Magento vs. Volusion Platform

If you’re a business owner expecting to do a large quantity of your business online, you’re going to need to

decide on an ecommerce platform. The platform you pick will have an immeasurable impact on you, your

customers, and your ability to quickly and efficiently do business. As SEO specialist, LAD Solutions focus is on

SEO, web development and design, reputation management, social media management, and assisting

businesses in positioning themselves to make the most of their online presence. As both platforms are viable,

we gravitate and work with Magento more due to its super SEO friendly program and features; especially for e-

commerce websites.

Here’s a quick comparison of Magento and Volusion:

Software:

Magento Community Version can be installed in any

compatible server you would like compared to Volusion

which is installed and hosted on their own servers.

This, in turn, gives full control over Magento

development allowing for more functionality when

compared to Volusion which deals with options already

build in.

Pricing

Magento comes with a lower overall cost than Volusion.

Volusion’s base services package starts at $15 per month compared to Magneto’s community $17 (this is a

hosting-server charge). However, Volusion has limitations of 100 products upload for that package compared

to the unlimited number of products upload for Magento community (as much as the server can manage). The

most expensive options for Volusion and Magento Community are $135 and $125 respectively.

Ease of Use

Both Magento and Volusion are easy for you and your customers to use. Magento gives you deep

customization options for the products you list, supported up-sells and cross-sells functionality, and more.

Volusion allows for on-page editing and interface customization, giving you control over the information you

have on the screen.

SEO

One of the most important elements of any ecommerce solution is its SEO tools. Magento soars here, offering

custom URL creation, title tags, keywords, and descriptions for each item. Volusion has a similar listing of

features but does not support the custom URL. SEO specialists would consider the custom URL a very

important factor in getting your products visibility.

Overall, which ecommerce platform you use will depend on your specific preferences and needs.

If you have questions about whether Magento or Volusion is the right fit for you, please contact LAD Solutions

for a complimentary consultation via www.LADSolutions.com or 888.523.2926.