Maximizing Your Outreach - oceanconnect.org · Marketing your outreach • PSA’s • Local papers...
Transcript of Maximizing Your Outreach - oceanconnect.org · Marketing your outreach • PSA’s • Local papers...
MAXIMIZING YOUR OUTREACH
How do you outreach?
Opportunities for SWCD’s
Opportunities for SWCD’s • Tabling at events
• County fair • Farmer’s markets and community events • Open house
Pros • Can reach
many people
Cons • Short
interactions
Opportunities for SWCD’s • Small groups
• Adult lecture series/workshops • Plantings
Pros • More in depth learning experience
Cons • Can be difficult to attract participants
Opportunities for SWCD’s • School visits
• Classroom • Assembly • Field trips
Don’t forget the teaching standards!
Challenges and Successes – share out!
Marketing your outreach •TIME •ORGANIZATION •TENACITY
Marketing your outreach • PSA’s
• Local papers • Radio • TV • Newsletters
• Social media • Facebook • Twitter • Meet up
Marketing your outreach • Direct contact • Partnerships
What makes a successful program? • Needs assessment • Creating partnerships with stakeholders • Setting goals and objectives
• Objectives • Know • Feel • Do
What makes a successful program? • Knowing your audience
• Age appropriate • Engaging different learning styles
• What is your learning space?
What makes a successful program? • Supporting materials
• Technology • Props
• Make sure not to make your Power Points a bunch of text because people will read it instead of listening to you and it’s really boring and not engaging. Like super super boring. I get really annoyed when I see Power Points like this because I’m busy reading and not listening to the speaker, it’s like, ok, you just gave me a license not to pay attention.
• Omg, really, this is super distracting and there’s more text! More and more text, help me! What, you are reading your text to me?? That’s even worse, just stop.
• You can’t break it up with some graphs or something?? A picture? I don’t even care if it’s silly little clip art! My brain is shutting off…
What makes a successful program?
What makes a successful program? • Supporting materials
• Technology • Props
What makes a successful program? • Evaluation
• Piloting, revisions, updates, etc
Resources
Questions?