EDITORIAL OVERVIEWFrom the publishers of Wine Country This Week (the leading wine country magazine published for more than 35 years) comesVERY NAPA VALLEY. Whether you visit a few times a year, just for a day, or open your backdoor every morning to vineyards,VERY NAPA VALLEY magazine will allow you to live page by page the very Napa Valley way of life.

Lifestyle | Culture | Cuisine | Wine | ExperiencesArchitecture and Design | Outdoor Adventure | People

TRUSTAn upscale magazine dedicated to life in Napa Valley with a qualified circulation by the publishers of Wine Country This Week. You’ve trusted us for decades to deliver high-quality visitors to your business; now you can depend on us to showcase your brand in a beautifully designed magazine aimed at your desired target audience.

MEDIA KIT 2016

VERY NAPA VALLEYTA S T E | S E E | F E E L

… a magazine that showcases Napa Valley’s acclaimed wineries, restaurants,luxury retail stores, the exquisite wine country way of life. Experience the

splendor of our region. Savor the sights and sensations.

Taste. See. Feel. Breathe deep. You’re in Napa Valley.

TARGET AND REACH

The largest segment of repeat customers from the San Francisco Bay Area:The San Francisco Bay Area delivers the largest segment (37.7%) of visitors to Napa Valley.These people are also your repeat customers – visiting more than 3 times a year. Through our unique relationship with San Francisco Magazine, VERY NAPA VALLEYwill be delivered to San Francisco Magazine’s paid subscribers in San Francisco,Alameda, Contra Costa, San Mateo, Santa Clara, Marin and Napa counties with theApril 2016 issue.

Leisure – the primary reason for visiting Napa Valley:With more than a third of visitors coming for the weekend, VERY NAPA VALLEYwill showcase your resort, spa service or luxury shopping experience via itscontrolled circulation in San Francisco, Marin, Sonoma and Napa counties.

And, of course, we reach the highest demographic residents of Napa County:VERY NAPA VALLEY will be direct mailed to elite Napa Valley residents. These homeowners (average household income exceeds $250,000 and homes valued at over$1,000,000) are consumers of life’s finest luxury goods and services from designer clothing,jewelry, upscale furniture and antiques to elegant dining experiences.

AUDIENCE/QUALIFIED CIRCULATION

• 22,000+ copies direct mailed to San Francisco Magazine paidsubscribers throughout the Bay Area (San Francisco, San Mateo, Santa Clara, Alameda, Contra Costa, Marin and Napa counties) April 2016 issue of San Francisco Magazine

• 5,000+ direct mailed (in mid-March) to homes in Napa County with an average household income of more than $250,000 annually.

• 13,000+ distributed at luxury hotels and high-end destinations inMarin, San Francisco. Sonoma and Napa Valley:… 30+ locations in San Francisco including The Ritz Carlton,

Sheraton Palace, Four Seasons, The Fairmont and Intercontinental… 100+ locations in Napa Valley including Silverado Resort,

Auberge du Soleil, The Harvest Inn and Mount View Hotel.

(From February through July 2016 for the Spring/Summer edition)

CONTRA COSTA

ALAMEDA

MARIN

SAN FRANCISCO

NAPASONOMA

SANTACLARA

SAN MATEOSan Francisco MagazineSubscribers 22,000+

plus Controlled Distribution13,000+

plus Napa Direct Mail5,000+

32%Controlled Distribution

(13,000+)

ExpandedDistribution

in San Mateo and Santa Clara counties

55%with San Francisco Magazine

(22,000+ Subscribers)

13%Napa Direct Mail

(5,000+)

PUBLICATION DATE/DEADLINE

• SPRING/SUMMER FEBRUARY 2016Space Close: Monday, December 4, 2015Camera Ready: Friday, December 11, 2015

SPRING/SUMMER EDITORIAL CALENDAR

• AVA Focus: Calistoga• “Glamping” in Napa Valley• Brew Pubs – Old and New • Best “Selfie” Spots (Selfie Contest winners)• Alternatives to Wine Growing (Olive Oil, Grape Byproducts)• Food & Wine Pairing: Best Places to Go, How to Do it Yourself• A Hands-On Wine Country Harvest• Pamper Yourself: Mud Baths and Unique Spa Services• Six-Month Calendar of Wine and Food Events• Two-Page Map of Napa Valley Wineries

Editorial content subject to change

VERY NAPA VALLEY669 Broadway, Suite B, Sonoma, CA 95476www.VeryNapaValley.com

AD SPECIFICATIONS• Ads must be correct size• For best results supply ads in PDF format.• All 4-color, CMYK process settings (no RGB or spot colors)• Acceptable software: Illustrator, QuarkXpress, InDesign or Photoshop – Illustrator files – Convert type to outlines, include all embedded art files, save art as EPS or PDF– Photoshop files – save as TIFFPhotos must be saved at 300 dpi, line art at 1200 dpi

• Custom colors named in Illustrator or QuarkXpress must have specific names (no RED or BLUE, etc.)

Questions: Chandra Grant, chandra@winecountrythisweek.com, 707.938.1783

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WITH BLEED8- 7/16 x 10 - 7/8finished/trimmed

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Mike Giangreco, Publisher707.938.3734mike@winecountrythisweek.com

RoseAnn Trzesniewski707.334.1930rmtrue@comcast.net

Cathi Wastal707.815.4070cathi.wastal@gmail.com