Marketing Basics 10-1 Presentation

By, Alexxus Footman, Dominique Helms, and Elzir Stroman

Definition: the organizational function with a set of processes for creating, communicating, and delivering value to customers.

Getting To Know Marketing

This includes everyday life visuals, almost everything you see has a brand name or logo. From packages on different items to the clothes you wear, billboards and sign are also marketing. It is pretty much advertising with some financial stuff too.

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Activities For Marketing

Since all businesses have to have marketing in their business, it make sense that there are businesses that focus on helping other businesses with marketing like this real life company called Schaeffer Marketing Solutions. other examples are listed below.

• Marketing Researching Firms• Advertising Agencies• Transportation Companies• Financial Services • Managing Credit Cards Businesses• Retailers

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Businesses in Marketing

Marketing has 7 major functions: Promotion Distribution Selling Marketing information management Financial analysis Pricing Product and service management

Functions of Marketing

Business Product Customer Selling

Competitors and consumers determine your strategy most businesses fail due to not a good strategy and not enough capital to keep on your marketing strategy expenses.

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Strategy to Marketing

Consumer Decision Making Process

Why do you buy things?

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