Marketing Promotion With Digital Download Cards
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Transcript of Marketing Promotion With Digital Download Cards
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Each Next Generation Media digital download card, created with your custom artwork, features a dedicated web address and unique access code that drives users online to unlock exclusive, hidden, paid-for or complimentary digital music, video, ringtones & images. A cost-effective and turnkey package with trackability and metrics built right in.
Promotional Music & Ringtones
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Consumer chooses the music they enjoy Music downloads are a unique gift
that transcends demographics and has universal appeal.
Digital form allow consumers to select their choice of content
New music is constantly being offered in the marketplace -- keeping it fresh for continued promotional use
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Modern Consumers The music download business is
expected to grow exponentially; giving away something consumers are going to purchase is a powerful incentive
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Digital Medium Quick promotion execution Allows for immediate gratification to
the consumer Data collection capabilities
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Puretracks is a leading North American online music distributor dedicated to delivering high
quality music content
Puretracks is partially owned by Bell Canada and three of the four World’s largest record
companies
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3,500,000+ song libraryMusic from all major record labels
1000’s of independent artistsLargest online selection of classical and jazz music
song library consists of both MP3 and WMA formats•MP3 files are MAC & PC accessible and can be
downloaded directly to an iPod.•WMA files are PC accessible and must be converted to an MP3 format (via copying to a CD) before being uploaded to
an iPod.
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•Web Based – NO software to download
•Music is transferable to your iPod® ,MP3, or CD
•U.S. and Canada
•Live Customer Service – 7 days a week
•NO credit card required for promotional downloads
•Custom Website – Available
•Custom Survey – Available
•COPPA Compliance – Available
•Music Content Filter - Available
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Turn-key solutions Music codes delivered on custom branded
plastic cards, stickers on cups, email, etc. Drive traffic to your Web site Conduct surveys / capture customer data Customized landing pages User-friendly consumer experience … no
software downloads.
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1: Customer receives a 10-digit Music Code.
Music code can be:•Delivered on a traditional plastic card.•Delivered electronically via email.•ink jet inside packaging.•Ask about other options, such as key-tags, die-cuts, combo cards.
2: Customer goes to the designated website.
•Link off brand’s existing website or freestanding jump page.•Data capture – optional•Age verification - optional
3: Customer selects their music from the music store (over 3.5 million songs) and redeems their music download code.
•Songs are MP3 & WMA format•PC & MAC compatible
4: Customer listens to their downloaded music on their iPod, MP3 Player, CD, or computer
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Brand Designated URL
12-Month Expiration
Pin#
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Please enter your birth date:
MM: DD: YYYY:
Legal Notice | Privacy Policy
Customer determines minimum age requirements
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Collect actual data pertaining to your
customers – demographics,
preferences, feedback, contact info!
3-6 questions is appropriate
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Brand owns the content of the page
The page is built within a Puretracks
frame
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Leading provider of music downloads for promotional programs
One-stop source, providing a full turn-key service, combining digital music with delivery, hosting, management, and custom branding
Over twenty-nine years of experience in the promotions business
Competitive price while offering superior quality and customer service