Marketing Innovation, Ecsite 2016
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Transcript of Marketing Innovation, Ecsite 2016
The experience company
MARKETING INNOVATION Ecsite Graz June 2016
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these are EXCITING times
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We are seeing an explosion of technologies that are changing the fabric of society. They give a total social reset.
The stories behind some of these organizations sound like something out of a Dan Brown novel.
EXPONENTIAL TECHNOLOGIES
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• Computing
• Artificial Intelligence
• Robotics
• Biotech
• Nanotech
• Medicine
• Neuroscience
• Adhesive manufacturing
• Energy
these are EXCITING times
The experience company
COMPANY PRESENTATION AND PORTFOLIO
Probes landing on meteors
The experience company
COMPANY PRESENTATION AND PORTFOLIO
robots getting babies
The experience company
COMPANY PRESENTATION AND PORTFOLIO
reverse aged mice
The experience company
COMPANY PRESENTATION AND PORTFOLIO
Technology change doubles every year (law Moore)
mind the GAP
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• How to keep up with speed of change?
• Science coverage is becoming abundant
• How to benefit from network society?
mind the GAP
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Science centre as incubators for future
inventors, team up with brands to form
creative cities
hands-on programs instead of hand-on exhibits
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partners in CREATIVE CITIES
Libraries
Museums
Science Centres
Enlightened Brands
Retail
Innovation Hubs
Corporation
The experience company
COMPANY PRESENTATION AND PORTFOLIO
statoil project imagination
Corporation
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Joris Laarhoven 3D Printing lab
Innovation Hubs
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SingularityU Innovation Hub NL
Innovation Hubs
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Urbanfarmers The Hague
Enlightened Brands
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the yearly nike lab quest
Retail
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world food centre - WUR
Science Centres
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Autodesk the Hydrous mapping
Enlightened Brands
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• Co-create with enlightened brands
• Find partners in creative cities networks
• Start building community of learners instead of visitors
mind the GAP
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CONTACT
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