Me to We excerpt.pdf

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  • 7/27/2019 Me to We excerpt.pdf

    1/4Living Me to We |Morning6

    RANSACKING YOUR CLOSET tounearth an outft oten leads to the same conclusion: I have

    nothing to wear! (Yes, guys think it too, ladies.) But more likely, we have nothing ethical to wear. Prices

    have plunged aster than V-necks on men. This means were buying a third more clothing than just a ew

    years ago. All this ast ashion is bad or the environment (cotton is oten doused with pesticides like its

    cheap cologne) and bad or the people in distant sweatshops. Ater seeing the actories where these here-

    today-gone-tomorrow togs are made, its impossible to eel good about what were wearing.

    Me to We Style says good-bye to guilt-ridden clothing. With the help o co-ounder Oliver Madison, welaunched a company that doesnt rely on pesticide-coated cotton or children in sweatshops, or create

    untold amounts o pollution and environmental damage. To put that in ashion speak: that is SO last

    season! So ew clothing companies ollow ethical standards that Me to We Style had to set its own. We

    use organic and sweatshop-ree abrics, recycled polyester rom plastic bottles all manuactured in

    Canada. I thats not enough, or every T-shirt sold, we also plant a tree, and hal our profts go to our

    charity partner, Free The Children. A wardrobe that builds schools, digs wells and makes the world a

    better place. That doesnt just solve your what-to-wear dilemma, it makes a real ashion statement.

    MORNINGWake Me Up

    7:20 a.m.

    PAIN IS NOT BEAUTY

    Cut back on your closet! Save your cash or that extra special, ethically made something-

    something.

    Look or clothing companies, such as Patagonia, Icebreaker, Me to We Style, that account or its

    entire supply chain rom start to fnish.

    Remember sustainable, ethical clothing is oten better made, lasts longer and saves you money.

    Shop vintage or second-hand or a true recycled ashion experience.

    Take note: not all designer or expensive clothing is ethically made. Checking websites, asking

    in-store or running a quick search online will turn up more answers.

    Check out local and hand-made products at crat estivals or online marketplaces, such as Etsy.

    SOLIDTIP

    ClothesMindedWear What Matters

  • 7/27/2019 Me to We excerpt.pdf

    2/4Morning | Living Me to We

    U.S.Cotton

    ChinaMilled,

    Woven, Cut,

    Assembled

    AricaCast-os

    JapanHigh End

    Vintage

    1

    2North

    AmericaPrinted, Sold

    3

    4

    5

    U.S. Cotton

    Farmed in the U.S., subsidized

    cotton drives down profts or

    producers rom the other 70

    cotton-producing countries in

    the world.

    North America Printed, Sold

    The T-shirts end up in stores

    around the country, sold or as

    little as $5 a pop.

    Arica Cast-ofs

    Over the last decade, second-

    hand clothing charities have

    reported a 67% increase in

    donations. Arica gets the dregs

    o this system: cheap clothing

    is packed into mass bundles

    and sold at markets across the

    continent.

    Japan - High End Vintage

    Wondering where grandmas

    ur coat ended up? Japan is the

    largest buyer o vintage and high-

    end donated clothing.

    China Milled, Woven, Cut,

    Assembled

    The largest exporter o clothing,

    where reports state that workers

    can make as little as 12 to 18

    cents per hour, oten in unsae

    conditions.

    MORNINGWake Me Up

    7:20 a.m.

    THE LIFE OF A T-SHIRT

    ONE T-SHIRT EQUALS

    1/3pound o ertilizers

    1/3pound o pesticides

    Onepound Cotton

    1,170 litres o water

    Source: Waste Couture: Environmental Impact o the Clothing Industry, Environmental Health Perspectives, September 2007.

    GO TO PAGE 153 FOR MORE TIPS AND INFORMATION

  • 7/27/2019 Me to We excerpt.pdf

    3/4Living Me to We |Day6

    IMAGINE THE STREET your mothertold you never to walk down at night: dripping pipes, shadowy

    corners and exhaust vents spewing og. During a midnight tour o Vancouvers notorious east side, we

    walked that street. Known as a SLAP tour, this walk explores the orgotten underside o Canadas poorest

    neighbourhood where we met addicts, drug dealers and street workers. One teen said it was his frst

    night sleeping outside ater getting kicked out o a Tim Hortons. We realized how little we knew the city

    we had visited countless times beore; we were always rushing past with blinders on. It took a walk to

    slow us down and rediscover the many stories o the street.

    No one enjoyed a good walk or appreciated its illuminating power more than urban thinker and writer

    Jane Jacobs. Reering to o the intricate sidewalk ballet o the streets, she invited all o us to step

    outside our bubbles and see how we ft into the larger world. Speeding past in a car, you miss the details

    o the changing streetscape: the shutters o a ourth-generation store, the young amily carrying a new

    baby or the kid sleeping in a doorway. Meanwhile, postal carriers, who walk the same blocks daily, are so

    in sync with the community they are oten frst to report crimes or help at the scene o an accident. Most

    importantly, a walkable community is an accessible community. For the elderly lady who recently lost

    her license or the poor student who cant aord a car, the sidewalk is the ultimate leveller and a space we

    can all learn to share.

    Whats good or your community also works wonders or your health and the environment. Walkingone kilometre a day reduces your risk o obesity by 5 percent. Plus, it produces no pollution and costs

    nothing, except maybe a new pair o walking shoes now and again. Whether you walk to raise money or

    cancer, learn about an issue like homelessness or simply to get rom point A to B, take the time to slow

    down the ast pace o your world and reconnect.

    Create a Community Connection

    DAY

    Community Ties

    1:30 p.m.

    WALK THIS WAY

    Take or lead a Janes Walk, a walking festival that happens every May across Canada.

    Start a morning or evening walking group in your neighbourhood. Committing to a group plan

    means youre much more likely to make the trek.

    Pick an area of your town or city youve never explored and spend the weekend there on foot.

    When moving to a new neighbourhood, rank it based on whether you can reach the nearest

    school, library, grocery store, park and hardware store on foot. Or enter the postal code on

    Walkscore.com, which will instantly assess the hoods walkability.

    Dogs are a great way to work in a daily walk, not to mention the companionship of an animal

    friend.

    Try to walk one errand a day.

    ThePoweroWalking

    SOLIDTI

    P

  • 7/27/2019 Me to We excerpt.pdf

    4/4Day| Living Me to We

    DAY

    Community Ties

    1:30 p.m.

    PUBLIC SPACE: Arethere public parks orgreen areas?

    BUSINESSES AND SCHOOLS: Are therenearby spots to work and learn?

    PEOPLE: Are the streetsbuzzing with people?

    GROCERY STORES ANDENTERTAINMENT: Can you grabessentials nearby? Can you walk toa local pub, movie theatre or caf?

    My feet are my only carriage,so Ive got to push on through.

    BOB MARLEY

    GRADE YOUR HOOD

    Source: Janes Walk, Walkscore.

    Look for these signs

    that you live in awalkable area.

    GO TO PAGE 163 FOR MORE TIPS AND INFORMATION