Magazine Genre Research
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Transcript of Magazine Genre Research
FASHION MAGAZINES
EXAMPLES OF FASHION MAGAZINES
PERSONAL FAVORITE FASHION MAGAZINES
Cosmopolitan Vogue Glamour
VOGUE MAGAZINEDEMOGRAPHICS
Over 81% of Vogue readers are female.
Readership 367,000 Circulation 51,291 Frequency: Monthly Demographics Median Age 38.5 Median HHI $72,473 Gender - Female/Male 58% / 42% Education - Any College 72% Employment - FT or PT 72% Employment - Professional
or Managerial 34%
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VOGUE MAGAZINES
VOGUE STORIES COVERED
Fashion
Entertainment
Fit tips
Celebrity Gossip
GLAMOUR MAGAZINEDEMOGRAPHICS
96% of the readers are female
4% are male Paid / Verified
Subscriptions: 2,073,049 Single copies sold: 245,472 Demographics Median Age 35.6 Median HHI $71,371 Gender - Female/Male 71% / 29% Education - Any College 75% Employment Status -
Employed 70% Marital Status - Married/Not
Married/Any Kids 48% / 52% / 45%
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GLAMOUR MAGAZINES
GLAMOUR STORIES COVERED
Fashion
Celebrity Insiders
Self Improvement
Hair/Makeup
COSMOPOLITAN MAGAZINE Total Adults (000) 18,331
Total Women (000) 15,440Readers Per Copy 6.96 Readers Per Copy 5.87Women Audience (000) Comp (%) IndexAge18-24 5,128 33.2 27425-34 4,089 26.5 15418-34 9,218 59.7 20335-49 4,175 27.0 95Median 30.3
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COSMOPOLITAN MAGAZINES
COSMOPOLITAN STORIES COVERED
Fashion
Self Improvement
Celebrity Insiders
Hair/Makeup
Entertainment
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