Measureable Knowledge Management

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E-Team_Tools_Picture.sxi

Measurable
knowledge management
with
Web 2.0 technologies

Peter H. Reiser

http://blogs/sun.com/peterreiserhttp://twitter.com/peterreiser

Agenda

08.15-08.20 [Ebneter] Introduction 08.20-09.00 [Reiser] "Measurable Knowledge Management" 09.15-10.00 Team work 1 (30' + 15' discussion )10.15-11.00 [Reiser] "Use of Web 2.0 technologies" 11.15-12.00 Team work 2 (30' + 15' discussion )

Knowledge Management

Knowledge sharing is a good thing BUT...

What is the
business case?

How do I
measure success ?

(My knowledge
is my power.)

What is the RoI?

How is KM integrated
into our CRM strategy

The materials confidential.

Im too busy to
create content.

My time is better
spent generating
revenue.

What is my personal RoI?

Users

Management

Objectives

1. Standardization of the Offering creation, Selling & Delivery Methodologies 2.Seamless integration of KM into business processes 3. Standardized Community Framework to support virtual teams and communities 4. Maximize and measurable re-use of Solution Offerings and Customer projects

Standardization Methodologies

4. Solution Measurement

2. Solution Creation

5. AIM Project Execution & Measurement

3. Solution Publishing

Solution Life cyle

1. Organization Creation

Collaborative Command & Control: P&L & RoI

Integration Business Processes and Applications

Solution Readiness Dashboard Example

Solution Readiness

Field GTM Readiness

KMS Dashboard

Standardized Community Framework

Project Overview

Document tagging

This provides for a comprehensive view of the tools that are owned and supported by Eteam and are used by GSO and CSD

Project Statistics

Lecture 1:

What business metrics could you use to prove
the
business case for

Knowledge Management ?

Results (IC reuse / Win rate)

Results (Hours saved by Reuse)

Artifacts Metrics

Community in a Box

Architecture MethodologyValue SystemCommunity 1Community 2Community nArchitecture

Scalable Enterprise Architecture

How to build vibrant communities

What is in it for Me

Any internal or external community

CE 2.0 consist of three building block CE 2.0 architectureThe architecture is based on reusable web services, standard protocols (Restful, ATOM, WebDAV) and extensible set of web widgets.Community Life cycle MethodologyTo drive a consistent community model, we creating a standard methodology called Community in a Box It describes the tools, roles and psychological dynamics of a community and provides a cook book how to build/sustain and archive measurable communities.Community EquityThe objective is to show you the Social Capital and Trust you gain by actively participate in communities

Architecture

MethodologyArchitecture Community 1Community 2Community nValue SystemCE 2.0 consist of three building block CE 2.0 architectureThe architecture is based on reusable web services, standard protocols (Restful, ATOM, WebDAV) and extensible set of web widgets.Community Life cycle MethodologyTo drive a consistent community model, we creating a standard methodology called Community in a Box It describes the tools, roles and psychological dynamics of a community and provides a cook book how to build/sustain and archive measurable communities.Community EquityThe objective is to show you the Social Capital and Trust you gain by actively participate in communities

Technical Architecture

Attachment Tagging Ontology Blog Search

Rating
Comment

MyShare

My Skills

MyTags

MySocial

MyEquity

MyCommunities

Community Services

Widgets

Web Services Bookmark Feed Syndication

People &
Community
Registry

CommunityEquity

Wiki MyContributions Security & Entitlement Services (IdM)Social
Graph

We are implementing this architecture in a phased approach.You might have notices that we already integrated theCE 2.0 Rating/Comment, Tagging and Attachment service (myShare with the August release for Cepedia. In addition we launched the CE2.0 search services which is the first ture mashup service by showing the related document types, tags, people, communities and email alias in a single search result.With CE2.0/CEC we launch the first pilot of the Social network services. Go tosurl/ceclive and experience it yourself. Lookup the session content, rate and leave your feedback via session forum. Find your peers on the site and add them as friends...

Architecture MethodologyValue SystemCommunity 1Community 2Community nIf You Build it, Will They Come?Architecture

CE 2.0 consist of three building block CE 2.0 architectureThe architecture is based on reusable web services, standard protocols (Restful, ATOM, WebDAV) and extensible set of web widgets.Community Life cycle MethodologyTo drive a consistent community model, we creating a standard methodology called Community in a Box It describes the tools, roles and psychological dynamics of a community and provides a cook book how to build/sustain and archive measurable communities.Community EquityThe objective is to show you the Social Capital and Trust you gain by actively participate in communities

Methodology

Architecture MethodologyValue SystemCommunity 1Community 2Community nArchitecture

Community Methodology

MMFI Make Me Feel IncludedWhat is the common cause ?Do you listen to me? Do you understand me?

WIIFM What Is In it For MeCan you provide what I need any time, anywhere on any device?
MMFV Make Me Feel ValuedCan I trust you? Do you trust me?Do you value me? How ?

Value System

Architecture MethodologyValue SystemCommunity 1Community 2Community nArchitecture CE 2.0 consist of three building block CE 2.0 architectureThe architecture is based on reusable web services, standard protocols (Restful, ATOM, WebDAV) and extensible set of web widgets.Community Life cycle MethodologyTo drive a consistent community model, we creating a standard methodology called Community in a Box It describes the tools, roles and psychological dynamics of a community and provides a cook book how to build/sustain and archive measurable communities.Community EquityThe objective is to show you the Social Capital and Trust you gain by actively participate in communities

Social Value / Community Equity

Social reputation

Who can I trust ?

What is my status in the community ?

What is in it for me?

Web 2.0 is a user centric phenomena . People can express themselves through blogs, videos, podcast etc. The community decides what is hot through rating,voting, comments. The community creates a dynamic social value system were good content bubbles up and less interesting content bubbles down.. But how do YOU gain reputation and trust in a virtual world ?

Community Equity

CONTRIBUTION EQUITYAttachmentsWikiBlogsIP

SKILLS EQUITY

EnterpriseUserSkills RatingTraining

PARTICIPATIONEQUITYRateCommentRe-useTags

ROLE EQUITY

BusinessProjectsFormalInformal

CQ+PQ+SQ+RQ

PersonalEquity

As part of CE 2.0 we are creating a Community Equity System which shows you to value you generate by actively participating in Online communities. AT CEC we running the first pilot of Community Equity ...How do you participate ?Very simple , go to surl/ceclive and rate for sessions you have visited, provide feedback or adding related content to CEC into your myshare. You will automatically see what Contribution or Participation Equity you have got by going to your myProfle and watch the Personal Equity Widget. Furhermore we have a contest for the most active contributor and participant. You can check the current status on the CEC home page.

Information Equity

Content

Activities

People

createmodifydownloadviewratecommenttag

Personal Equity

my Community Equity

Activities

Me

ContributioncreatemodifyTag

Participationviewratecommentreuse

People

Tag Equity

Info 1IQ=10Info 2IQ=20

JavaTQ=30

RubyTQ=20

Tag Equity

Info 1IQ=10Info 2IQ=20Info 3 IQ=30

JavaTQ=60

RubyTQ=60

Info 4 IQ=40

Tag Equity

Info 1IQ=10Info 2IQ=20Info 3 IQ=30

JavaTQ=60

RubyTQ=60

TQ(Java)=30TQ(Ruby)=20

Info 4 IQ=40

TQ(Java)=30TQ(Ruby)=40

Lecture 2:

What metrics could you use to show
the
Value of Social Networking and Communities
to the Users and Business ?

Use Cases

Show all Contribution Tags of a user ordered by Tag Equity (Social value of a tag)Objective: Show a users expertise based on her/his overall contribution

Show all Contributions from user ordered by Information Equity (Social value of an information)Objective: Show a users contributions with the highest social value

Use Cases

Show the top xx information for tag xObjective: List top contributions




Show the top xx experts for tag xObjective: Automatically calculate expertise of users (our countries with expertise) based on the social feedback they receive on their contributions

Example #'s SunSpace

Total users: (logged in to SunSpace): 31115Total user contributed (> 1 contribution) 3708Total Content: 45089 (SunSpace wiki minus wiki/home/forum/people pages) + Myshare attachments)Contributors versus Consumers: 12% (Pareto's Law )Content Creators from Group :PES: 4624 (10.26%)DES 72 (.16%)CTS 2117(4.7%)Comm Drivers: 17513 (38.84%)

Thank you ...

[email protected]

http://blogs.sun.com/peterreiser

http://twitter.com/peterreiser

Screenshots

SunSpace: MyProfile

SunSpace: Communities

Enterprise Search

Page

Speaker Presentation Name

Sun Microsystems, Inc.

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Sun Microsystems Inc. 2000 - 2009

12/15/09

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12/15/09

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Sun Confidential: Internal Only

Business ProcessSolution Offering Services creationOpportunity ManagementBID managementDeliveryMethodologyGT offering process PS service processSiebel/CRM TASAIM AIM

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Business ProcessSolution Offering Services creationOpportunity ManagementBID managementDeliveryMethodologyGT offering process PS service processSiebel/CRM TASAIM AIMSystem of RecordIC ExchangeSiebel CRMAIM KMS

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Business ProcessSolution Offering Services creationOpportunity ManagementBID managementDeliveryMethodologyGT offering process PS service processSiebel/CRM TASAIM AIMSystem of RecordIC ExchangeSiebel CRMAIM KMS Common Community & Knowledge Management framework (Community in a Box)

???Seite ??? (???)06/06/2009, 21:32:11Seite /