Making Hiring More Inclusive - Deloitte

1 © 2013/2014 Maximum Employment Marketing Group, Maximum Advertising (Shanghai) co., ltd.. All rights reserved.

MAKING HIRING MORE INCLUSIVE

CASE STUDY Get employees really involved in recruiting the best talent. Client Deloitte Region The Netherlands Date 2014 (start) Keywords Employee Referral Programmes Mobile Applicant Tracking Social Media


BACKGROUND Referrals by employees deliver the most best qualified and loyal employees. Besides these major advantages, referrals are also very cost effective. It saves huge recruitment costs. Traditional ERPs offer incentives. While these are important, they do not create an intrinsic motivation to take part, so the offer of a cash incentive becomes less attractive over time. What was needed was a way to make the very process of referring a candidate more inherently rewarding.


BRIEF Create a referral platform with the following important aspects in mind: §  It should be fun to use and user-friendly §  It should consist of gamification §  All relevant channels should be integrated, like social media


SOLUTION Maximum developed a new platform to motivate employees to refer candidates. Because people want to interact with people ( as opposed to interacting with computers or social media ), we have made referral a competition.

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DELOITTE MATCH


DELOITTE MATCH Process 1.  Recruiter has vacancy 2.  Sends an email to a colleague 3.  Colleague will go to the referral

tool… 4.  ... share the vacancy in personal

network


DELOITTE MATCH "Process 1.  Recruiter has vacancy 2.  Sends an email to a colleague 3.  Colleague will go to the referral

tool… 4.  ... share the vacancy in personal

network 5.  Applicant from network

colleague will apply... 6.  ... The colleague will receive

status updates of the process 7.  . While the recruiter process the

applicant within the ATS... 8.  .. For each status update the

colleague will be rewarded with points (gamefication) ...

9.  .. And rewarded financially when the applicant will be hired


For more information, talk to me.

Siebe van Ineveld Director of client services!!!

T: +31 10 284 20 20 E: [email protected] W: https://maximum.com/siebe-van-ineveld

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HONG KONG ROTTERDAM SHANGHAI SINGAPORE

Dorpsstraat 164, 2903 LB, Capelle aan den IJssel, The Netherlands T: +31 10 284 20 20 MAXIMUM.COM

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Making Hiring More Inclusive - Deloitte

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