FACEBOOK IN BUSINESS

Prashant Joseph

STATS ABOUT FACEBOOK

People within the age group of 17-24 make up 54% of the users on Facebook.

The next highest age group is 25-32 which make up 21% of the users.

Alexa.com keeps statistics on website traffic and it shows that it generates the 2nd highest amount of hits with 132 million unique visitors in a day

WHY A BUSINESS SHOULD USE FACEBOOK?

Saves money Reaches wide audience without being time

consuming Good for creating brand awareness

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WHY SHOULD A BUSINESS USE FACEBOOK

Creating a Facebook is free. The status update feature can be used to

inform your audience about what’s new that is happening in your company.

It’s a user friendly feature as it gives customers information that they want at their fingertips

PERSONAL STORY

DIRECT MARKETING

EVENT INVITE

FACEBOOK HELPS BUSINESSES EVALUATE THEIR CUSTOMERS

Businesses can gain insight as to consumer thoughts, behavior and shopping patterns.

They can make products according to their research to favor consumers

CONCLUSION

Businesses should use Facebook because- It saves them money & time

- It helps them evaluate their customers.

- Establish and expand their brand.

SOURCES

Facebook statistics: http://www.digitalbuzzblog.com/facebook-statistics-stats-facts-2011/

How to see products through your Facebook page http://www.socialmediaexaminer.com/how-to-sell-products-via-your-facebook-page/

How to establish brand awareness through Facebook http://mashable.com/guidebook/facebook/