MALAYSIA THINK SMART, LOOK AMAZING - Blu · PDF fileselena gomez depression at eleven: our...
Transcript of MALAYSIA THINK SMART, LOOK AMAZING - Blu · PDF fileselena gomez depression at eleven: our...
BRAND MISSIONFor more than 60 years, Marie Claire has earned the trust of millions of followers in
print, digital and social platforms.
Today, Marie Claire’s commitment remains: to deliver stylish, inspirational content and
brand experiences for women…
WHERE THEY AREWHEN THEY WANT
BRAND HERITAGE
1937 Marie Claire launched by Jean Prouvost, as a weekly magazine
1987 First international edition launched
ITALY & SPAIN
1996-2000 Launches:
SOUTH AFRICA & RUSSIA
2007-2010 Launches:
ARABIA, HUNGARY, CZECH, REP, ROMANIA, UKRAINE
1990-2000 Launches:
HOLLAND, BRAZIL, BELGIUM, LATIN, AMERICA & HK
1976 Evelyne Proivost
takes over the company
1993-1995 Launches:
AUSTRALIA, KOREA, MALAYSIA, TAIWAN, USA
2011-2015 Launches:
INDONESIA, KAZAKHSTAN & MC STYLE IN JAPAN
1988 Launches: GREECE,
TURKEY & UK
2001-2006 Launches:
CHINA, SWITZERLAND & THAILAND
1954 Re-launched after
postponement during WWII
2004 Arnaud de Contades
becomes CEO of Group Marie Claire
Arabia
RUSSIA
SPAIN
ChinaHungary
Turkey
MexicoHong Kong
IndonesiaMALAYSIA
THAILANDLower Gulf
Netherlands
Switzerland
RomaniaSouth Africa
Kazakhstan
Ukraine
Belgium
Australia
Czech Rep.
JAPAN
Taiwan
GREECE
FRANCE
ItalyBrazil
Korea
UK USAA GLOBAL MEDIA BRAND IN 30 COUNTRIES
AWARD WINNING MAGAZINE
THE WAY WE CHANGE THE WORLD AUG 2016
CHILD SEXUAL ABUSE AUG 2016
WAKE UP TO A GOOD CAUSE MARCH 2015
RUNWAY REPORT SEPT 2016
ANTI-SNATCH THEFT CAMPAIGN MAY 2013
The Tale of A Modern-Day PrincessTengku Zatashah Sultan Sharafuddin Idris Shah
The Working Royal isbeautiful and strong,
confident and independent, unafraid of breaking barriers, be they glass ceilings or class differences.
Tengku Zatashah is someone who threads her own path, inspiring others to do the same.
Azza Arif explores the mind of Selangor’s modern-day Princess.
Photographs by Gerald Goh/ ImageRom Fashion Editor Azza Arif Art Director Karen Hoo
THE TALE OF A
MODERN-DAY
PRINCESS NOV 2015
MALAYSIA
Marie Claire is known for its thought-provoking and inspiring, yet relevant and entertaining content. The magazine celebrates modern women who are stylish, independent and open-minded.
Marie Claire features stories that appeal to women who are socially aware, yet unabashedly fashion and beauty-conscious. Marie Claire is for the woman of substance with an eye for style. Someone
who is fascinated by what the world has to offer, and also by what she can offer in return.
MARIE CLAIRE is for the woman who wants to think smart and look amazing.
WHAT MAKES MARIE CLAIRE SO SPECIAL?
CONCEPTMALAYSIA
…MOVES YOU…SURPRISES YOU
…SEDUCES YOU
…INFORMS YOU
…MAKES YOU DREAM
…HELPS YOU
BRAND VALUES
…MAKES YOU SMILE
MALAYSIA
• 25-35 years old (core target)
• 18 - 45 years old (broad target)
•Stylish
• International Outlook
• Active• Living urban lifestyle
• High income level
•Sensual• Enjoys shopping and luxury
•Ambitious
• Highly Educated
• Urbanista
• Career go-getter
READERS
The Marie Claire reader is smart, stylish, fun, ambitious and savvy. Aged between 25 and 35, she is a well-educated, urban professional with a wide range of interests and a strong awareness of global issues. She has a high disposable income and is passionate about fashion, shopping and investing in key designers items every season. Relationships with her partner, friends and family are very important to her.
MALAYSIA
•Opinion leader
• Sharp and smart
COMPELLING FEATURES
Every month Marie Claire distinguishes itself with must-read stories that cover a breadth of topics reflecting the eclectic interests of the discerning 21st century woman. Marie Claire is known for eye-opening global reporting, whether giving a voice to the persecuted or sharing women’s stories of courage. Marie Claire always delivers groundbreaking journalism and emotive features.
MALAYSIA
Marie Claire’s incredible styling and inspirational photography showcase the season’s key trends and the very best clothing and accessories.
FABULOUS FASHIONMALAYSIA
Marie Claire Beauty delivers stunningly beautiful images which inspire readers to achieve perfect looks.
EXPERT BEAUTYMALAYSIA
For women who want style in every area of their life, Marie Claire’s travel, homes and food deliver real inspiration through stunning images. Lifestyle pages also give readers practical and relevant information.
ASPIRATIONAL LIFESTYLEMALAYSIA
THE ULTIMATE CONNECTORWWW.MARIECLAIRE.COM.MY
JUNE 2016W.M / E.M RM7.42 (INCL 6% GST) S$4
FROM MINI TO MAXI, CLUTCHES TO TOTES
FRESH FACES!
EllieGoulding
Kylie JennerGugu Mbatha-Raw
Zendaya
GET HONEST ABOUT YOUAND YOUR HANDBAG
10MEN WE LOVE
Everyone Watched Her Die:THE KILLING OF
AN AFGHAN GIRLBy 2016 Pulitzer Winner
Alissa Rubin
THE POWER OFMIRACLE FACE OILS
BEST BAGSALL THIS SEASON’S GREATEST HITS
Style’s
MALAYSIA'S CON ARTISTS ARE OUT TO GET YOU!
WWW.MARIECLAIRE.COM.MY
JULY 2016W.M / E.M RM7.42 (INCL 6% GST) S$4
EXCLUSIVE
READY FOR ANYTHING!
FROM HER WORLD TOUR,TO HER NEWLIFE REVIVAL
Selena Gomez
DEPRESSIONAT ELEVEN:OUR KIDS'MENTALHEALTHAT RISK
STYLE’S GREAT ADVENTURE!EXPLORE PRE-FALL’S BEST TRENDS: LEOPARD PRINT, SHEARLING, DOUBLE DENIM AND EXOTIC FLOWERS
WHAT TO PACK ON
THE PLANE?BEAUTY & FASHION
ESSENTIALS YOU NEED
NOW!
WILD ATHEART Japan’s Fierce Women Wrestlers
MAGAZINE
ONLINE, MOBILE & SOCIAL
FORUMS & LIVE EVENTS
ALL THINGS AMAZING
LUXURY SUPPLEMENT
THE LOOK: What’s the one trend we just can’t get enough of this S/S14? That bold, punchy pout! From bold orange and red to neons, bright tones make loud mouths über cool this season. “It is summer! Women want red colors that they can wear in the sun, more relaxed, more laid back. Lips are almost ‘50s colors, orange, red, raspberry. As for the texture, it is fun to use some colored powder (pigments), to be applied on top of the lipstick, for a velvet touch,” says Terry Barber.
SEEN AT: Dona Karen, Prabal Gurung and John Galliano
DIY: To prep, dab concealer on lips to erase natural colour and make the shade pop.
HOT TIP: Leave your lip glosses at home as matte lipsticks are the rage this S/S14.
LOUD MOUTH
JOH
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JOH
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ALL
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ODIOR ADDICT FLUID STICK IN AVENTURE
CHANEL ROUGE ALLURE VELVET LA MALICIEUSE
NARS DESCANO SATIN LIP PENCIL
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EPSON7890 H-060514163869-MC_editorial beauty booklet 2013_3-5.indd 27 5/9/14 5:54 PM
GLOWING PERFECTIONSnowise EX Whitening Serum targets three main causes of skin dullness to revitalise and ultimately restore youthful-looking luminous skin. Taking a new approach to skin brightening, Snowise Tri-white ComplexTM combats damage from heat created internally and externally. Skin troopers such as White Ginseng Saponin (Anti-UV), White Cloud GrassTM (Anti-IR) and White Ginseng Polysaccharides (Anti-Internal Heat Stress) improve skin suppleness, reduces yellowness and curbs overproduction of melanin, leaving the complexion truly radiant.
MAXIMUM MOISTURE Packed with high concentrations of traditional
Korean herbs, First Care Activating
Serum is an essential boosting serum that works to amplify the impact of your Sulwhasoo skincare regimen. Consisting of Sulwhasoo’s core ingredients-Jaeumdan (Optional), a combination of small Solomon’s seal, adhesive rehmania, white lily, Chinese peony and East Indian lotus, this serum promotes a youthful complexion and replenishes essential moisture and nutrients. Suitable for all skin types.
Epson 7890 T-070514,B-080514,H-090514
THE STORY BEHIND SULWHASOO Sulwhasoo is founded on the traditional philosophy of “Harmony and Balance,” which is made of the unity of the people and nature, harmony of the body and mind, and coexistence of tradition and
science. Sulwhasoo skincare applies the Poje method to their
products to maximise the eff ectiveness of the ingredients.
Poje refers to the various methods of processing
the Korean traditional herbs; such as ‘Salt treatment’
(Snowise range) of salting and baking to maximise eff ectiveness, ‘Honey treatment’ (First Care Activating Serum) of seasoning with honey and maturing, and ‘Steam treatment’ (Concentrated Ginseng Renewing Cream) of refi ning materials with high temperatures and steam.
163869-MC_Sulwhasoo_7-5.indd 7 5/9/14 7:42 PM
EASTERN PROMISE
ASIAN MODELS ARE KNOWN FOR THEIR DEWY, LIT-FROM-WITHIN, LUMINOUS SKIN. STEAL THEIR BEAUTY SECRET WITH SULWHASOO’S SKINCARE MUST-HAVES WHICH ARE PACKED WITH MOTHER EARTH’S MOST PRECIOUS NATURAL INGREDIENTS
ETERNAL YOUTH Give your skin a fi ghting chance against the eff ects of ageing
with Concentrated Ginseng Renewing Cream. Formulated with the brand’s signature botanical superstars such as roots, berries, and water of a rare six-year-old Korean ginseng, this concentrated cream delivers nutrient-rich Ginseng to the deepest layers of the skin to revive damaged, depleted skin from within. Additional Korean herbs like milk-vetch and white mulberry moisturise and condition for softer, smoother skin.
Epson 7890 T-070514,H-090514163869-MC_Sulwhasoo_7-5.indd 6 5/9/14 7:40 PM
SPECIAL PROJECTS
Reconnect with your inner child (and, indeed, inner calm) with a therapeutic colouring book brought to you by Faber-Castell in collaboration with Marie Claire. Colouring
stimulates imagination and enhances motor skills for children. In recent years, we've discovered that colouring also helps us adults.
Being an adult is not easy. We live in a stressful world. Our everyday ups and downs are not always in our control. Colour therapy can help you relax, or take time out from your hectic day. When you relax, amazing things happen—your blood pressure is lower, you feel better and you're more able to carry on with the rest of your day more positively. Consider colouring as a form of meditation. You'd have released your creativity and improved your health.
Join Faber-Castell in collaboration with Marie Claire as we take you on a Colour Therapy journey.
Take part in our contest, details on page113. Visit marieclaire.com.my for information on more exciting online contests.
Happy Colouring!
Marie Claire
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MClaire_263143_Planner_ inside pages_FA.indd 1 12/10/15 5:48 PMCOLOURTherapyPlANNER
IN COLLABORATION WITHBROUGHT TO YOU BY
MClaire_263143_Planner_ inside pages_FA.indd 1 8/10/15 12:14 PM
ACCESORIES BOOKLET
MALAYSIA
CHRISTMAS SUPPLEMENT
COLOR THERAPY PLANER 2015
AMAZING BEAUTY
AMAZING WOMEN MALAYSIA
360APPROACH
The Amazing Women we've selected embody the very
qualities we champion, Amazons of style and substance
who are as independent as they are strong, as intelligent
as they are beautiful
SOCIAL MEDIA
PRINT• AMAZING WOMEN ISSUE
EVENT• Cocktail Event
DIGITAL• Web adv• Social media posting
of the event and client's product
• Upload Amazing Women web editorial
EPICUREAN SOCIETYThe Marie Claire Epicurean Society is Marie Claire Malaysia's interpretation of the good life. Here is where delectable cuisine, delightful tipple and an appreciation of all things luxurious can be enjoyed in an intimate setting while introducing our readers to a smorgasbord of pleasures, pairing champagne with appreciation of fine jewellery
WHAT WOMEN WANTMarie Claire WHAT WOMEN WANT is a series of events where Marie Claire readers will have the opportunity to meey and network with other accomplished female professionals at an intimate event
EVENTMALAYSIA
WWW.MARIECLAIRE.COM.MY
WIN!
NOVEMBER 2015
21SERGIO ROSSICLUTCH WORTH RM6330!
TIMELESS STYLEHOW TO LOOK IMMACULATE FROM HEAD TO TOE
W.M / E.M RM7.42 (INCL 6% GST) S$4
OUR FIRST ROYAL ISSUE
Turn to page 72 for more details
CELEBRATE WITH US!
21%for in-sea son(f u l l- pr ice)
L au ra A sh ley stock
of f
TENGKU ZATASHAH
SULTAN SHARAFUDDIN
IDRIS SHAH:THE PRINCESS WITH A HEART
OF GOLD
NO
VEMBER 20
15
✽
ROYA
L ISSU
EP
P 13
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MC
I(P) 0
51/0
3/2
015
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GOLD Award 15
GOLD Award 13GOLD Award 12
BRONZE Award 10 SILVER Award 13
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BEST COVERSMALAYSIA
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PUBLICATION
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MARIE CLAIRE (RM) 36x 24x 18x 12x 6x 3x Casual
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5,225
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4,125
3,707
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WWW.MARIECLAIRE.COM.MY
JUNE 2016W.M / E.M RM7.42 (INCL 6% GST) S$4
FROM MINI TO MAXI, CLUTCHES TO TOTES
FRESH FACES!
EllieGoulding
Kylie JennerGugu Mbatha-Raw
Zendaya
GET HONEST ABOUT YOUAND YOUR HANDBAG
10MEN WE LOVE
Everyone Watched Her Die:THE KILLING OF
AN AFGHAN GIRLBy 2016 Pulitzer Winner
Alissa Rubin
THE POWER OFMIRACLE FACE OILS
BEST BAGSALL THIS SEASON’S GREATEST HITS
Style’s
MALAYSIA'S CON ARTISTS ARE OUT TO GET YOU!
THEMES 2017
ISSUE
EDITORIAL THEMES 2017THEME
January Makeover Your Life in 31 Days
March Fashion/Red Carpet
May Beauty Issue/Dual Cover
July Men/Homme
September Fashion in Digital Age
November Look Great, Feel Amazing
Sex & BodyJune
Shoes & AccessoriesApril
All About LoveFebruary
Best of BeautyOctober
Brilliance IssueDecember
Amazing Women IssueAugust
MALAYSIA
DEADLINE 2016
ISSUE BOOKING DEADLINE MATERIAL DEADLINE
January 13 November 2016 25 November 2016
March 13 January 2017 23 January 2017
May 15 March 2017 24 March 2017
July 15 May 2017 26 May 2017
September 14 July 2017 21 July 2017
November 15 September 2017 22 September 2017
14 April 2017 21 April 2017June
13 February 2017 24 February 2017April
15 December 2016 23 December 2016February
14 August 2017 25 August 2017October
13 October 2017 22 October 2017December
16 June 2017 23 June 2017August
MALAYSIA
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