Marketing Magnetism

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Increase your Marketing Magnetism Attracting clients who are ready, willing and eager to work with you. presents….

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How to attract clients

Transcript of Marketing Magnetism

Page 1: Marketing Magnetism

Increase your Marketing Magnetism

Attracting clientswho are ready, willing and

eager to work with you.

presents….

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© 2011

If you want business, you’ve got to go after it.

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It feels never-ending.

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It’s costly.

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No one pays attention.

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“How can I work whenI’m working so hard to get work?”

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You can’t.

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Stop running after business.

Instead of…

• Running

• Convincing

• Overcoming

• Exhausting

• Focusing on the sale

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Attract business to you instead.

• Standing

• Offering

• Discussing

• Enriching

• Focusing on the relationship

Try

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Your Biz-Umbrella* is your secret weapon

* aka: Your Brand

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It helps you stand out in the crowd

Not just because

you’re“different”

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But HOW and WHY you’re different

WHOYOU ARE

WHATYOU DO

WHYYOU DO IT

Your Offer“Hook”

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You attract clientswhen they understand

that you understand them.

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If you’re having trouble finding business

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Make it easy for business to find YOU.

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Case Study: Bobbi Emel, Therapist/ Old Sites

CONFUSING

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So the next time you’re freaking outbecause you’re not Facebooking

Twittering, LinkedIn-ing and blogging

as much as the rest of the crowd remember this….

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But….

U do got 2 B U.

so do that.*

*(and call me if you need help.)

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Susan SchwartzYou Who Branding

What you need to know to be known.