Marketing your major
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Marketing Your Major (or minor, or certificate, or medial, or dual degree)
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Transcript of Marketing your major
Marketing Your Major (or minor, or certificate, or medial, or dual degree)
Challenges1. Competition2. Misunderstood or not
understood at all3. Media brainwashing4. Not for the faint at heart5. The Dark Ages
USPUnique Selling Proposition
EasyCheapJobFriendsProf they like
Recipe1. Get the pre-req – try it
out2. Make your first year
courses rockstars3. Offer a spring or summer
online course for those that miss it
4. Promote that course above all
5. Sell your major to those that take those courses
CreativeMemorableTease and BaitParty InviteUSPPeople not PostersMeet themOvercome obstacles
How?
EVENTS
VIDEO
PEOPLE