marketing,qa2,human resource mngt. ,finance and managerial information system

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Customer value , satisfaction , and loyalty submitted by : Neha Vyas (122) Dhara Patdiya(

description

This presentation was given by me n my friend in MBA sem2.

Transcript of marketing,qa2,human resource mngt. ,finance and managerial information system

Customer value , satisfaction , and loyalty submitted by : Neha Vyas (122) Dhara Patdiya(

IntroductionGoswami Transport Co., are one of the leading freight forwarding companies, engaged in offering services regarding transportation of goods and consignments, Crane services and warehousing and. organization has its own fleet of Tempo, Trucks, Trailor, Hydra Crane and Telescopic Cranes to facilitate direct and timely services in the regions. Goswami Transport Co., was established in 1993.

Services

Bulk cargoFull load container services Retail cargo handlingOver dimensional consignment(ODC)Services

Light commercial vehicles (LCV)Express cargoserviceCrane serviceCustomer value Inmarketing, acustomer value proposition(CVP) consists of the sum total of benefits which avendorpromises acustomerwill receive in return for the customer's associated payment (or other value-transfer). safety Timely delivery Safe loading and unloading

Customer satisfaction Customer satisfaction It is a measure of how products and services supplied by a company meet or surpass customer expectation.Speedy response to inquiriesEfficiency in working Reasonable cost & efficient driver

Customer loyalty Likelihoodof previouscustomersto continue tobuyfrom a specific organization.ABB INDIA LTDAlstom India ltdSiemens India ltdDevashish infra ltdGacl ltdL&T Petro engg ltd