May 2018...1000+ clinical topics 4,000+ medical images 6000+ clinical guidelines 65,000+ references...

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THE INTRO PAGE WILL BE AN IMAGE WITH THE TEXT BELOW DISPLAYED Elin Goodwin | [email protected] | @elliejs82 May 2018

Transcript of May 2018...1000+ clinical topics 4,000+ medical images 6000+ clinical guidelines 65,000+ references...

Page 1: May 2018...1000+ clinical topics 4,000+ medical images 6000+ clinical guidelines 65,000+ references 700+ Cochrane Clinical Answers 250+ medical calculators

THE INTRO PAGE WILL BE AN IMAGE WITH THE TEXT BELOW DISPLAYED

Elin Goodwin | [email protected] | @elliejs82

May 2018

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Sources: https://www.i-webservices.com/top-5-reasons-why-mobile-apps-fail-iweb-services/ ; https://www.startupgrind.com/blog/9999-in-10000-mobile-apps-will-fail-heres-why/ ; https://www.gartner.com/newsroom/id/2648515

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Project: New BP app

Setting the scene

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“A healthier world”Working with healthcare professionals in over 153

countries

Advice on symptom evaluation and treatment approaches

advancing healthcare since 1840

Digital clinical decision support - to be easily accessible anywhere and at any time

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Steps Time Taken

Installation from Play Store

1 minute

Download all topics 10 minutes

Unpacking and indexing 20 minutes

Total Time 31 minutesAt one point, bundle download success rate was only 4% for Android

And taking up over 1GB of storage

Gif by: dailyyonder.com

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“Unstable and useless”“GET IT TOGETHER”

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Project: New BP app

Involving the user

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573

prototype tests

15 countries

50 site visits

318 interviews

1000+

healthcare professionals

40 workshops

(May 2018)

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Prototypes and testing feedback10 rounds of initial prototypes

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Users told us they wanted an app that:❖ Is quick to download❖ Has minimal storage requirements❖ Has full offline functionality❖ Updates in the background❖ Distraction-free interface and great search❖ Provides fast access to content ❖ Records activity for CME/CPD purposes

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Old app Prototype Latest version of new app

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Project New BP app

The technical innovationTom Houdmont | Solution Architect - Box UK | [email protected]

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❖ 1000+ clinical topics

❖ 4,000+ medical images

❖ 6000+ clinical guidelines

❖ 65,000+ references

❖ 700+ Cochrane Clinical Answers

❖ 250+ medical calculators

❖ 3,000+ patient treatment groups, and 12,500+ sub-groups

Offline: anywhere/anytime

Quick answers: under 1 min

Patient safety: Provide correct information in a clear manner

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❖ 40+ design prototype stories

❖ 400+ stories overall

❖ 6 Sprints (12 months)

❖ 4 months treatment algorithm

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Image: http://www.agilx.com/the-agile-methodology/

Agile methodology

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“Team work”“Collaboration”

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❖ Hybrid mobile web app

❖ Multiple platforms

❖ Ionic and Angular frameworks

❖ Components

❖ Optimised for speed and offline

Quick development

Quick deployment

Quick releases

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400MB storage

<4 mins download time

70% faster

60% less storage

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Project New BP app

Post-launch

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40,000+ health professionals90%+ global reach5 languages

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Over 30k downloads in the past year From 2,000 users a month

to 15,500 users a month

7 x more users on average

From 3250 reported crashes to 18 reported crashes

From 2 to 4.7 app store rating

(May 2018)

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Continuous improvements

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Main takeaways

★ Continuous improvement

★ Show you listen to feedback

★ Build relationships

★ TEST! Ensure it still meets user needs

★ INNOVATE! Build something complex simply

★ Keep the app agile

★ Team work

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“Unstable and useless”“GET IT TOGETHER”

FROM THIS:

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TO THIS:

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Thank youAny questions?

Elin Goodwin | [email protected] | @elliejs82