Media iNFOrMaTiON 2017 pack 2017.pdf · South Asia job map Alternative lifting October 2016 TODAY...
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Liebherr rough terrains return Towers for volumetric modules A record project for Sarens Australia market report TODAY November 2016 Tower cranes go for gold South Asia job map Alternative lifting Automatic hooks TODAY October 2016 Latest all terrains Böckers come to Britain Tadano’s HTLJ in Europe Training in a virtual world TODAY September 2016 500th issue! MEDIA INFORMATION 2017 The original magazine for the global lifting industry
Transcript of Media iNFOrMaTiON 2017 pack 2017.pdf · South Asia job map Alternative lifting October 2016 TODAY...
Liebherr rough terrains return
Towers for volumetric modules
A record project for Sarens
Australia market reportTODAYNovember 2016
001crt1116cover.indd 1 25/10/2016 13:49
Tower cranes go for gold
South Asia job map
Alternative lifting
Automatic hooksTODAYOctober 2016
001crt1016cover.indd 1 26/09/2016 12:16
Latest all terrains
Böckers come to Britain
Tadano’s HTLJ in Europe
Training in a virtual worldTODAYSeptember 2016 TODA
500thissue!001crt0916cover.indd 1 31/08/2016 14:39
M e d i a i N F O r M a T i O N 2 0 1 7
The original magazine for the global lifting industry
The original magazine for the global lifting industry
Cranes Today is the original magazine of the global lifting industry. Launched in 1973, 20 years before any similar title, it celebrated its 500th issue in 2016.
The magazine’s age means that it has grown with the crane industry: as crane manufacture has consolidated and become global, and crane owners have gone further to find work, so has Cranes Today.
The magazine’s editorial team regularly meet with crane owners and manufacturers around the world, allowing them to offer unrivalled insight into the global industry. Based on our close relationships with trade associations and other organisations, such as ESTA, the SC&RA, CICA, CANZ, the CPA, LEEA, and the NCCCO, Cranes Today advocates for safe lifting, based on efficient and effective regulations and standards.
Our global coverage is matched by our circulation. By promoting their company in Cranes Today, advertisers can be sure of unrivalled reach among the industry’s purchasers and specifiers.
The leading resource for crane news and intelligence
The original magazine for the global lifting industry
Quality content is at the heart of Cranes Today. Our expert editorial team interview industry leaders, senior designers and engineers, regulators and standards developers across the lifting sector.
January�� China �� Tower cranes�� ConExpo show guide
February�� Special transport�� Barge cranes�� ConExpo preview
March�� Rigging�� Lift planning�� Controls and sensors
april�� Compact cranes�� Rope�� ConExpo show highlights
May�� Knucklebooms�� Tyres�� The Americas�� Vertikal Days preview�� CTT preview
June�� Cameras�� Special transport�� Secondhand sales
July�� Operator lifts�� Tower cranes�� Ground preparation
august�� All terrains�� Heavy lift�� Western Europe�� CICA preview�� SC&RA preview
septeMber�� Power transmission�� Crawler cranes�� Russia and Central AsiaO
OctOber�� Rough terrains�� MENA�� Training and certification
nOveMber�� USA�� Boom trucks�� Work at height
DeceMber�� Australia�� Self erectors�� Crane transport
Fleet File�� Fleet data�� Telemetry�� Asset management
engaging cOntent
The original magazine for the global lifting industry
Europe42%
RoW5%
The Americas
35%
North America34%
Asia4%
South East Asia
9%
GeoGraphical Distribution
WhO reaDs cranes tODay?Cranes Today’s readership includes the full spectrum of the crane industry.
�� Component and accessory suppliers�� Crane builders�� Crane dealers and auction houses�� Crane owners and rental companies�� And, crane users and project owners
Component and accessory manufacturers can be sure they are reaching the engineers who design cranes and production managers who select parts in increasingly competitive lean supply chains.
Crane manufacturers know that their advertising is seen by crane dealers and rental companies. The crane owners, in turn, can see that they are reaching end users.
Finally, when it’s time for resale, secondhand sellers, dealers, and auction houses know they can show their stock to potential buyers around the world.
The original magazine for the global lifting industry
There are other lifting magazines that claim headline readership rates that approach Cranes Today’s. But, as an experienced marketeer, you know to look closely at those figures. When you’re paying for a print display ad, you’re paying for your message to be seen repeatedly, as the named recipient returns to an article, and as they pass it on to colleagues.
At Cranes Today, 97% of our controlled circulation receive the magazine in print (16,068 out of 16,488). At a rival magazine, almost a quarter of comparably counted readers (3,482 out of 15,353) only receive digital versions of the issue.
When you book advertising, ask: ‘Does a PDF really get read as well and as widely as a print magazine? Is a circulation that is more than 20% digital-only the right way to spend my budget?’
Total readership: 16,488
Total readership: 15,353
are yOu paying FOr print anD getting Web?
97% of our controlled circulation
receive their copy in print
TODAYPrint readers: 16,068
Print readers: 11,871
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Offshore wind turbines
Blade transport in Carpathia
A new home for Lyon
A bridge in CadizJanuary 2016
001crt0116cover.indd 1 21/01/2016 14:04
TODAY
North America region report
Remote controls on loaders
More new cranes at Bauma
Tower cranesApril 2016
001crt0416cover.indd 1 21/03/2016 11:05
Latest all terrains
Böckers come to Britain
Tadano’s HTLJ in Europe
Training in a virtual worldTODAYSeptember 2016 TODA
500thissue!001crt0916cover.indd 1 31/08/2016 14:39
Cycle-based classification
The UK after Brexit
50 years of Verschoor
CICA previewTODAYAugust 2016
001crt0816cover.indd 1 16/08/2016 09:51
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Bauma innovation awards
Middle East region report
US utilities sectorFebruary 2016
001crt0216cover.indd 1 16/02/2016 14:07
The original magazine for the global lifting industry
colour
Double-page spread (DPS) £9,325Single page £5,225Half page £3,275Quarter page £1,925
special positions (extra)Cover £775
Inserts Price on application
online
Home banner £3,075Spot £1,925Skyscraper £3,075
gbp ratesaDvertising package�� An effective campaign that combines the best of print and digital marketing options�� Highly targeted and audited circulation�� Supplier listing.
A strictly limited number of strategically placed advertising positions have been made available and the costs are detailed here.
Online OptiOns�� Optimised 600-word solutions and services showcase�� Exclusive lead banner position�� Special white paper service.
Quality content combined with a first-class approach to circulation will ensure that advertisers are able to reach and impress the business leaders they need to influence. contacts
Will North, [email protected]+44 (0) 20 7406 6629
Sotiris [email protected]+44 (0) 20 7406 6626
Martin McCarthy, group sales [email protected]+44 (0) 20 8269 7848
Elena Lewis, sales [email protected]+44 (0) 20 3096 5788
Nathan Bell, sales [email protected]+44 (0) 20 30965 796
cranestodaymagazine.com
