Making Good Design Great

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    Making a Good Design Great

    Shima Nakazawa,

    Global Director of QlikView Demo and Best Practices

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    Agenda

    Making smart decisions

    Visualization and Color

    10 things to consider when creating UI

    QlikView Developer Kit

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    Making Smart Decisions

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    70s

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    1997

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    K.I.S.S.methodology

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    Keep it simple stupid.

    or

    Keep it simple and straightforward.

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    1The Grid

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    2 HierarchyUsing type size to your advantage(less importance here)

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    Header: Its important

    Subhead, less important

    Body Copy

    Legal boilerplate information

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    3Contrast

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    Presentation by Michael Anthony, 2011.

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    Presentation by Michael Anthony, 2011.

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    4Color

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    My Advice:

    - Keep it clean, keep it simple

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    Less

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    More

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    Less

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    More

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    vs

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    Visualization & Color

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    Colour

    Blindness

    What our mind sees

    Affordances

    Context

    Data Ink & Chart Junk

    Left Brain / Right Brain

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    Colour Blindness

    About 8% of males, but only 0.5% of females, are colour blind in some wayor another.

    Ishihara Test - PseudoIsochromatic Plates

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    Ishihara Test

    16

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    Ishihara Test

    8(but red green colour blind will see 3!)

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    Ishihara Test

    74(but red green colour blind see 21!)

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    Ishihara Test

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    Ishihara Test

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    Colour Palettes

    http://www.visibone.com/colorblind/

    http://www.iamcal.com/toys/colors/

    http://colorschemedesigner.com/

    http://www.colourlovers.com/palettes/

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    Your eyes and colours..

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    Fooling Your Cones

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    What you actually see..

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    Affordances

    The computer user is often at a loss as to what to do. Bymaking certain regions of the screen take on perceptible,

    distinctive appearances, the designer is communication the

    design intention. These are designed affordances, messages

    from designer to user, attracting attention to the set of desiredpossible actions.

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    Confusing Design / Not Enough Information

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    Context

    I consume 12,000 calories a day

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    Context

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    Context.So What?.

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    Data Ink & Chart Junk (Over Engineering)

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    Data Ink & Chart Junk (Over Engineering)

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    10 Things to consider on UI

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    10 things to consider when creating UI

    1. Resolution2. Font

    3. Clean and Professional appealing

    4. Utilizing the space

    5. Makings things obvious

    6. Meaningful data display

    7. Using icons/graphics

    8. Usability vs Cluttering

    9. Visualization

    10. Eye Candy

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    2. Font

    List boxes - Minimum 10pt, 11pt if you can

    Tables - Minimum 9pt

    Legend Minimum 8pt

    Avoid Calibri (MS Office 2007 + only)

    Intensity of colors

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    3. Clean and professional appealing

    Before Crowded with too much information

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    3. Clean and professional appealing

    Before Intro sheet

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    3. Clean and professional appealing

    After Keep only the highlight of the information

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    3. Clean and professional appealing

    After About sheet

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    3. Clean and professional appealing About sheet

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    4. Utilizing the space

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    4. Utilizing the space

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    4. Utilizing the space

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    5. Making things more obvious - After

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    5. Making things more obvious - Before

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    5. Making things more obvious - After

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    5. Making things more obvious Before (Help Text)

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    6. Meaningful data display - Before

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    6. Meaningful data display - After

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    7. Using icons/graphics (Data Ink)

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    8. Usability vs Cluttering - Before

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    8. Usability vs Cluttering - Before

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    8 U bili Cl i Af

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    8. Usability vs Cluttering - After

    8 U bilit Cl tt i B f

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    8. Usability vs Cluttering - Before

    8 U bilit Cl tt i Aft

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    8. Usability vs Cluttering - After

    9 Vi li ti Sil t L d

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    9. Visualization Silent Legend

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    9 Vi li ti Sil t L d

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    9. Visualization Silent Legend

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    10 Eye Candy After

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    10. Eye Candy - After

    10 Eye Candy Before

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    10. Eye Candy - Before

    10 Eye Candy After

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    10. Eye Candy - After

    One more thing

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    One more thing

    Gorgeous and Genius

    Gorgeous and Genius in QlikView way Photoshop

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    Gorgeous and Genius in QlikView way Photoshop

    Gorgeous and Genius in QlikView way QlikView

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    Gorgeous and Genius in QlikView way - QlikView

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    QlikView Developer Kit

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    QlikView Developer Kit

    Template .qvw application (samples)

    Sheet background templates - Preformatted

    Background images

    Image gallery

    Design helper goods

    Developer Kit sheet background examples

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    Developer Kit sheet background examples

    Developer Kit sheet background examples

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    Developer Kit sheet background examples

    Developer Kit Image gallery

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    Developer Kit Image gallery

    Background Buttons

    Logos

    Separators

    Objects

    Developer Kit Design Helper goods

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    Developer Kit Design Helper goods

    Resolution Applier

    Grid Applier

    Where to find the materials/updates

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    Where to find the materials/updates

    Materials

    Salesforce Content (key word Demo and Best Practices)

    Demo.qlikview.com

    Sales Enablement Assets.qvw on pub.qliktech.com

    Updates

    Salesforce Chatter : Demo group

    Q&A

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    Q&A

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