Maido SaloonBusiness PlanPRESENTED BY TEE HING NIAN, LEE KA HOE, LAI CHOON FENG AND YEE ALGEL.

Business background• Hair beauty saloon.

• Service type business.

• Located in Subang Jaya SS15.

• Provide services include hair cutting, hair styling, dye, hair repair, etc.

Ordinary Hair Saloon

Maid Theme Saloon

Business Logo

Reason to start this business: Begins the new hair beauty saloon trend.

Mission& MottoMission:

To supply services and products that enhance our customer physical appearance and release their stresses.

Motto:

Everything is awesome!

Market Analysis

As we know!!!

Hair Cut is a must for everyone

• Young Man

• Old man

• Women

• Old women

• Boy

• Girl

client

=

Target Customer

Segmentation of Hair cut client

53%46%

1%

Hair cut sales

Male female other

sunway Taylor's University SS150

5

10

15

20

25

30

35

40

45

50

MaleFemale

Type of Price earning

Competitors

Competitor’s Strengths• Have a lot of professional Cutter

• The popularity is very high

• Always is customer right choice

• Have a lot of model

• Have high technology of hair equipment

• Have a lot of outlet

Competitor’s Weakness • Too competitive

• Too expensive hair cut service

• Always use trick

Main Target Customer

Male

Management Strategies

Partnership

Reason • Business will be easy to establish

• More capital is available for the business

• Have some good partnership

• Partnership all have same dream, hobby and goal

Job scope CEO- Tee Hing Nian Management manager- Lee Ka hoe Marketing Manager- Lai Choon Feng Financial Manager- Algel Yee

Employer•Two senior cutter

•Two junior cutter

•One professional

MARKETING STRATEGIES

Service benefits• The first maid’s saloon in Malaysia

• All barbers are pretty

• Maid theme decoration

• Maid costume barber

Sales strategies• Coupon (discounts & special services)

• Hired some sexy girls in front of our shop for starting business 1 month

• Make a big and attracting sign board

• Run a special event for months ,lottery(3days 2 night trip)

• Free drinks

Pricingservices Male female

Cut RM25+ RM30+

Cut+wash RM35+ RM40+

Cut+wash+blow RM40+ RM50+

Colour RM95+

Highlight RM80+

perm RM150+

Treatment RM85+

ADVERTISING• Hired some Malaysia’s artist to make a poster of

our shop.

• Leaflet

• Social Media

Promotional activities• Half price for hair cut

• No charge money for washing hair

• 20% discount for dye hair

• All shampoo, wax, spray had 10% discount

Financial plan• Capital of RM575,000

• Bank loan of RM50,000.

• Forecast annual sale of minimum RM500,000 with gross profit approximately RM300,000 at year 1.

Capital invested

Furniture

Equipment

125000, 22%

125000; 22%

200000; 35%

125000; 22%

Amount contributed by all shareholders (RM)

AH LAI ALGEL HING NIAN KAH HOE

Year 1 Cost Analysis

Rent expense

s

Worker's

Wages

Cost of G

oods Sale

Equitment M

aintance Fees

Utility Expense

s

Bank Loan In

tere

st Expense

s0

20000

40000

60000

80000

100000

120000

140000

RM

Year 1 Year 2 Year 30

100,000

200,000

300,000

400,000

500,000

600,000

700,000

800,000

Estimated Sales and Gross Profit in 3years

Sales Gross Profit

ReferencesTrend Setters Hair Studio (N.D). Hair and Beauty Salon Business Plan. Retrieved on 3March 2014: http://www.bplans.com/hair_and_beauty_salon_business_plan/executive_summary_fc.php#.UyGyCPmSySo

Pretty, P. (N.D) Penny’s Hair Saloon Business Plan. Retrieved on 5 March 2014: http://www.ilrc.mb.ca/programs/uedp/BusinessPlanSample.pdf

Cravens, David W., and Nigel Piercy. Strategic marketing. 8th ed. Boston, Mass.: McGraw-Hill, 2006. Print.

Krajewski, Lee J., and Larry P. Ritzman.Operations Management: strategy and analysis. 3. ed. Reading, Mass. [u.a.: Addison-Wesley, 1993. Print.

Michel, Daniel. Business-to-business marketing: strategies and implementation. Basingstoke, Hampshire [u.a.: Palgrave, 2002. Print.