Marketing for 4th graders

What is Marketing?

Thursday, May 31, 2012

What is Marketing?

Wikipedia -the management process

responsible for identifying, anticipating and satisfying customer requirements profitably


HUH?????Thursday, May 31, 2012

1) Identify your customers


2) Figure out what they want


3) Show them why you have it


4) Get them to buy it...from you!


Marketing is FUNThursday, May 31, 2012

You Get to Be an Artist


You Get to Be a Scientist


And You Get to Be a Poet


The Art of Marketing


The Science of Marketing



?Thursday, May 31, 2012


What price should I charge?




How much money should I spend on ads?





What do my customers want?






Where should I put my store?






Where should I put my store?

Why am I better?


What Price?


What Price?

Price Number SoldGuess Income

$1

$2

$3

$4


The Poetry of Marketing• Product names

• Slogans

• Words in the ad


How to Write a Sloganfive hot tips


Ask What Your Customer Wants?

1Thursday, May 31, 2012

Whatʼs Cool About You?


Like a Haiku - Short and Sweet


Use Action Words


Make it Special


Five Things Iʼd Do


Talk to Your Customers


Ask If The Price is Right?


Start a Word of Mouth Tornado!


Use Color


Have Fun!


Business