Managing Experiences: Utilizing User Experience Design (UX) as an Agile Methodology for

Teaching Project Management

Guiseppe GettoEast Carolina University

gettog@ecu.edu

What I’ll Cover

• The UX Process as Agile Teaching Methodology

• Strategies: Focus on the Problem, Not the Solution

• Teams: Building Cross-Functional Relationships

• Clients: Focusing on User Needs and Pain Points

• Deliverables: Reports, Personas, Infographics, and

Prototypes

The UX Process as Agile Teaching Methodology

A process for producing (digital) communication deliverables• Preliminary research (why?)• Prototyping (what?)• Usability testing (how?)• Maintenance (when?)

Strategies: Focus on the Problem, Not the Solution

“by breaking the job of crafting user experience down into its

component elements, we can better understand the problem as a

whole” - Garrett (2003)

– Who wants the deliverable created and why? If it’s a redesign, who

created the original and why?

– Understanding the use cases

– Understanding user requirements

– Comparative assessment: what else is out there that’s better?

Teams: Building Cross-Functional Relationships

Giving students collaborative roles in small teams

• Project manager

• Prototyping specialist

• Usability specialist

• User researcher

• Information architect / content strategist

Clients: Focusing on User Needs and Pain Points

Needs <> Pain Points

• Needs = “I can’t accomplish this core task

without this design element”

• Pain Points = “I really struggle with this design

element or task”

Deliverables: Reports, Personas, Infographics, and Prototypes

http://semanticstudios.com/user_experience_d

eliverables

/

http://uxdesign.cc/ux-methods-deliverables

Example Usability Report

Example Persona

Example Prototype

Need More Info on UX?

This presentation > article for IJSKDhttp

://www.igi-global.com/journal/international-jou

rnal-sociotechnology-knowledge-development/

1108

Go to: http://guiseppegetto.com/

(I’ll link to this presentation there)