Current Market Situation:Making education a statutory fundamental right is not enough unless implementation

steps are taken seriously. Our education system is highly corrupted due to cheating system, lack of qualified teacher and numbers of schools in Sindh. We lose our value in terms of taking student who has poor background but us trying to provide it in term of foundation programs and talent hunt program. We trying our best to improve its English and mathematic skills in this program. The Sindh government roughly spends 21 per cent of its budget on education. In 2013-14, it has kept Rs118 billion for education out of an Rs617 billion outlay. According to Sindh Education Information Management System’s 2011-12 data, there are 50,494 primary, elementary, secondary and higher secondary schools in 23 districts with a total enrolment of 4.33 million children. Of these schools, 91 per cent are primary schools claiming 73.6 per cent of the provincial education budget. This is the area where over 7,000 ghost and closed schools exist and teachers draw salaries without performing their duties.

The Department of Education (DOE) was established in 2011 with the purpose of improving quality of teachers' education programs and trainings for building teachers' capacity and enhancing their professional status. The overall aim is to raise the standards of teacher education related research at regional and national level.

Teachers play an important role in preparing our youth for a promising future. The USAID Teacher Education Project is providing merit-based scholarships to B. Ed (Hons) Program. The scholarship covers academic fee of the program.

Currently, the DOE is successfully managing the following Programs:

1. B.ED (hons) 2 years extension program:2. Bachelor in Education B.ED (Hons) Elementary.

Product ReviewThe DOE aims to provide an enabling learning environment embedded with research based practices to develop professionals equipped with innovative instructional and leadership skills to address the educational needs of the community.

We offer better education in term of teaching for those who have poor background in term of:

Exposure to an enriched curriculum Use of ICT in almost every subject English as medium of instruction as well as for both formal and informal communication

within university.

Extensive exposure of mathematical, science, geography related concepts through interactive instructional practices

English language skills, Communication skills, problem solving and critical thinking Values: Professionalism, Collaboration, love for learning To participate actively in education related seminars, conferences and competitions Exposure of teaching in real classrooms particularly in Community Colleges Involvement in Small research based projects Involvement in competitions Involving in Khan’s Academy online courses Participation in Conferences (as observers at this stage) Quality education at affordable price. Association with reputed national and foreign institutions and industries. To produce world class graduates who posses not only knowledge but also be equipped

with practical skills and research capabilities and critical thinking. Allow to take classes in Community Colleges. Highly motivated teaching staff. ICT labs with Wi-Fi connections. Students will be able to produce a well written research work. Students will be able to present & defend their research findings. Students will be able of utilizing conceptual knowledge in building theoretical models of

research that will be beneficial for the society Students will learn and share current research interests and issues through collaboration. Students will aim to conduct a rigorous research that aims at addressing a specific

problem of the society.

Target Market In Sindh our target cities is Shikarpur, Jacobad, Sukkur, Ghotki & Larkana.

Target Segment Customer Needs Compound Features & benefitsIntermediate Students Better education

Merit based Two years Bachelor Students

Goals1. Develop innovative & effective educational models of school improvement, educational

leadership and management, curriculum design & assessment and test them in Pakistani educational contexts and classroom settings to know their maximum benefits.

2. Build the capacity of schools/educational institutions through relevant and quality programs for effective implementation of educational reforms in order to achieve the maximum benefit for all stakeholders.

3. Enhance teachers' and teacher educators' professional attitude, status and self-esteem through creating a sense of professionalism, knowledge, competencies, skills, critical thinking, scientific behavior and decision making power.

4. Assess the impact of all efforts, research results, different techniques, policies implementation and other initiatives to improve the quality of education and finally develop a road map for radical reforms and successful innovations to scale up the education system of Pakistan.

Strengths Weakness

Opportunities Threats