How effective is the combination of

your main product and ancillary

tasks?

By Alex Major

The Connections

We believe our music video and the back of the album cover work together very well , first the video is all about the transition from dark to light. The front of the album cover is where he finds the book and is holding it happily where as on the back it’s a darker sun setting to remind the viewer that it was a dark time for him but it isn’t anymore. Also the sun set is taken from the very last shot which is used because we thought the picture would work well as the back because of the way it was shaped because the sun is in the middle and we could but the text up the side and it wouldn’t compromise the Picture atall.

The Mise En Scence

The main bottom part of the picture is the location upon which the video was filmed, the buildings and trees all look like silhouettes, until very recently we had a shot of our artist stood in the barn with a long silhouettes going

through the middle. But we decided to remove it to make the transition between the next shot better. It is also a good shot to use as the clouds appear to have a silver glow which is to remind the consumer of the colour

which will remind them of the song, then the video in the process.