Market Yourself

Welcome to Market Yourself ! Hi, I’m Tanya Honeychurch, founder of

Lifelong Careers. One of the most frequent comments I

hear is “I don’t know how to market myself or what I do!”

Module Overview In this program you will learn: Module 1- YOU INC- You as a Product Module 2- Know Yourself First- Myers Briggs

Personality Questionnaire Module 3- Your Work Purpose Module 4- The 3 P’s of Marketing Yourself Module 5- Skills Audit Module 6- Success Inventory Portfolio Module 7- Technology and Globalisation

Module 1: YOU INC- You are a Product! Do you ever stop to think that nobody in

this world is the same as you? Tick off the points applicable to you: Nobody has exactly the same knowledge as

me Nobody has my personality Nobody has my life experience Nobody has my mindset Nobody has exactly the same skills as me

What does this mean? This means that you are unique and

nobody else has exactly what you have to offer!

This needs to be marketed to potential employers and clients

YOU INC- Model Template Work and Business in the 21st Century

requires you to start thinking of yourself as a product which can be packaged and marketed to employers and clients willing to pay for your knowledge, skills and time.

Ask yourself- what value am I offering? -what problems am I solving? -what am I selling?

Download the YOU INC Model Template Download and start using the YOU

INC Model Template Invest time in yourself and others will

too!

YOU INC Project Management Scoping Document Download the YOU INC Project

Management Scoping Document- you are the project! Use it as a blueprint for self-development!

Module Two- Know Yourself First! Before you start marketing yourself to

others know yourself first!

Know Yourself First Download the Myers Briggs

Personality Questionnaire and complete it.

When you have completed send an email to info@lifelongcareers.com.au for your personality analysis report.

This report has been written to help raise your level of self-awareness.

Module Three- Your Work Purpose What work would you like to be

remembered for? Would you love to do meaningful work?

Your Work Purpose Have you ever wondered what it would

be like to jump out of bed every morning and look forward to work?

Do you know what your ideal type of work is?

If you don’t what it is, how can you hope to achieve it? You need to identify it!

Take a moment to think….What do you like to do? Think about these categories of work preferences and tick

which ones you most enjoy: Help People Entertain Explain things to people Make money work Design/Create things Find better ways to do things Build things Improve people’s lives Download the Work Purpose PDF and complete to

reveal what you should be working for

Module Four- The 3 P’s of Marketing Yourself

3P’s to Market You 1) Personal Branding- You are a Business!

You can now be a global ‘microbrand’ ! 2) Professional Reputation- how are you

perceived both online and offline? 3) Proposition- what is your offering? How

does your product/service, or employment add value or solve problems?

Download the 3P’s of Marketing Yourself PDF Report for an insight into the new world of work.

Module Five- Your Skills Do you know what your marketable

skills are? Do you know how to promote these

according to job/project/market demands?

Skills Audit- Download the PDF Skills Audit

Module Six- Success Inventory What have been your most notable

successes at work or in business? Do you have samples of your past

projects/work completed? Do you know how to use these in job

interviews or relate them to projects for clients?

Create a portfolio of work completed to show during interviews or meetings with prospective clients.

Module Seven- Technology & Globalisation Technology and Globalisation have

permanently altered the way we work. Take advantage of the most incredible career

building and business opportunity of the 21st century- the internet!

Download the 21st Century World of Work and Business PDF.

Special Bonus- contact Lifelong Careers for a free consultation: info@lifelongcareers.com.au

Thank You! Thank You for recognising that Marketing

Yourself is an absolute necessary skill for work and business success!

Now take action and start marketing yourself- a promotion at work, a new client or a message to the world on social media- you now have the tools and support to do it!

“Life isn’t about finding yourself; life is about creating yourself.” George Bernard Shaw