MARKET ANALYSIS REPORT · Create a professional listing flyer and buyer’s agent packet Promote at...
Transcript of MARKET ANALYSIS REPORT · Create a professional listing flyer and buyer’s agent packet Promote at...
MARKET ANALYSIS REPORT
MR. AND MRS. JOHN DOE 555 MAIN STREET MANDEVILLE, LA
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LOCAL EXPERTISE
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Expertise & Qualifications
* Coldwell Banker International Diamond
Society
*Coldwell Banker TEC Circle of Achievement
Expert Award
*Platinum Award New Orleans Metropolitan
Association of Realtors
*Consistently the top listing or selling agent
for my company
*Bulldog Sales Increase Award annually
*Numerous references available
*I handle all of my own sales
*Relocation certified
Testimonials from Happy Clients
“Thanks so much for all your help with the sale of our home. I’ve had so many bad experiences with selling and was so thankful this last one was so easy and painless.”
Amy Walleck
“Thanks for helping us sell our home. You made us feel like we were your only clients.”
Doug Arrowood
“What a smooth transition. Thank you for helping us sell our home. You made it so easy.”
Joey Cangiamilla
About Coldwell Banker TEC Realtors
Company Statistics
7 offices
192 Sales Associates
$359 million in sales volume
Over 1742 revenue units yearly
Our main office is located at the entrance to Beau Chene
That office is staffed 7 days a week by desk agents highly qualified to show prospective buyers homes throughout the northshore but especially in Mandeville
Local Real Estate Statistics
2012 MLS: 55% of listings sold Coldwell Banker: 69% of our listings sold
Statewide
40% of listings expire
17.7% of Coldwell Banker TEC’s expire
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Global presence: 50 countries and 3,100 offices
Over 100 years providing real estate service
$178 billion in US sales volume in 2012
Source: 2012 data for Coldwell Banker® affiliated offices throughout the world
Real Trends Top 500 Report* (in Billions)
*According to the 2012 REAL Trends Top 500 report among brokers with greater than 500 closed sales.
$119B
$62B $52B $49B
$119B
$62B $52B $49B
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coldwellbanker.com
Coldwell Banker® has more
unique web visitors than any
other real estate brand*
Coldwellbanker.com had
over 28 million visits in
2012
Featuring lifestyle,
affordability and keyword
search tools for fast and
easy browsing
Multiple images and video
showcase unique features of
your house
*Nielsen/Net Ratings Report for real estate Web sites, January-December 2012
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coldwellbanker.com
*Nielsen/Net Ratings Report for real estate Web sites, January-December 2012
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Coldwell Banker® Web Partnerships Your house will also be promoted on
eight partner websites
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Properties listed at $1,000,000 or higher will also be featured on these luxury websites
Coldwell Banker®
Seller Services Guarantee
Coldwell Banker was the first national brand to guarantee its services
This Guarantee outlines the full scope of services I will perform as your exclusive listing agent
List your home with the confidence a Guarantee provides
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Source: The 2012 National Association of Realtors® Profile of Home Buyers and Sellers.
Information Sources Used in the
Home Search (% of Home Buyers)
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Marketing Activities
coldwellbankertec.com
Multiple Listing Service (MLS)
Realtor.com
www.ellenberry.net
*2012 National Association of Realtors® Profile of Home Buyers and Sellers.
Nine in 10 home buyers used the Internet to
search for homes*
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Marketing Activities To showcase your
property I will: Have you home professionally
photographed
Do a personalized video of your home for buyers to view online
Hold an Open House for all brokers and realtors
Hold open houses for the public
Create a professional listing flyer and buyer’s agent packet
Promote at a broker sales meeting
Features and showcase your home on Realtor.com
Promote on Coldwellbanker.com, coldwellbankertec.com., ellenberry.net, and 30 plus feeder websites
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Coldwell Banker®
Homebuyer Ready
Overview
Why use the Homebuyer Ready Program?
Helps your home stand out
Assures buyers they can be confident of finding a property with “no surprises”
Helps ensure a smoother transaction for you
Eases buyer apprehensions
With the Homebuyer Ready program, Coldwell Banker® provides you with a process that gives your house a marketing advantage, helps the buyers select the very best properties and streamlines the entire transaction to help ensure a successful closing.
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Coldwell Banker® HomeBuyer Ready
Requirements
A HomeBuyer Ready listing must have:
A pre-inspection
A competitive market analysis
A seller disclosure
A home warranty
A title search
MARKET
CONSIDERATIONS ENTER YOUR
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$0
$100,000
$200,000
$300,000
$400,000
$500,000
$600,000
$700,000
321 Main Street
654 Main Street
987 Main Street
789 Main Street
456 Main Street
123 Main Street
Competitive Market Analysis
Comparable houses that failed to sell
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Recently Sold
125 Main Street
Any town, Anywhere
Zip/Postal Code
List Price Sold Price Time on Market Beds Baths Sq Ft
$000,000 $000,000 X Weeks 0 0 0
125 Main Street
Any town, Anywhere
Zip/Postal Code
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List Price Sold Price Time on Market Beds Baths Sq Ft
$000,000 $000,000 X Weeks 0 0 0
Setting the Right Price
The Property
Appeals To:
15% Over
Market Value
10% Over
Market Value
Fair Market
Value
75% Of The
Market
If The Asking
Price Is:
10% Of The
Market
30% Of The
Market
60% Of The
Market
10% Under
Market Value
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THANK YOU FOR
THE OPPORTUNITY
Ellen Berry ,Coldwell Banker TEC Realtors
(504)220-0486 cell
(985)845-2001 office
www.ellenberry.net
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©2013 Coldwell Banker Real Estate LLC. A Realogy Company. All Rights Reserved. Coldwell Banker Real Estate LLC fully supports the principles of the Fair
Housing Act and the Equal Opportunity Act. Each Office is Independently Owned and Operated. Coldwell Banker® and the Coldwell Banker Logo are registered
service marks owned by Coldwell Banker Real Estate LLC. Each agent and broker is responsible for complying with any consumer disclosure laws or regulations.
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