Magazine circulation

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Transcript of Magazine circulation

Page 1: Magazine circulation
Page 2: Magazine circulation

No

Title Sales

1 TV Choice 1.3m2 What’s on TV 1.1m3 Radio Times 783,0424 Take a Break 645,8845 Slimming World

Magazine486,054

6 Saga Magazine 420,7637 Good Housekeeping 416,4138 Glamour 400,2709 Woman and Home 347,566

10 Chat 301,619

Using the figures provided (left) it can be seen that out of the top ten best selling magazines from 2014 into 2015 the top three, highlighted in red, are all media related publishers. However beyond these the top ten is then heavily dominated by lifestyle magazines with no entry for an exclusively movie focused magazine. From this it can be clearly seen that while media related prints can boast selling far more issues than non-media magazines, they fail to hold as much presence in sales listings as there are far fewer prints in comparison to the ecleptic number of lifestyle magazines such as Take a Break.

To counter this it can be argued that the lack of number of media magazines could be due to the increase in use and popularity of online digital magazines. Due to the rise of digital media it is only natural that many media outlets provide their audience with their product as it is the aspect that they specialize in. For instance Total Film provide their audience with online versions of their magazine as most information regarding movies can be found online in modern society.

Source: Media Week.co.uk