Marketing Mashup 2015
59
MARKETING MASHUP 2015 ‘Everything that you need to fool your competitors this year.’
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Transcript of Marketing Mashup 2015
The next requirement that
arises is to oversee the
Organizational structures
and processes for new
product development.
Interacting with others, interacting with employees and studying
competitors are chief factors in the New Product development process.
Therefore we also need to focus on
the
FACTORS AFFECTING THE RATE OF DIFFUSION AND CONSUMER
ADOPTION OF NEWLY LAUNCHED PRODUCTS AND SERVICES
In the end, every new product has to
pass the test of ‘break-even
analysis’ to finally enter the market
successfully.
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