Delivering an audience of active and engaged collision repair industry professionals.

M E D I A K I T 2 02 1

From the editorWe enter 2021 with the hope that we can recommence the range of networking events that connects this industry and offers our advertising clients opportunities to interact with customers and potential customers in many different environments.

Paint & Panel is so much more than just a magazine. We connect the industry through shared knowledge, networking opportunities and recognition. As well as our highly acclaimed half day conference L!VE, we run the Women in Collision Awards and Seminar and Next Generation seminar.

We’re highly social with an ever growing audience on our website as well as facebook , instagram and LinkedIn. Our weekly e-newsletter keeps the entire industry up to date. We run regular industry surveys and play these back through out many communication channels.

Our product features have been reorganised this year to reflect evolving repair methods and our regular TechTalk keeps our readers up to date on the latest vehicle technologies.

This is a people industry and our audience loves to hear about other people’s journeys. Another industry first was the creation our popular podcast, The Edge. We’ll be taking this weekly from this year and, as well offering insights into repair businesses these podcasts offer an incredible marketing opportunity to tell the industry about your company and what you can offer.

We’ll be running more webinars next year too and we will regularly ask our clients to offer their insights to our audience.

Our biggest recognition initiative is the Bodyshop Awards where outstanding businesses and individuals receive industry acknowledgement through being profiled in the magazine and being presented their award at the ultimate industry night of nights.

The team at Paint & Panel know and love this industry and interact with all of the key players. If you have a message about your company or product you want communicated then we will come up with the best value, most effective way to do it.

Advertising Manager Lynette Rochford and I are looking forward to getting back out on the road to meet with you, listen to your goals and create the right solutions to help you achieve them.

Sam Street, Editor, Paint & Panel

Our audience, your customerPaint & Panel’s attracts a diverse audience from all sectors of the industry,

including auto bodyshops, manufacturers and suppliers of parts and

products to the collision repair industry, insurance companies, car

manufacturers, software companies as well as students and teachers.

Within these sectors, the bulk of audience consist of those who are the

key decision makers in their organisation.

NSW

29%

VIC

32%

QLD

20% SA

10%WA

5%4%

4%

8%

BUSINESS OWNER/GENERAL MANAGER

88%

PARTS MANAGER

ACT

TAS

NT

OVERSEAS

SUPPLIER CEO / DIRECTOR

BUSINESS DEPARTMENT MANAGER

ACCOUNT MANAGER/BUSINESS DEVELOPMENT MANAGER

AFTERSALES MANAGER

MARKETING MANAGER

SALES MANAGER

TRAINER / TEACHER / INSTRUCTOR

TECHNICAL CONSULTANT

state

job type

Events & Awards

PAINT & PANEL LIVE

NEXT GENERATION

WOMEN IN COLLISION

SEALERSPLASTIC REPAIR

Visit www.ppgrefinish.com.au/Products/Consumables/SEMfor more information.

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BIGGEST EVER AWARDS PARTY

TECH TALK: TRANSIT VAN

BODYSHOP EFFICIENCIES

RECALIBRATION OPTIONS

AUSTRALASIAN

SEPTEMBER / OCTOBER 2020

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Website

PAGE VIEWS: 21,756MONTHLY UNIQUE VISITORS: 12,426paintandpanel.com.au

Google Analytics Average 2020

Magazine

READERSHIP: 18,000Published bi-monthly

Publisher’s Statement Dec 2020

Social

:5,300+ followersFACEBOOK

INSTAGRAM

YOUTUBE

TWITTER

LINKEDINAs of Dec 2020

Custom ContentReviews, events, eDMs, social media and sponsored editorial, podcasts and webinars.

Podcast

DOWNLOADS: 3,300

As of Dec 2020

Newsletter

SUBSCRIBERS: 3,500Sent weekly

As of Dec 2020

Our portfolio

Connecting repairers and suppliers for 10 years

Register at www.partscheck.com.au

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PULL OUT EVENT CALENDAR

WELDING, RIVETING AND BONDING

A LOOK AT DIFFERENT MSO MODELS

2020 BODYSHOP AWARDS UPDATE

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Digital DownloadTaking the pulse of the industry, gathering insights on business and attitudes

Events and programs

The Next Generation is a community for ‘younger’ repairers (under 40) to connect with and learn from each other. This next generation of repairers are committed to new ways of working, new technology and are open to new ideas and to working collaboratively.

Autobody repair industry experts discuss and debate the issues affecting our industry.

Recognising the women who make a positive impact in our industry. Now in its 8th year!

The biggest awards program in the industry. Now in its 25th year!

Reach your target audienceAustralasian Paint & Panel magazine provides informative and entertaining content to autobody and paint shop industry workers throughout Australia.

More than a magazine, Australasian Paint & Panel offers multiple touch points to reach and engage with your target audience

Print advertising Digital advertising Podcast Event & Awards Sponsorship

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SURVIVE & THRIVE STRATEGIES

TECH TALK HYUNDAI

WOMEN IN COLLISION AWARDS

MEASURING & ALIGNMENT

AUSTRALASIAN

Introducing Rodim. A perfectly suited portfolio of bodyshop consumable products.

www.rodim.com/au

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Published bi-monthly, Paint & Panel takes an in-depth and investigative look into special topics and issues impacting the industry alongside

interviews with the industry’s most high-profile figures and the latest

research and analysis.

paintandpanel.com.au delivers industry news as it breaks,

keeping our audience informed and up-to-date.

Published monthly, The Edge podcast delivers tips, market

intelligence and inspiring stories tailored for collision repair professionals. Sponsorship

opportunities available.

Annual conferences and awards program bringing together

thought leaders and influential figures to discuss the industry’s challenges and recognise up-

and-coming repairers.

Editorial Calendar

JAN/FEB

Aluminium & carbon fibre repairs

Dust and fume extraction, sanding

Women in Collision report

Theme: Victoria market the women in the industry

www.3m.com.au/CollisionRepair

Everything you love, only finer!

Abrasive Discs and Sheet Rolls

Now available in grade 400+

AUSTRALASIAN

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SCANNING AND RECALIBRATION

TECH TALK BMW 3 SERIES

WOMEN IN COLLISION WINNERS AND SEMINAR

SANDING AND DUST EXTRACTION

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MAR/APR

The van issue

Welding riveting & bonding

Welding safety

New tools report

Connecting repairers and suppliers for 10 years

Register at www.partscheck.com.au

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MARCH / APRIL 2020 WWW.PAINTANDPANEL.COM.AU

PULL OUT EVENT CALENDAR

WELDING, RIVETING AND BONDING

A LOOK AT DIFFERENT MSO MODELS

2020 BODYSHOP AWARDS UPDATE

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MAY/JUN

Alignment & measuring

Scanning & diagnostics

Re-calibration

Wheel alignment

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SURVIVE & THRIVE STRATEGIES

TECH TALK HYUNDAI

WOMEN IN COLLISION AWARDS

MEASURING & ALIGNMENT

AUSTRALASIAN

Introducing Rodim. A perfectly suited portfolio of bodyshop consumable products.

www.rodim.com/au

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JUL/OCT

The paint issue everything for painting

Spray guns & compressors & safety

Spray booth technology

Drying equipment

Refinishing technologies

Preparing & sanding

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GET THE MOST OUT OF LINKEDIN

USED CAR OPPORTUNITIES?

SPRAYBOOTH & PAINTSHOP FEATURE

NEW INDUSTRY AI CO-OP

AUSTRALASIAN

JULY / AUGUST 2020

INVEST IN THE BEST WITH LOWBAKE

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SEP/OCT

The OEM issue

Hoists

Bodyshop processes, best practices and efficiencies

Workshop management & OH&S

SEALERSPLASTIC REPAIR

Visit www.ppgrefinish.com.au/Products/Consumables/SEMfor more information.

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BIGGEST EVER AWARDS PARTY

TECH TALK: TRANSIT VAN

BODYSHOP EFFICIENCIES

RECALIBRATION OPTIONS

AUSTRALASIAN

SEPTEMBER / OCTOBER 2020

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NOV/DEC

Paint & Panel awards sponsorship

Awards state finalists

Congratulations to the finalists and winners

Winner announcements

Spies Hecker – simply closer.

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PRODUCTS: GLASURIT 100 LINE

TECHTALK: PORSCHE CAYENNE

OEM REPAIR NETWORK FOCUS

2020 REVIEW TOP STORIES

AUSTRALASIAN

NOVEMBER / DECEMBER 2020

Rate card and material specifi cations

UPDATED: 9 DEC 2020

BILLBOARD*

MREC

SREC

EXT. LEADERBOARD

LEADERBOARD

RA

ILS

RA

ILS

BANNER

MEDIUM BANNER

MREC

½ P

AG

E V

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TIC

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¹⁄³ P

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TIC

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¹⁄4 P

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TIC

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½ PAGEHORIZONTAL ¹⁄³ PAGE

HORIZONTAL

¹⁄4 PAGESQUARE

¹⁄4 PAGEHORIZONTAL

Content MarketingCustom content/advertorial options are available for all print and digital platforms. Card rates apply with a 30% production fee loading if Yaff a creates the content.

Magazine RatesSize Casual 3× 6×

Full page $4470 $3970 $3790

½ page $3240 $2950 $2850

¹⁄³ page $2520 $2180 $1980

¼ page $1310 $990 $830

Front cover $5350

RATES EXCLUDE 10% GST. PREFERRED POSITION LOADING: OBC +30%, IFC +20%

Material Specifi cationsSize Width Height

FP (trimmed) 210 297

½ page vertical 87 256

½ page horizontal 185 127

¹⁄³ page vertical 57 257

¹⁄³ page horizontal 185 80

¼ page horizontal 185 60

¼ page square 90 127

ALL SPECS ARE IN MM. PLEASE INCLUDE 5MM BLEED ON FP AND DPS ADS

DeadlinesIssue Booking Material Publication

Jan/Feb 8 Dec 2020 15 Dec 2020 29 Jan 2021

Mar/Apr 8 Feb 2021 15 Feb 2021 26 Mar 2021

May/Jun 13 Apr 2021 20 Spr 2021 24 May 2021

Jul/Aug 11 Jun 2021 18 Jun 2021 26 Jul 2021

Sep/Oct 11 Aug 2021 18 Aug 2021 27 Sep 2021

Nov/Dec 12 Oct 2021 19 Oct 2021 26 Nov 2021

Website RatesSection Size Monthly

Exclusive positioning

Rails (x2)* $2000

Billboard* $1800

Extended Leaderboard $1650

MREC $1200

Run of site

Background Skin* $2500

Video POA

MREC $900*DOES NOT DISPLAY ON MOBILE SITERATES EXCLUDE 10% GST. PLEASE CONTACT THE SALES MANAGER FOR FURTHER DIGITAL OPTIONS

Material Specifi cationsSize Width Height

Background Skin* 1920 1200

Rails (x2)* 160 750

Billboard* 960 250

Extended Leaderboard 960 90

MREC 300 250

Video 16:9 aspect ratio

ALL SPECS ARE IN PIXELS

eNewsletter RatesSize Monthly

eDM $2350 (per broadcast)

Banner $1500

MREC $995

RATES EXCLUDE 10% GST. PLEASE CONTACT THE SALES MANAGER FOR FURTHER DIGITAL OPTIONS

Material Specifi cationsSize Width Height

eDM 600 900

Banner 600 90

MREC 300 250

ALL SPECS ARE IN PIXELS

DeadlinesWebsite and eNewsletter online material deadline is five days prior to publishing. eDM broadcast material deadline is 10 days prior to publishing.

Lynette Rochford, National Advertising Manager

P: 02 9213 8331 lynetterochford@yaffa.com.au

Helen Davies, Publisher

helendavies@yaffa.com.au

Sam Street, Editor

P: 02 9213 8334 samstreet@yaffa.com.au

Contact

Lynette Rochford, National Advertising Manager

P: 02 9213 8331 E: lynetterochford@yaffa.com.au

Sam Street, Editor

P: 02 9213 8334 E: samstreet@yaffa.com.au

Helen Davies, Publisher

P: 02 9213 8295 E: helendavies@yaffa.com.au