MCM EXPO NAVI APP
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Transcript of MCM EXPO NAVI APP
MCM EXPO NAVIApp for London MCM Expo
Stephen Lowe
About MCM Expo
The MCM (Movie/Comic/Media) Expo is a exhibition held twice a year, for fans of Anime, Manga, Sci-fi, Comics, Film & Gaming. It started back in May 2002 and occurs at then end of both May and October each year for 3 days, Friday to Sunday. It is located at the Excel Centre in London’s Docklands and expects around 60,000 fans attending with each
expo. It gives people a chance to meet people with similar interests and purchase more items for their collection. People also dress up (called Cosplay) as their favourite characters and compete in shows. There are also a wide range of special celebrity guests from Film & TV who will do signings and panel shows. Tickets cost around £10 for the day
with early entry priced at around £16.
The app
MCM EXPO NAVI is named after the mystical guide in the popular Zelda franchise. It will help guide the fans around the expo. It is spilt into 5 different parts to help throughout the day.
MAP: The map shall tell you where you are inside the hall with GPS; outline the stall locations, stages and exits. You can also scan stalls QR codes to store them and help you remember which ones you want when revisiting.GUESTS: The guest’s page shows you who is on throughout that specific day. You can then search with many filters for the shows that interest you. You will have the option to set a reminder for shows which goes off 20 minutes before, allowing you time to get to the right stage.TICKET: Instead of paper wristbands, the app will be able to store your digital ticket on your phone. These can then be scanned when entering the venue, saving on the chaos of the crowds. If you didn’t buy your ticket prior, you can buy on the app, saving on queuing.NEWS: Rolling news feed will show up to date information about stalls, guests and competition results.CONNECT: Here you will be able to connect to Facebook, Twitter and the main website, allowing you to share your experiences with everyone else.
At the Expo, there are a few problems that usually occur:
• With the vast amount of people attending, it gets busy and crowded, making it easy to get lost for both new and returning fans.
• With 100+ stalls in the hall, is can be confusing remembering which ones you’ve already been to and which ones you want to return to.
• A vast amount of celebrities are on at different times and different stages, it’s hard to remember who’s on when.
• The promotional guides and maps run out quickly.• The queue for ticket purchase can take hours to queue
for.• Getting into the hall with your wristband can be
chaotic and unorganized.
Original Logo
Before the app is designed, the overall look of MCM expo needs revisiting. The logo hasn’t changed much in the last 10 years and has become dated. The logo has become dated and the ‘Eye’ element has become lost and forgettable. The logo needs to be uplifted with a modern font, whilst keeping its iconic orange colour. With a new logo, it will be easier to run through with an overall style, helping everything tie together and feel connected under a new brand.
Improved Logo
MCMEXPOLONDON
The new logo is simplistic but works well. The typeface gets across the comic book/cyber style whilst keeping the orange colour. The logo is set together in a block like style, making it easy to apply to anything. The Logo is adaptable
too, allowing for change on location, if held in the Midlands or Scotland (which is currently being negotiated). The ‘Navi’ Logo follows the same style, tying up the overall look nicely.
App Logo
The app icon runs with the same colour scheme as seen before. The logo is encased in a circle with a ‘rising sun’ pattern in the background, often seen in Japanese media. The icon is bold and inviting, making it easy to find on
your phone.
Fonts
Magmawave Capsabcdefghijklmnopqrstuvwxyz1234567890.,!?@^&*()_+-
Titillium WebabcdefghijklmnopqrstuvwxyzABCDEFGHIJKLMNOPQRSTUVWXYZ1234567890.,!?@^&*()_+-£%
Colour Scheme
Joker Purple
Haruhi Blue
MCM Ochre
Naruto Orange
L Grey
Link GreenFruits PinkR: 213G: 47B: 136
R: 44G: 169B: 79
R: 245G: 154B: 51
R: 90G: 103B: 112
R: 100G: 153B: 176
R: 162G: 131B: 187
R: 223G: 99B: 42
MainR: 137 G: 20B: 82
R: 15G: 93B: 43
R: 169G: 99B: 22
R: 71G: 71B: 72
R: 47G: 84B: 100
R: 91G: 67B: 111
DarkerR: 223G: 123B: 176
R: 137G: 196B: 136
R: 249G: 182B: 106
R: 159G: 173B: 182
R: 172G: 221B: 244
R: 198G: 181B: 217
Lighter
R: 223G: 99B: 42
R: 223G: 99B: 42
The unique colour scheme is bright and playful. All the colours are based of the most popular Cosplays from MCM expo. Each colour corresponds to an area of the app, whilst also being a bright way to liven up the venues space.
Even with all these new colours, the MCM Ochre will still be the main colour.
Branding In Use
Branding In Use
App MappingSplash Screen
(Turn page to open)
HOME
GUESTSTICKETMAP NEWSCONNECT
Shows interactivemap (zoom & move
functions)
QR ScannerClicking on aStall
•Info•Name•Website•Categories•Ability to fave
•Name•Category•Fave’s•Search
Sort by
Ticket shows
Scan Barcode
Add the fave’s
Search Clicking onone...
Shows details & stageof guests + the ability
to fave
Add to Fave’s
Add a 20 minpush notification
•Name•Category•Day•Stage
Links to Facebook, Twitter& the main website
Rollingnewsfeed
Shareon
Tweeton
Clicking an article allowsto read in full
Brings up a list ofguests on at that
specific time
If no ticket then alink to the store
This mapping system was created to make it easy to understand the journey through the app. As all the pages are colour co-ordinated, it makes it easy to understand where you are. You can go back a page and to the home page
with simple buttons placed on the top bar.
SPLASH SCREEN
MCM Navi
CONNECT CONNECT
MAPMAP
GUESTSGUESTS
TICKETTICKET
NEWSNEWSCONNECT CONNECT
MAPMAP
GUESTSGUESTS
TICKETTICKET
CONNECT CONNECT NEWSNEWS
Once you start the app up,the Splash Screen will greet you. To get to the app, you will have to pull back the page by pulling it back and sliding it across the screen. It is a simple and fun element, which can relate to manga and comic
books. This will take you onto the bright and colourful home screen, also set out in a comic book style.
MAP
Theatre aTheatre B
S
AL
T
U
V
W
X
ACAN
AM
ADAP
Ag
Ah
AE
AF
Y
Z
AA
Entrance Entrance/Exit
Cosplay Help Desk
ChangingRoom
(M)
ChangingRoom
(F)
In Out
Fire Exit
Fire ExitFire ExitFire ExitFire ExitFire ExitFire Exit
Artists’ Alley
Expo BoulevardExpo Boulevard
Japan Quarter
Rebellion Drive
Games Avenuei
QRQR SORTSORT
MAPMAP
A1 Toys.Com
Achucha
Acquired Inspiration
Adrian Crumpton
Akiba Imp Exp S.L
Akihabara
All The Cool Stuff
Amazing Cake Company
AA ABCDEFGHIJKLMNOPQRSTUVWXYZ
NAMENAME CATEGORYCATEGORY SEARCHSEARCH
SORTSORT
A1 Toys.Com
Achucha
Acquired Inspiration
Adrian Crumpton
Akiba Imp Exp S.L
Akihabara
All The Cool Stuff
Amazing Cake Company
AA ABCDEFGHIJKLMNOPQRSTUVWXYZ
SORTSORT
NAMENAME CATEGORYCATEGORY SEARCHSEARCH
MAPMAP
GUESTSGUESTS
TICKETTICKET
CONNECT CONNECT NEWSNEWS
Once clicking on the Map icon, you’ll be taken to an interactive map that shows your location when in the venue. From here, you can zoom in & out
and scroll around the map, clicking on stalls to reveal more about them. You can also access your favourites, bring up the QR scanner and sort through all
the stalls.
When in the sort menu, you can choose between name, category or manual type the stall you want with easy. The simply scroll through the choices and
tap to make your selection.
MAP
Theatre aTheatre B
ACAN
AM
ADAP
Ag
Ah
AE
AF
Y
Z
AA
Entrance/Exit
Cosplay Help Desk
ChangingRoom
(M)
ChangingRoom
(F)
In Out
Fire ExitFire ExitFire ExitFire Exit
Japan Quarter
Rebellion Drive
Games Avenue
QRQR SORTSORT
Adrian Crumptonwww.adriancrumpton.co.uk
•Sci-Fi•Japanese Culture
MAPMAP
Theatre aTheatre B
S
AL
T
U
V
W
X
ACAN
AM
ADAP
Ag
Ah
AE
AF
Y
Z
AA
Entrance Entrance/Exit
Cosplay Help Desk
ChangingRoom
(M)
ChangingRoom
(F)
In Out
Fire Exit
Fire ExitFire ExitFire ExitFire ExitFire ExitFire Exit
Artists’ Alley
Expo BoulevardExpo Boulevard
Japan Quarter
Rebellion Drive
Games Avenuei
QRQR SORTSORT
Adrian Crumptonwww.adriancrumpton.co.uk
•Sci-Fi•Japanese Culture
MAPMAP
Scan the stall’s QR codeScan the stall’s QR code
QR SCANNERQR SCANNER
Adrian Crumpton
Dudebox
Gazilla
Kawaii & Cute
Retro GT
Tokyo Toys
FAVE’SFAVE’S
Once chosen a stall, it will then show you on the map. It will show the name, website and what categories it falls under. Tapping the little heart symbol,
you are able to add it to your fave’s to easily access at a later time.
If you are already at the stall you want to fave, you can simply scan the QR code that will automatically add it to your fave’s. This page can be accessed from the Map page by tapping the heart and will order your fave’s by name.
Guests
MAPMAP
GUESTSGUESTS
TICKETTICKET
CONNECT CONNECT NEWSNEWS
SATURDAY
12:00
12:00
12:00
12:00
12:00
12:30
13:00
13:00
A
B
SS
P
P
P
B
Haven
Bioware
Liam O’Brien
Eureka
Continuum
Once upon a time
VidFestUK
AContinuum
GUESTSGUESTS
NAMENAME CATEGORYCATEGORY DAYDAY STAGESTAGE
QQ WW EE RR TT YY UU II OO
AA SS DD FF GG HH JJ
ZZ XX
spacespace.?123.?123
CC VV BB NN MM
KK LL
PP
SearchSearch
Continuum
SEARCHSEARCH
When tapping the Guests icon, you’ll be shown the guests of that day, in order of time. From here, you can search for whatever you want to see by name, category, the day they are appearing and stage they are on. You can also view
your fave’s you’ve already added.
Guests
NAMENAME CATEGORYCATEGORY DAYDAY STAGESTAGE
Continuum
12:30
13:00
14:30
16:30
P
A
SA
SS
Continuum
Continuum
Continuum
Continuum
SUNDAY
SATURDAY
11:00
12:30
SA
P
Continuum
Continuum
SEARCHSEARCH
NAMENAME CATEGORYCATEGORY DAYDAY STAGESTAGE
Continuum
12:30
13:00
14:30
16:30
P
A
SA
SS
Continuum
Continuum
Continuum
Continuum
SUNDAY
SATURDAY
11:00
12:30
SA
P
Continuum
Continuum
SEARCHSEARCH
ContinuumSaturday - 13:00Thearte A
Set in Vancouver British Columbia, the year is 2077, world governments have fallen and have been bought out by corporations leading to loss of privacy and basic rights. A group of fanatical terrorists, bent on getting freedom back at all costs, destroy multiple buildings killing 30,000 people while targeting 20 members of the Corporate Board. As the 7 terrorists are about to be executed they attempt an escape by being sent back in time 6 years instead being sent back 65 years to our time, 2012. Dedicated CPS Protector (future police force) Kiera Cameron (Rachel Nichols) attempts to stop their escape and gets swept away along with them.
ADD TO FAVE’SADD TO FAVE’S
SEARCHSEARCH
Once searched for, you can click on the show you want to find information about. It will show you the name, the day, time and what stage it shall be held. A picture and information will be included to give you an insight before it starts.
You can then add it to your fave’s by simply clicking the heart at the bottom.
Guests
SEARCHSEARCH
12:00 AHaven
13:00 AContinuum
FAVE’SFAVE’S 12:40saturday 27 october
OKOKAppApp
Continuum will be startingin 20 mins
Continuum will be startingin 20 mins
If you want to view the picture better, simply tap the picture and zoom in and out with a pinch or expand action, tapping to revert back to the previous page. When going to your favourites, they will be ordered by the time they
are on, with name and stage letter. The bell symbol indicates whether you have set up a alarm to go off 20 minutes before. When the show is about the start, you’ll be notified by a push notification that will appear on your lock screen
with a sound.
Ticket
MAPMAP
GUESTSGUESTS
TICKETTICKET
CONNECT CONNECT NEWSNEWS
TICKETTICKET
01234567890
SATURDAY ONLYSATURDAY ONLY
Mr S LoweReceipt no. 0178225101 Mr S LoweReceipt no. 0178225101
ADULTADULT £10.00£10.00
STORESTORE
TICKETTICKET
YOU HAVEN’TORDERED YOUR
TICKET YET!
YOU HAVEN’TORDERED YOUR
TICKET YET!
YOU CAN BUY YOURSBY CLICKING THESTORE BUTTON
YOU CAN BUY YOURSBY CLICKING THESTORE BUTTON
>_<
STORESTORE
On the Ticket page, you will be shown your ticket with the relevant information on it such as name, price and receipt number. Showing the barcode to the staff will allow you to enter. Don’t worry if you haven’t got your ticket yet, you
can click on the store button to buy it with ease.
For people who don’t have the app, they will still be able to buy a paper wristband but will have to enter through a different turnstile. This will also include a barcode that will be scanned.
News
MAPMAP
GUESTSGUESTS
TICKETTICKET
CONNECT CONNECT NEWSNEWS
NEWSNEWS
Interview with Matt Smith
Tekken Tournament UK Winner
EuroCosplay Final
Seven Holes for Air Panel with Bill PaxtonStar of films such as Aliens, Near Dark, Twister and Titanic, actor and director Bill Paxton was at Theatre A, the main stage at London’s MCM Expo, to talk about the latest graphic novel that he had produced, Seven Holes for Air.
EuroCosplay has been raising the profile of cosplay across Europe, inspiring cosplayers to come together and truly push their skills to the limit. With 23 entries last year, MCM Expo London saw 42 contestants enter from 25 countries, all for the title of EuroCosplay champion 2012!
The Tekken Tag Tournament 2 UK Final hit the London MCM Expo on Saturday, bringing together some of the best people who play Namco Bandai’s latest instalment of their hit fighting game franchise, Tekken Tag Team Tournament 2.
Oozing cool and with a very friendly approachable manner, MCM Buzz was blessed with the presence of Matt Smith, the Eleventh Doctor himself at the London MCM Expo on Friday, participating at a roundtable interview. It was a very intimate and entertaining affair, where Smith spoke about the release of Series 7 and more.
NEWSNEWS
Interview with Matt Smith
Tekken Tournament UK Winner
EuroCosplay Final
Seven Holes for Air Panel with Bill PaxtonStar of films such as Aliens, Near Dark, Twister and Titanic, actor and director Bill Paxton was at Theatre A, the main stage at London’s MCM Expo, to talk about the latest graphic novel that he had produced, Seven Holes for Air.
EuroCosplay has been raising the profile of cosplay across Europe, inspiring cosplayers to come together and truly push their skills to the limit. With 23 entries last year, MCM Expo London saw 42 contestants enter from 25 countries, all for the title of EuroCosplay champion 2012!
The Tekken Tag Tournament 2 UK Final hit the London MCM Expo on Saturday, bringing together some of the best people who play Namco Bandai’s latest instalment of their hit fighting game franchise, Tekken Tag Team Tournament 2.
Oozing cool and with a very friendly approachable manner, MCM Buzz was blessed with the presence of Matt Smith, the Eleventh Doctor himself at the London MCM Expo on Friday, participating at a roundtable interview. It was a very intimate and entertaining affair, where Smith spoke about the release of Series 7 and more.
With the News section, you will be shown a live news feed which will constantly update with the latest news, the most recent at the top. The article will show the title and a small amount of text. To read more information on it,
simply tap the post you want to read about.
News
NEWSNEWS
Seven Holes for Air Panelwith Bill Paxton
Star of films such as Aliens, Near Dark, Twister and Titanic, actor and director Bill Paxton was at Theatre A, the main stage at London’s MCM Expo, to talk about the latest graphic novel that he had produced, Seven Holes for Air. He took the time to answer questions from fans, talking about what he was proud of, his influences, as well as delivering ‘that’ iconic line from Aliens. The graphic novel tells the story of Bob Rourke, a 50-year-old steelworker who happens to smoke and drink (Paxton describes him as, “very hardcore”). He ends up visiting the doctor for the first time in his life after suffering a persistent headache. The news is not good, as Bob is told that a disease has taken over his body and he doesn’t have long left. Bob goes back home, and back to work and envisions himself in an alternate
October 30th 2012 - POSTED BY SHALIMAR SAHOTA
TWEETTWEET SHARESHARE
NEWSNEWS
The article will be shown fully, allowing you to scroll through and read with ease. If there are pictures included, you can enlarge these by tapping them, as before with the guest’s page. You will then be able to share and tweet these
through Facebook and Twitter respectably, allowing you to let friends know what is happening.
Connect
MAPMAP
GUESTSGUESTS
TICKETTICKET
CONNECT CONNECT NEWSNEWS
CONNECTCONNECT
MCMEXPOLONDON
MCM EXPO ONFACEBOOK
MCM EXPO ONFACEBOOK
MCM OFFICIAL
SITEMCM OFFICIAL
SITE
MCM EXPO ONTWITTER
MCM EXPO ONTWITTER
The final section is the Connect page. This will allow you to easily go to the Facebook, Twitter and official site, allowing you to like/follow them and keep up to date 24/7 throughout the year.