP4 Contents

• Music Video On Demand

• Movie/Video On Demand

• Photograph Viewer

• Games

• Other Media Capabilities of the Servers:

• Live Television Channels

• Live Radio Channels

• Internet Access

• Message Display and Media from the bus driver console

MOST 150 Sever Data and Content Updating

• Cloud Computing Resource Centre for Content and

Software Updating

• USB Cable

• SDHC Card

In Vehicle Display Terminal Specifications

• HD LCD Touch Screen Display Terminals, 9” and 10.2”

• Full Media On Demand Functions; play, forward, backward, pause, no

lacking time for the same content played by other passengers. Direct

control media playback by individual passenger.

• Every passenger can play MOD content independently.

• 2AV outputs for eye-phone speaker and headrest speakers. • 1 AV input for passenger to watch and listen their own media contents.

• Sufficient Display Terminal’s buffer memory to enhance speed/performance.

• Display Terminal represents the seat number and the

passenger on demand attendant calls button.

In Vehicles entertainment system features

• Able to receive basic Thailand Television Channels; 3, 5,

7, 9, TPBS, NBT.

• Wi-Fi for Cloud Center Updates,

• Wi-Fi for in vehicle passengers usage,

• In vehicle between display terminals communication

features, the passengers can communicate to each other

and play games together in the vehicle

In Vehicles entertainment system features Cont. 1

• Survey Forms for Marketing and Customer Research.

• Advertising and Sponsorship Opportunities.

• Side Bar Quick Information

• Bottom Bar Pop Up Information

• Commercial During the Movie on Demand

• Pop Up and Emergency Announcement from the bus driver

console.

In Vehicles entertainment system features Cont. 2

• Movies on Demand Service; PPV, pay per view

• Music on Demand

In Vehicles entertainment system features Cont. 3

• Live TV

• Live Radio

• Travel, Navigator, Map

In Vehicles entertainment system features Cont. 4

• Language Selections

• Android UI

At least three languages for passenger

selections

Thai

English

Chinese

Other Value Added Systems that come on the top of

Multimedia System for Buses & Trains

• RFID Payment System: Fix at the Bus Entrance, and Handhelds

• Ticketing

• In Vehicle Shopping; in vehicle purchasing such as drinks, snack, order

and pick up goods/souvenir at the destination.

• PPV, Pay Per View

• Download contents, magazines, music, movies, games.

• Accommodation booking

• Buses rest station shopping

• AEC Asean Economic Community, Special Contents.

Thanarung Thanathiti (Bob)

ธนรง ธนธต (บอบ)

Mobile: +66-86-3003288

bob@thanarung.com