Media Assignment Task 2 - Artist presentation
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Transcript of Media Assignment Task 2 - Artist presentation
A R T I S T P R E S E N TAT I O ND A N I E L C R E A M E R
L A D Y G A G AI have chosen to use Lady Gaga for Artist Presentation in music videos.
Lady Gaga uses many Styles, Conventions and Techniques in all of her music videos. The three videos I have chosen to use to are Marry The Night, Applause and You & I.
M A R R Y T H E N I G H T
S T Y L E S
Narrative:
The music video is about Lady Gaga's rise to fame within the music industry.
Interpretative:
Lady Gaga's video is somewhat different to the lyrics. The video is about Gagas past experience. The lyrics can foreshadow this as well.
C O N V E N T I O N S
Extending Songs Meaning: The video helps shows the audience the meaning of the song and the story behind it.
Focus On Performer: The music video is about Lady Gaga and a past experience for her.
Lighting For Mood: Some very natural lighting in this video and varies on the scenes it includes
T E C H N I Q U E S
Miming/Lip Syncing:
Lady Gaga occasionally mimes along to the lyrics when she is not acting out the video.
Camera Techniques:
Close ups, establishing shots, handheld, fast and slot edits.
Y O U & I
S T Y L E SInterpretive:
The story can be seen in different ways to the audience.
Narrative:
The video is about Lady Gaga and her ex boyfriend.
Illustrative:
The lyrics and images may not show exactly the same thing, but there are moments when they link together.
Surrealist:
There are unnatural elements to the video, one being Lady Gaga being a mermaid and her also being a man.
C O N V E N T I O N S
Extending Songs Meaning:
The song extends the song meaning but not clearly.The audience will need to go in depth to see the real meaning.
Focus On Performer:
The video is about Gaga, as the song is about part of her life.
Lighting For Mood:
The video is a film and tells a story, so the lighting varies depending on the mood of the scene.
T E C H N I Q U E S
Miming/Lip Syncing:
Lip syncing is also used in this video.
Special Effects:
Lady Gaga is a Mermaid, she plays a man.
Camera Techniques:
Close ups, long shots, establishing shots, cane shots, pan shots.
A P P L A U S E
S T Y L E S
Surrealist:
There is a lot of unnatural elements within this video.
Interpretative:
The video can be viewed in many different ways than Gaga views it.
Homage:
Some scenes within the video pay homage to Marilyn Monroe and Black Swan.
Narrative:
The video and song is mainly about Gaga coming back from an injury and back into the industry again.
C O N V E N T I O N S
Extending Songs Meaning:
The videos helps the audience understand what the song is really about, but still leaves them thinking.
Focus On Performer:
The video is focusing on Lady Gaga.
Lighting For Mood:
Lighting is very neutral, some scenes are in black and white, some others are using lots of colour.
T E C H N I Q U E S
Miming/Lip Syncing:
Much of the video is Lady Gaga lip syncing to the song as it plays.
Special Effects:
Many special effects are used within the video, swan and head, a tail, black and white filters. Bursts of smoke.
Multi Image:
There are multiple images of Gagas face on the screen at certain points in the video.
Camera Techniques:
Fast editing, close ups, long shots.