MCA – Past, Present, Future…

MCA’s Board of Directors

John Hegel MCA Chairman President American Control Electronics John Payne MCA Vice Chairman Vice President of the Motion Division Yaskawa America, Inc. Bill Allai Motion Control Principal Engineer National Instruments Ray Butler Vice President & General Manager Kollmorgen Matt French VP/PMC Division AMETEK Gary Haseley Senior Vice President and General Manager Kaman Corporation

Dan Jones President Incremotion Associates Inc. Kevin McNicholas Managing Partner/Founder Integr-i-motion William Steury Group President - Automation & Pneumatic Solutions Cross Company Ken Sweet General Manager Parker Hannifin Corporation Electromechanical Automation Division Marco Wishart VP/GM Motion Control Business Rockwell Automation

MCA’s Program Committee

• Focused on excellence in conference agendas and speakers.

• Members include: Chairperson: Matt French, AMETEK Dan Kirtz, AMETEK Matthew Roberson, Brother International Corporation Carrie Hitchner, MCA Dana Whalls, MCA

MCA’s Program Committee

Educational Conference Held in conjunction with the trade show March 23-26, 2015 McCormick Place, Chicago, Illinois USA

SAVE THE DATES:

November 3-5, 2015 SMMA Fall Technical Conference Tampa, Florida USA February 3-5, 2016 A3 Business Forum Disney’s Yacht & Beach Club Resort Orlando, Florida USA

Snapshot: MCA in 2010

• Membership - total 56 member companies 89% manufacturers, 2% distributors, 9% affiliates

• Business Forum – 14 attendees

• Committees – three standing and one newly formed in 2010 Membership, Educational Conference, Market Data & Website - only Board members involved

• Automate – Motion Control participation Motion = 3 exhibitors (300 sq. ft.) Overall 2011 show was 40,550 sq. ft. and 147 exhibitors

• Website – 28,223 visitors for the year

• Webinars - none

Snapshot: MCA in 2014

• Membership - total 124 member companies 66% manufacturers, 26% distributors, 6% affiliates, 1% users, 1% system integrators

• Business Forum – 101 attendees

• Committees – 5 active committees Membership, Market Data, Education/Certification, Programs & Website – both Board and non-Board members involved

• Automate – Motion Control participation Motion = 40 exhibitors (7,700 sq. ft.) So far, 2015 show is 73,800 sq. ft. and 262 exhibitors – 67% larger!

• Website – 48,095 visitors for the year • Webinars – 12 presented, 3,928 registered and 48% viewed

MCA – Moving Forward

• Strategic Membership Growth January 2010 – 56 member companies January 2011 – 59 members January 2012 – 68 members January 2013 – 76 members January 2014 – 110 members TODAY – 125 members and growing!

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MCA – Moving Forward

• New Motion Control Online Website! - Designed as an industry portal, a trusted source of all thing motion control - Powerful new marketing tools for members – free benefit - Will be the gateway to the new education/certification program - Easy to use, scales for tablets & mobile phones, multiple foreign languages

MCA – Moving Forward

• Motion Control Webinars for 2015 Presenters and sponsors value the MCA webinar opportunities to engage with customers and receive highly qualified leads.

Date Topic Presenter Sponsor

January 27 Industrial Internet of Things MCA

February 3 DC Motor Types and Usage in Typical Applications Maxon Motor Electromate / Maxon

March 3 EtherCat as a Master Machine Control Tool Galil Electromate / Galil

April 21 Innovative Servo Solutions for Mobile Robotics AMC Electromate / AMC

May 19 Increasing Productivity Through Motion Control MCA

June 16 A Novel Approach to Control of Precision Linear Motor Gantry Stages ACS Motion Control ACS Motion Control

July 28 Power-saving Drives MCA

August TBD

September 15 Total Cost of Ownership (TCO) vs. Total Cost of Acquisition (TCA) MCA

October 20 New Technologies for Laser Microprocessing Applications ACS Motion Control ACS Motion Control

November TBD

December 8 Trends to Watch in Motion Control MCA

MCA – Moving Forward

• Automate – Bigger and Better than Ever! - More exhibitors in bigger booths – 67% larger than 2013 and growing. - Motion control technology exhibitors - more than 4 times the number and size of 2013. - Pre-registration is tracking 75% higher than 2013. - Exciting new technology, intriguing keynotes, top notch educational conference, excellent networking.

MCA – Moving Forward

• Opportunity for Expansion - MCA was approached by SMMA – the motor and motion control association – in 2014 about a potential merger. - Retirement of their long-time management team. Two options explored: Hire new management firm Merge with another association

• SMMA - The Motor & Motion Association has been serving the motor and motion control industry in North America since 1975.

• 114 member companies representing motor and motion control manufacturers, suppliers, users, consultants and universities.

• SMMA developed the Motor and Motion College in 1994, EMERF charitable foundation in 1995 and Permanent Magnet Division (PMD) in 2007.

About SMMA

Members of Both MCA & SMMA

Incremotion Associates

• Established, successful - serving the global industry since 2006.

• MCA is a trade group of the A3 - broadens the global exposure for SMMA members to potential customers, increases networking opportunities under the A3 umbrella.

• MCA has a proven track record of successful management skills with a trained staff in place.

• MCA offers additional member benefits such as market data collection, analysis and reporting and web-based marketing tools.

Why SMMA Makes Sense for MCA

Going Forward

• We believe an SMMA and MCA merger makes sense. • It delivers the most value to ALL member companies.

MCMA Motion Control & Motor Association

The New MCMA…

• Membership would grow to more than 200 members!

• Our members complement their members – adding component

level suppliers and manufacturers into our group adds an important level market understanding for all members

Component Suppliers Manufacturers Distributors System

Integrators Customers

Process Going Forward

• MCA investigation and due diligence – complete. • Communication with MCA members. • MCA Board of Directors formal voted January 20, 2015. • A3 Board of Directors will vote January 23, 2015. • Transition team to develop implementation timeline including

legal, accounting, branding/marketing, website work, etc. • Possible spring 2015 MCMA launch.

• Initial MCMA Board = half MCA and half SMMA Board members for equal representation.

• No change to membership dues for MCA members. (Some companies may see a slight decrease. Dual members will pay only one fee in 2016.

• No change to 2015 annual conferences for MCA or SMMA. 2016 going forward, one combined Business Forum and one Fall Technical Conference

• No change to EMERF or PMD (they will simply become a part of the new MCMA).

MCMA Structure

More Information

• Please talk with Dana, or any MCA Board member here

• FAQ available regarding the merger

• Recorded webinar from January 8 on the merger: https://attendee.gotowebinar.com/recording/1534240197409864706

MCA’s Education Committee

• Focused on delivering high quality education to the industry.

• Members include: Chairperson: John Payne, Yaskawa America, Inc. Andy Larson, Cross Company Jeff Pike, Yaskawa America, Inc. Martin Swarbrick, Bison Gear & Engineering Corp. Bob White, Kollmorgen Jim Wiley, Parker Hannifin Nate Holmes, National Instruments Staff Co-Chair: Dana Whalls

MCA’s Role in Education

• Increasing the application and use of Motion control technology is central to MCA’s mission – Higher level of competence in our industry will lead to an

increased adoption of Motion Control technology. • Current state of education in our industry

– No accepted industry-standard for education – Basic knowledge required by our employees and customers is

similar, and most member companies are developing and deploying their own training for these basic topics.

• An MCA Education Program would provide value to both member companies and our customers.

Value of MCA’s Education Program

• Provide members and our customers with two significant benefits – A source for outstanding online education – A certification program which recognizes the achievement of

individuals and verifies their competence to others • An industry standard for knowledge and competence

Education & Certification Vision

• A multi-tiered education and qualification program. – Increase in depth and complexity over a period of time – Ultimate goal of creating recognized masters in the field.

• Initial step will be a course and exam structure designed to create basic competence in individuals who have a prerequisite engineering background

Step One

• The education committee has developed a syllabus for the first phase of the program

• Course will be developed as online modules – Each module will consist of a 30-60 minute video of a Subject

Matter Expert delivering a presentation in a classroom setting – Final program will be 16-20 hours of online instruction

• Online quizzing to assess and encourage progress • Final proctored exam at completion

Program Outline

Online Segment Development

• MCA is asking for member companies to produce individual course segments as a way of getting the initial programmed launched – Engages members in development of specific education material

which will benefit them as well as the greater community – Provides a way of demonstrating an organization’s talent and

knowledge to a broader audience of prospective customers or employees.

• To date commitments: – Kollmorgen – Parker – Yaskawa – Bison Gear & Engineering

MCA’s Website/Communications Committee

• Keeps Motion Control Online and all communications on topic, relevant and useful for all stakeholders in the industry.

• Members include: Chairperson: Ray Butler, Kollmorgen John Payne, Yaskawa America, Inc. Bill Allai, National Instruments Staff Co-Chairs: Dana Whalls and Carrie Hitchner

MCA’s New Website

• Being demonstrated throughout the Forum near registration.

• A couple highlights: • Members all receive a free company profile • Customers have quick access to products, services,

manufacturers and distributors from home page • New Career Center to help you find qualified personnel • Motion Control Resource center

MCA’s Membership Committee

• Develops membership retention programs and new member development strategies to help strengthen and grow MCA.

• Members include: Chairperson: Kevin McNicholas, Integr-i-motion Ray Butler, Kollmorgen Matt French, AMETEK Bill Steury, Cross Company Staff Co-Chair: Dana Whalls

MCA’s Market Data Committee

• Guides the strategy and direction for MCA's market data and research efforts.

• Members include: Chairperson: Ken Sweet, Parker Hannifin Corp. Electromechanical Automation Division Steve Dickerson, Cross Company John Hegel, American Control Electronics Dan Jones, Incremotion Associates, Inc. Staff Co-Chair: Alex Shikany

MCA’s Market Data Committee

Thanks for being part of our bright future…