Marketing campaign final
-
Upload
liamgearyringwoodmedia -
Category
Business
-
view
28 -
download
2
Transcript of Marketing campaign final
![Page 1: Marketing campaign final](https://reader030.fdocuments.us/reader030/viewer/2022032618/55b6a7e4bb61ebb2728b45bb/html5/thumbnails/1.jpg)
![Page 2: Marketing campaign final](https://reader030.fdocuments.us/reader030/viewer/2022032618/55b6a7e4bb61ebb2728b45bb/html5/thumbnails/2.jpg)
Cloudia Kinsville-heyneLiam Geary
Liberty Watts
![Page 3: Marketing campaign final](https://reader030.fdocuments.us/reader030/viewer/2022032618/55b6a7e4bb61ebb2728b45bb/html5/thumbnails/3.jpg)
Now our advert
![Page 4: Marketing campaign final](https://reader030.fdocuments.us/reader030/viewer/2022032618/55b6a7e4bb61ebb2728b45bb/html5/thumbnails/4.jpg)
![Page 5: Marketing campaign final](https://reader030.fdocuments.us/reader030/viewer/2022032618/55b6a7e4bb61ebb2728b45bb/html5/thumbnails/5.jpg)
![Page 6: Marketing campaign final](https://reader030.fdocuments.us/reader030/viewer/2022032618/55b6a7e4bb61ebb2728b45bb/html5/thumbnails/6.jpg)
HTTP://WWW.EXTERIONMEDIA.COM/UK/BE-INSPIRED/VISUALISER/?ADVERTID=EN_GBX_UK-02X_D0AA0265257AD461BDD1C4B07EE5950C
![Page 7: Marketing campaign final](https://reader030.fdocuments.us/reader030/viewer/2022032618/55b6a7e4bb61ebb2728b45bb/html5/thumbnails/7.jpg)
![Page 8: Marketing campaign final](https://reader030.fdocuments.us/reader030/viewer/2022032618/55b6a7e4bb61ebb2728b45bb/html5/thumbnails/8.jpg)
https://www.youtube.com/watch?v=G8QHMESQQg4
https://www.youtube.com/watch?v=O7Em1OPSJYE
https://www.youtube.com/watch?v=dIx_0EOfBUk
![Page 9: Marketing campaign final](https://reader030.fdocuments.us/reader030/viewer/2022032618/55b6a7e4bb61ebb2728b45bb/html5/thumbnails/9.jpg)
5 gum is our main rivalBecause…
Target audience Packaging Flavours
However we decided that…
![Page 10: Marketing campaign final](https://reader030.fdocuments.us/reader030/viewer/2022032618/55b6a7e4bb61ebb2728b45bb/html5/thumbnails/10.jpg)
HOW WE WILL GET OUR GUM OUT THERE !
Our plan is to hand out free packets of gum for 2 weeks all over the county Persuading people to buy our gum.When the 2 weeks is over we will have a prize if you buy a certain packet of gum you will win…E.g. a chance to meet George Clooney.
![Page 11: Marketing campaign final](https://reader030.fdocuments.us/reader030/viewer/2022032618/55b6a7e4bb61ebb2728b45bb/html5/thumbnails/11.jpg)
GOOD POINTS
• It stands out
• Range of flavours
• Stands out from the rest
• Aimed at a younger audience showed through design
![Page 12: Marketing campaign final](https://reader030.fdocuments.us/reader030/viewer/2022032618/55b6a7e4bb61ebb2728b45bb/html5/thumbnails/12.jpg)
IMPROVEMENTS
• Wider variety of flavours
• Diverse range of age
• varied packaging sizes