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AIMS

AND

OBJECTIVES

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AIMS AND OBJECTIVES

Study on MPSTCD

To study the work culture of the organisation

To highlight the fututre plans

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INTRODUCTION

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INTRODUCTION

MADHYA PRADESH

"Central Province"; abbreviated MP), often called the Heart Of India, is a state in central India. Its

capital is Bhopal and Indore is the largest city.

Madhya Pradesh is the second largest state by area and sixth largest state by population. It borders the

states of Uttar Pradesh, Chhattisgarh, Maharashtra, Gujarat and Rajasthan.

HISTORY

The Sanchi stupa in Sanchi, Madhya Pradesh built by Emperor Ashoka the Great in the third century BC.

Legend has it that Lord Rama bequeathed the fort to his brother Laxmana, hence the name Bandhavgarh

(Bandhavgarh National Park) which means "brother's fort". The Bhimbetka rock shelters in Madhya

Pradesh exhibit the earliest traces of human life in India; its stone-age rock paintings are approximately

9,000 years old.

The city of Ujjain (also known as Avanti) arose as a major center in the second wave of Indian urbanization

in the sixth century BC, and served as the chief city of the kingdom of Malwa or Avanti. Further east, the

kingdom of Chedi lie in Bundelkhand. Chandragupta Maurya united northern India c. 320 BC, establishing

the Maurya Empire (321 to 185 BC), which included all of modern-day Madhya Pradesh. King Ashoka's

wife was said to come from Vidisha- a town north of today's Bhopal. The Maurya empire went into decline

after the death of Asoka the Great, and Central India was contested among the Sakas, Kushanas, and local

dynasties during the 3rd to 1st centuries BCE. Ujjain emerged as the predominant commercial center of

western India from the first century BCE located on the trade routes between the Ganges plain and India's

Arabian Sea ports. It was also an important Hindu and Buddhist center.

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Western Satraps

The Satavahana dynasty of the northern Deccan and the Saka dynasty of the Western Satraps fought for the

control of Madhya Pradesh during the 1st to 3rd centuries CE. Northern India was conquered by the Gupta

empire in the 4th and 5th centuries, which became known as India's "classical age". The Vakataka dynasty

were the southern neighbors of the Guptas, ruling the northern Deccan plateau from the Arabian Sea to the

Bay of Bengal. These empires collapsed towards the end of the 5th century.

MEDIEVAL

Khajuraho the cultural capital of Chandela Rajputs

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The attacks of the Hephthalites or White Huns brought about the collapse of the Gupta empire, and India

broke up into smaller states. A king Yasodharman of Malwa defeated the Huns in 528, ending their

expansion. King Harsha of Thanesar reunited northern India for a few decades before his death in 647. The

Medieval period saw the rise of the Rajput clans, including the Paramaras of Malwa and the Chandelas of

Bundelkhand. The Paramara king Bhoja (c. 1010–1060) was a brilliant polymath and prolific writer. The

Chandelas created the temple city of Khajuraho between c. 950 and c. 1050. Gond kingdoms emerged in

Gondwana and Mahakoshal. Northern Madhya Pradesh was conquered by the Muslim Delhi Sultanate in

the 13th century. After the collapse of the Delhi Sultanate at the end of the 14th century, independent

regional kingdoms reemerged, including the Tomara Rajput kingdom of Gwalior and the Muslim Sultanate

of Malwa, with its capital at Mandu. The Malwa Sultanate was conquered by the Sultanate of Gujarat in

1531. Sher Shah Suri, the Afghan king took the reigns of the area in 1540 after defeating Humanyun. Hemu,

the Hindu General of Afghans shifted the capital of Afghans from Delhi to Gwalior in 1552. Islam Shah, the

son of Sher shah Suri appointed Hemu, as the Prime Minister-cum-Chief of Army of his regime in the

Gwalior Fort and Hemu launched several attacks from Gwalior fort on the Afghan rebels. In all Hemu won

22 battles throughout North India in between 1553–56. Hemu also launched an attack on Akbar's forces in

Agra and Delhi and defeated his army, thus winning Delhi and established native Vedic Sanskriti oriented

'Hindu Raj' in North India. He was bestowed with the title of 'Vikramaditya' king on his victory in Delhi over

Akbar at his 'Rajyabhishake' or coronation ceremony in Purana Quila in Delhi. Hemu lost his life in the

Second Battle of Panipat in Nov. 1556 to Akbar and most of Madhya Pradesh came under Mughal rule

during the reign of the emperor Akbar (1556–1605). Gondwana and Mahakoshal remained under the

control of Gond kings, who acknowledged Mughal supremacy but enjoyed virtual autonomy. After the death

of the Mughal emperor Aurangzeb in 1707 Mughal control began to weaken, and the Marathas began to

expand from their base in central Maharashtra. Between 1720 and 1760 the Marathas took control of most

of Madhya Pradesh, and Maratha clans were established semi-autonomous states under the nominal control

of the Maratha Peshwa. The Holkars of Indore ruled much of Malwa, and the Bhonsles of Nagpur

dominated Mahakoshal and Gondwana as well as Vidarbha in Maharashtra. Jhansi was founded by a

Maratha general. Bhopal was ruled by a Muslim dynasty descended from Dost Mohammed Khan, an Afghan

General in the Mughal army. Maratha expansion was checked at the Third Battle of Panipat in 1761.

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MODERN

The British were expanding their Indian dominions from bases in Bengal, Bombay, and Madras, and the

three Anglo-Maratha Wars were fought between 1775 and 1818. The Third Anglo-Maratha War left the

British supreme in India. Most of Madhya Pradesh, including the large states of Indore, Bhopal, Nagpur,

Rewa, and dozens of smaller states, became princely states of British India, and the Mahakoshal region

became a British province, the Saugor and Nerbudda Territories. In 1853 the British annexed the state of

Nagpur, which included southeastern Madhya Pradesh, eastern Maharashtra and most of Chhattisgarh,

which were combined with the Saugor and Nerbudda Territories to form the Central Provinces in 1861. The

princely states of northern Madhya Pradesh were governed by the Central India Agency.

AFTER INDIAN INDEPENDENCE

Madhya Pradesh was created in 1950 from the former British Central Provinces and Berar and the princely

states of Makrai and Chhattisgarh, with Nagpur as the capital of the state. The new states of Madhya

Bharat, Vindhya Pradesh, and Bhopal were formed out of the Central India Agency. In 1956, the states of

Madhya Bharat, Vindhya Pradesh, and Bhopal were merged into Madhya Pradesh, and the Marathi-

speaking southern region Vidarbha, which included Nagpur, was ceded to Bombay state. Bhopal became the

new capital of the state. Madhya Pradesh, in its present form, came into existence on 1 November 2000,

following its bifurcation to create a new state of Chhattisgarh. The undivided Madhya Pradesh was founded

on 1 November 1956. Madhya Pradesh, because of its central location in India, has remained a crucible of

historical currents from North, South, East and West.

GEOGRAPHY

Satpura Range at Pachmarhi

Madhya Pradesh in Hindi can be translated to Central Province, and it is located in the geographic heart of

India. The state straddles the Narmada River, which runs east and west between the Vindhya and Satpura

ranges; these ranges and the Narmada are the traditional boundary between the north and south of India.

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The state is bordered on the west by Gujarat, on the northwest by Rajasthan, on the northeast by Uttar

Pradesh, on the east by Chhattisgarh, and on the south by Maharashtra.

RIVERS

The Bansagar Dam on Sone River

View from Sharda Temple Maihar

Madhya Pradesh represents great river basins and the watershed of a number of rivers. Catchments of many

rivers of India lie in Madhya Pradesh. The Narmada (originating from Amarkantak) and Tapti (originating

from Multai of Betul District) rivers and their basins divide the state in two, with the northern part draining

largely into the Ganges basin and the southern part into the Godavari and Mahanadi systems. The Vindhyas

form the southern boundary of the Ganges basin, with the western part of the Ganges basin draining into the

Yamuna and the eastern part directly into the Ganges itself. All the rivers, which drain into the Ganges, flow

from south to north, with the Chambal, Shipra, Kali Sindh, Parbati, Kuno, Sind, Betwa, Dhasan and Ken

rivers being the main tributaries of the Yamuna. The land drained by these rivers is agriculturally rich, with

the natural vegetation largely consisting of grass and dry deciduous forest types, largely thorny. The eastern

part of the Ganges basin consists of the Son, the Tons and the Rihand Rivers, with the Son being the major

tributary. This is also the junction point of the Satpura and the Vindhya ranges, with the Maikal Hills and

Kaimur Hills being the fulcrum. The forests here are much richer than the thorn forests of the northwestern

part of Madhya Pradesh. The Son is of great significance in that it is the largest tributary going into the

Ganges on the south bank and arising out of the hills of Madhya Pradesh rather than from the Himalayas.

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This river and its tributaries contribute the bulk of the monsoon flow into the Ganges, because the north

bank tributaries are all snow fed.

The major tributary of the Ganges, the Son, arises in one of the most important watersheds in India, the

Maikal hills around Amarkantak. Three of the great rivers of India, Narmada, Mahanadi and Son, are given

birth to by these hills. This is also one of the few ranges in the State having a north south configuration. The

Mahanadi itself, together with its tributaries such as Hasdeo, Mand and Kharun flows southeast into Orissa

and converts that State into a green rice bowl. The upper Mahanadi catchment contains some of the finest

forests in the State, ranging from mixed deciduous to teak, bamboo and sal. Just as the Mahanadi flows east

from the Maikal hills and the Son flows north, the mighty Narmada charts a westerly course from these very

hills. The Narmada flows through a rift valley, with the Vindhyas marching along its northern bank and the

Satpuras along the southern. Its tributaries include the Banjar, the Tawa, the Machna, the Denwa and the

Sonbhardra rivers. Taken in combination with its parallel sister river, the Tapi, which also flows through a

rift valley, the Narmada–Tapi systems carry and enormous volume of water and provide drainage for almost

a quarter of the land area of Madhya Pradesh.

The Satpuras (Pansemal), in the Gawilgarh and Mahadeo Hills, also contain a watershed, which is south

facing. The Indrawati, the Wainganga, the Wardha, the Pench, the Kanhan and Penganga rivers, discharge

an enormous volume of water into the Godavari system. The Godavari is the lifeline of Andhra Pradesh, but

the water which feeds it is a gift of the Central India watershed. Some of the finest sub-tropical, semi moist

forests in India are to be found in the Godavari basin, mainly in the valley of the Indrawati. There are very

few virgin forests left in the country, but very fine examples of these are to be found in Bastar area along the

Indrawati and in the Kanger valley in Chhattisgarh.

The importance of Central India watershed was first noted by Captain Forsyth and remarked upon in his

book, "The Highlands of Central India", first published in 1889. This is what he has to state in the

introductory chapter to his book, "Yet in the very center of India there exists a considerable region to which

the term highlands — is strictly applicable; and in which are enormous peaks and ranges, for which the

term mountain would, in any other country, be used. Several of the great rivers of India have their first

source in this elevated region. And pour their water into the sea on either side of the peninsula – to the north

the Son commingling with the Ganges, to the east the Mahanadi, flowing independently to the Bay of

Bengal, to the south some of the principal feeders of the Godavari, and to the west the Narmada and the

Tapi, Basli Dam Gohad (Bhind) taking parallel courses to the Arabian Sea.

There are many important multi-state irrigation projects in development, including Godavari River Basin

Irrigation Projects.

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CLIMATE

Madhya Pradesh has a subtropical climate. Like most of north India, it has a hot dry summer(April–June)

followed by monsoon rains (July–September) and a cool and relatively dry winter. The average rainfall is

about 1,370 mm (53.9 in). It decreases from east to west. The south-eastern districts have the heaviest

rainfall, some places receiving as much as 2,150 mm (84.6 in), while the western and north-western districts

receive 1,000 mm (39.4 in) or less.

FLORA AND FAUNA

Main article: Flora and fauna of Madhya Pradesh

FOREST

Mixed forests at Amarkantak

Madhya Pradesh is endowed with rich and diverse forest resources. Lying between lat. 21°04'N and long.

74°02' and 82°49' E, it is a reservoir of biodiversity. The geographical area of the state is 308,144 km2

(118,975 sq mi) which constitutes 9.38% of the land area of the country. The forest area of the state is

95,221 km2 (36,765 sq mi) constituting 31% of the geographical area of the state and 12.44% of the forest

area of the country. Legally this area has been classified into "Reserved Forest, Protected Forest and

Unclassified Forest", which constitute 61.7%, 37.4% and 0.9% of the forest area respectively. Per capita

forest area is 2,400 m2 (0.59 acre) as against the national average of 700 m2 (0.17 acre).

Central, eastern and southern parts of the state are rich, whereas northern and western parts are deficient

in forest. Variability in climatic and edaphic conditions brings about significant difference in the forest types

of the state. There are four important forest types viz. Tropical Moist, Tropical Dry, Tropical Thorn,

Subtropical broadleaved Hill forests. The forest area can also be classified based on the composition of

forest and terrain of the area. Based on composition, there are three important forest formations namely

teak, sal and miscellaneous forests. Bamboo-bearing areas are widely distributed in the state. To obviate

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pressure on the natural forests, plantations have been undertaken in forest and non forest areas to

supplement the availability of fuel wood, small timber, fodder, etc. MP lost a good amount of forest recently

when Chattisgarh was carved out of it, as that region was the richest reserve of forests in MP.

The total growing stock (volume of timber wood) is 50,000,000 m3 valued worth 2.5 lakh Crores.

NATIONAL PARKS

Bandhavgarh National Park

Madhya Pradesh is home to 9 National Parks, including Bandhavgarh National Park, Kanha National Park,

Satpura National Park, Sanjay National Park, Madhav National Park, Van Vihar National Park, Mandla

Plant Fossils National Park, Panna National Park, and Pench National Park.

There are also a number of natural preserves, including Amarkantak, Bagh Caves, Balaghat, Bori Natural

Reserve, Ken Gharial, Ghatigaon, Kuno Palpur, Narwar, Chambal, Kukdeshwar, Narsinghgarh, Nora Dehi,

Pachmarhi, Panpatha, Shikarganj, Patalkot and Tamia.

BIOSPHERE RESERVE

Pachmarhi Biosphere Reserve in Satpura Range and Amarkantak biosphere reserve are two of the 17

Biosphere reserves in India.

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TRANSPORT

Madhya Pradesh, being surrounded by land, has both Land and Air transport facilities.

Extensive rail network criss cross the state, with Jabalpur serving as headquarter for West Central Railway

Zone of Indian Railways. The state has a total of 20 major railway junctions.

Buses and trains cover most of Madhya Pradesh. Extensive road network is also being developed. Madhya

Pradesh leads in nation in implementing Gramin Sadak Nirman Pariyojna, a central government aided

programme to provide road networks to villages. Jabalpur, Indore and Bhopal have inter-state bus

terminus. More than 2000 bus are conducted in a day from these three cities.

The state has five domestic airports located at Indore, Bhopal, Jabalpur, Gwalior and Khajuraho. Air strips

are located at Ujjain, Khandwa and Satna.

TRIBALS

Bhil tribal girls in Jhabua

A family from Baiga tribal, the third largest tribal in the state.

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Madhya Pradesh has a substantial Tribal population. The differences in the tribal community, spread over

in various parts of the state, is clearly seen not only on the basis of their heredity, lifestyle and cultural

traditions, but also from their social, economic structure, religious beliefs and their language and speech.

Due to the different linguistic, cultural and geographical environment, and its peculiar complications, the

diverse tribal world of Madhya Pradesh has been largely cut-off from the mainstream of development.

Veteran social activist and freedom fighter Guru Radha Kishan lived between tribals in East Nimar and

learned Korku to work between them to improve the conditions of widespread poverty and exploitations by

moneylenders and shrewd traders. Being aware of this primarily cultivators community and their concerns

with numerous socio-economic challenges in the day-to-day life he encouraged these innocent people to

earn their livelihood through agriculture or even as seasonally employed agricultural labourers so that the

community can be in the mainstream of the nation..[6]

The population of Tribals in Madhya Pradesh is 122.33 lakh constituting 20.27% of the total population of

Madhya Pradesh (603.85 Lakh), according to the 2001 census. There were 46 recognized Scheduled Tribes

and three of them have been identified as "Special Primitive Tribal Groups" in the State.[7]

The main tribal groups in Madhya Pradesh are Gond, Bhil, Baiga, Korku, Bhadia, Halba, Kaul, Mariya,

and Sahariya. Dhar, Jhabua and Mandla districts have more than 50 percent tribal population. In

Khargone, Chhindwara, Seoni, Sidhi and Shahdol districts 30 to 50 percent population is of tribes.

Maximum population is that of Gond tribes.

CULTURE

A man playing flute in Orchha, with a white tilak on his forehead, and holy saffron-coloured clothes.

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HERITAGE AND ARCHITECTURE

Several cities in Madhya Pradesh are extraordinary for their architecture and or scenic beauty. Three sites

in Madhya Pradesh have been declared World Heritage Sites by UNESCO: the Khajuraho Group of

Monuments (1986) including Devi Jagadambi temple, Buddhist Monuments at Sanchi (1989) and the Rock

Shelters of Bhimbetka (2003). Other architecturally significant or scenic sites include Ajaigarh,

Amarkantak, Asirgarh, Bandhavgarh, Bawangaja, Bhopal, Chanderi, Chitrakuta, Dhar, Gwalior, Indore,

Burhanpur, Maheshwar, Mandleshwar, Mandu, Omkareshwar, Orchha, Pachmarhi, Shivpuri, Sonagiri,

Mandla and Ujjain. MP being very large geographically, and the history being spread over several

millennia, developing a comprehensive picture of heritage and architecture is a monumental task.

MUSIC

MP is rich in both classical and folk music.

CLASSICAL MUSIC

In Hindustani music, a gharānā is a system of social organization linking musicians or dancers by lineage

and/or apprenticeship, and by adherence to a particular musical style. A gharana also indicates a

comprehensive musicological ideology. This ideology sometimes changes substantially from one gharana to

another. It directly affects the thinking, teaching, performance and appreciation of music. Madhya Pradesh

has a prominent role in classical music.

GWALIOR GHARANA

The Gwalior Gharana is one of the oldest Khayal Gharanas and one to which most classical Indian

musicians can trace the origin of their style. The rise of the Gwalior Gharana started with the reign of the

great Mughal emperor Akbar (1542–1605). The favorite singers of this patron of the arts, such as Miyan

Tansen, first amongst the vocalists at the court, came from the town of Gwalior. Gwalior has an important

role in the journey of music in India, so that every year Tansen Festival is celebrated at the tomb of Tansen

in Gwalior.

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DHRUPAD

Dhrupad is a vocal genre in Hindustani classical music, said to be the oldest still in use in that musical

tradition. Its name is derived from the words "dhruva" (fixed) and "pada" (words). The term may denote

both the verse form of the poetry and the style in which it is sung. Raja Man Singh Tomar The king of

Gwalior [during 1486 A.D.-1516 A.D.]Was patron of Dhrupad.

FOLK MUSIC

Madhya Pradesh (MP) is also rich in Folk music(Lok gayan). In MP some style of folk singing are still alive

which are- Faga, Bhartahari, Sanja geet , Bhopa , kal belia, Bhat/bhand/charan, vasdeva, videsia, Kalgi

turra, Nirgunia, Alha , Pandwani gayan , Garba Garbi Govalan,

DANCE

Main folk dances of MP are Badhai, Rai, Saira, Jawara, Sher, Akhara, Shaitan, baredi , karma, kathi, Sua,

Saila, Mauni, Dhimrai, kanara, Bhagoria, Dashera, dadariya, Duldul Ghodi, Lehgi ghodi, Fefriya,

Mandlya, danda, Ada-khada, dadel, Matki, birha, Ahirai, pardhauni, Vilma, Dadar, kalsa.

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REVIEW

OF

LITERATURE

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MADHYA PRADESH TOURISM DEVELOPMENT CORPORATION

A “state of the art” Tourist Reception Center (TRC) cum headquarters of the Madhya Pradesh Tourism is

easily the most visible symbol of resurgence in the tourism sector of the state. Buzzing with activity and

positive energy on all days of the week, a visitor to this building would appreciate the rapid strides in

tourism taken by the state in a very short time frame.

In so far as the richness and diversity of tourism destinations is concerned, Madhya Pradesh is easily the

best state of the nation. Also known as the “Tiger State of India, the state has three world heritage sites

namely Sanchi, Bheembetka and Khajuraho. In the last few years, the Government of Madhya Pradesh has

initiated a number of measures to position the state as the leading tourism state of the nation. While

considerable work has been done and the state is now being recognized as one of the leading tourism states

of the nation, much more still needs to be done.

 The strategy for achieving the desired objective has been based on the following :

a) Revitalizing the state tourism development corporation and running the same on professional lines. All

the commercial and non-commercial establishments of the corporation have been renovated and are now

being run professionally. The corporation is now a profit making entity. The units of the corporation are

divided into the following broad heads.

Hotels

Restaurants/Way side amenities

Boat Clubs

Information Counters

Sound & Light Shows

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Adventure zones

Transport section

Marketing Offices, Regional Offices, Head Office

b) Improving tourist infrastructure – With assistance from the Government of India, Ministry of Tourism

tourist infrastructure is rapidly being improved at almost all important tourist destinations.

c) Improving connectivity – Over the last few years, roads linking almost all important tourist destinations

have improved. Air connectivity to the state has also improved considerably with the starting of a number of

new flights.

d) Aggressive publicity & promotion – Creative and aggressive publicity and promotional campaigns in

print and electronic media has considerably improved the image of the state. Regular participation in

domestic and international events has also helped.

e) Inviting private investment – Various steps, including creation of a tourism land bank have been taken to

attract private investment for building hotels, resorts and entertainment centers.

HEAD OFFICE

Paryatan Bhawan, Bhadbhada Road, Bhopal - 462 003.

Website: www.mptourism.com

E-mail: info@mptourism.com

Fax: +91-755-2779476/2774289

Hotel Booking Tel.: +91-755-2778383

Transport Booking Tel.: +91-755-2775572

Contact Between: 10:00 AM to 5:00 PM (Mon to Sat)*

Online Hotel Booking / Online Bus Seat Booking: olrs.mptourism.com

E-mail : sales@mptourism.com

Bus Booking Enquiries: +91-755-3295040 (Bhopal), +91-731-2499366 (Indore), +91-755-2429829

(Rainbow Treat)

Contact between: 8:00 AM to 8:00 PM

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General Manager (Public Relation)

Tel.: +91-755-3294761

Contact Between: 10:00 AM to 5:00 PM (Mon to Sat)*

Managing Director

Tel.: +91-755-2774450

Contact Between: 10:00 AM to 5:00 PM (Mon to Sat)*

Chairman

Tel.: +91-755-2778484

Contact Between: 10:00 AM to 5:00 PM (Mon to Sat)*

Vice Chairman

Tel.: +91-755-4027100

Contact Between: 10:00 AM to 5:00 PM (Mon to Sat)*

* Closed on every Sunday and 2nd & 3rd Saturday of the Month and Government Holidays

REGIONAL OFFICES

Bhopal Regional Office

Palash Residency,

Near 45 Bungalow, T.T. Nagar,

Bhopal - 462 003.

Tel.: (0755) 2766750,2553006/66/76.

Fax: (0755) 2577441.

E-mail: bhopal@mptourism.com

Bhopal Tourist Office

Railway Station, Bhopal.

Tel.: (0755) 2746827

E-mail: tobhopal@mptourism.com

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Indore Regional Office

MPSTDC LTD.,

42, Residency Area,

Opp.Saint Paul H.S.School,Indore

Tel.: (0731) 2499566

Fax: (0731) 2520466

E-Mail: indore@mptourism.com

Jhansi

Railway Station, Jhansi.

Tel.: (0510) 2442622.

E-mail: tojhansi@mptourism.com

Pachmarhi Regional Office

Amaltas Complex,

Near Tehsil, Pachmarhi.

Tel.: (07578) 252100.

Fax : (07578) 252102.

E-mail: pachmarhi@mptourism.com

Pachmarhi

Pachmarhi Tourist Office

Bus Stand, Pachmarhi.

Tel.: (07578) 252029.

Pachmarhi Tourist Office

Railway Station, Pipariya.

Tel.: (07576) 223499.

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Gwalior Regional Office

Tansen Residency, 6-A, Gandhi Road, Gwalior - 474002

Tel.: (0751) 2234557, 4056726

Fax : (0751) 2340371.

E-mail: gwalior@mptourism.com

Gwalior Tourist Office

Railway Station, Gwalior.

Tel. No.: (0751) 4040777.

E-mail:togwalior@mptourism.com

Jabalpur Regional Office

Railway Station, Jabalpur.

Tel.: (0761) 2677690.

Telefax: (0761) 2677590.

E-mail: jabalpur@mptourism.com

Jabalpur Tourist Office

Khatia (Kanha National Park).

Tel.: (07649) 277242.

E-mail: mptkhity@sancharnet.in

Khajuraho Regional Office

Tourist Reception Centre, Khajuraho.

Tel.: (07686) 274051.

Fax: (07686) 272330.

E-mail: khajuraho@mptourism.com

Khajuraho Tourist Office

Bus Stand, Khajuraho.

Tel.: (07686) 274163.

E-mail: tokhajuraho@mptourism.com

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Satna Tourist Office

Railway Station, Satna.

Tel.: (07672) 225471.

E-mail: tosatna@mptourism.com

MARKETING OFFICES

Ahmedabad

219,'Supermal' IInd Floor,

Near Lal Bunglow, C.G. Road,

Ahamdabad - 380 006.

Tel: 079 - 26462977, 32939000.

Telefax: 079 - 26462978.

E-mail: ahmedabad@mptourism.com

Hyderabad

Madhya Pradesh State Tourism.

Counter No. 6, 1St Floor,

Blayogi Paryatak Bhavan,

Opp. ITC Kakatiya Hotel,

Begumpet Main Road,

Hyderabad - 500 016

Ph : 400 34319, Tele Fax : 23407785

E-mail: hyderabad@mptourism.com

Kolkata

‘Chitrakoot’, Room no.7, 6th Flr, 230 A,

A. J. C. Bose Road, Kolkata - 700 020.

Tel.: (033) 22833526, 32979000.

Telefax: (033) 22875855.

E-mail: kolkata@mptourism.com

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Lucknow

C/O, Rajarshi Prushottam Das Tandon, Paryatan Bhavan,

1st Floor, C-13 Vipin Khand, Gomti Nagar, Lucknow-226010

Tel.: 0522-2391003, 4021413

E-mail: lucknow@mptourism.com

Mumbai

45, World Trade Centre, Cuffe Parade,

Colaba, Mumbai - 400 005.

Tel.: (022) 22187603, 32539000.

Telefax: (022) 22160614.

E-mail: mumbai@mptourism.com

Nagpur

407-A, 4th Floor, Lokmat Bhawan,

Wardha Road, Nagpur - 440 012.

Tel.: (0712) 2442378, 3259000.

Telefax: (0712) 2423374.

E-mail: nagpur@mptourism.com

New Delhi

Room No. 12, Hotel Janpath, Ground Floor,

Janpath,

New Delhi - 110 001.

Tel.: (011) 23366528, 32599000, 23341187.

Telefax: (011) 23347264

E-mail: delhi@mptourism.com

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Raipur

M I G 2nd/44 Housing Board,

Avanti Vihar Main Road,

Near Anmol Flats, Avanti Vihar Raipur.

Tel: (0771) : 4048810

Telefax : (0771): 4049115

E-mail: raipur@mptourism.com

Pune

Shop No.6, First Floor, Natraj Complex,

Bhosle Shinde Arcade, J.M. Road,

Deccan Gymkhana,

Pune- 411004

Telefax: (020) 25534007

E-mail: pune@mptourism.com

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EVENTS

Madhya Pradesh Tourism Day -24th May

World Tourism Day -27th September

All India Kalidasa Festival -November

Nimar Utsav, Maheshwar -November

Tansen Samaroh, Gwalior -December

Lokranjan, Khajuraho -December

Lokrang, Bhopal -26 to 31 January

Alauddin Khan Samaroh, Maihar -16 to 17 February

Khajuraho Dance Festival -1 to 7 February

Kumar Gandharva Samaroh -Dewas 8 April

Bundalkhand Utsav - December

Sanchi Utsav -November

Sharadoutsav Bhedaghat -October

Mandu Utsav -October

Pachmarhi Utsav, Pachmarhi -October

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DEPARTMENT OF TOURISM

Hon’ble Minister for Tourism

Mr Tukoji Rao Puar

Room No 520

Vallabh Bhawan,Bhopal

Ph : 0755-2441073 / 2441018

Principal Secretary (Tourism)

Mr Deepak Khandekar

Room No 507

Vallabh Bhawan

Bhopal

Ph : 0755-2441314

 

Hon’ble Chairman Tourism

Dr Mohan Yadav

Paryatan Bhawan

Bhadbhada Road, Bhopal

Ph : 0755-2778484

 

 

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Vice Chairman Tourism

Mr Santosh Jain

Paryatan Bhawan

Bhadbhada Road, Bhopal

Ph : 0755 - 2774343 Ext.202

Managing Director (Tourism)

Mr. Pankaj Rag

Paryatan Bhawan

Bhadbhada Road, Bhopal

Ph : 0755 -2774450

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Tourism Map Of Madhya Pradesh

63

RIGHT TO INFORMATION

RIGHT TO INFORMATION AND OBLIGATIONS

OF PUBLIC AUTHORITIES

Subject to the provisions of this Act, all citizens shall have the right to information.

(1) Every public authority shall—

(a) maintain all its records duly catalogued and indexed

in a manner and the form which facilitates the right to

information under this Act and ensure that all records

that are appropriate to be computerised are, within a

reasonable time and subject to availability of

resources, computerised and connected through a

network all over the country on different systems so

that access to such records is facilitated;

(b) publish within one hundred and twenty days from the

enactment of this Act,—

(i) the particulars of its organisation,

functions and duties;

Madhya Pradesh State Tourism

Development Corporation Ltd

(A Govt.of M.P. Undertaking)

Provide Tourist Information, operate

Hotels & Transport Units, arranging

fair & festivals for promotion of

tourism

(ii) the powers and duties of its officers and

employees;

Powers delegated by Board of

Directors to Managing Director & MD

redelegated to HOD’s of all sections

63

and Regional head and Marketing

offices. As per DOP placed below.

(iii) the procedure followed in the decision

making process, including channels of

supervision and accountability;

All the matters put up by HOD’s to MD

for sections.

(iv) the norms set by it for the discharge of

its functions;

As per MD’s direction and service

bylaws.

(v) the rules, regulations, instructions,

manuals and records, held by it or

under its control or used by its

employees for discharging its functions;

The rules and regulations are as per

memorandums of articles and service

bylaws.

(vi) a statement of the categories of

documents that are held by it or under

its control;

To provide information leaflets and

publicity materials on cost and free and

advertise to attract Foreign &

Domestic tourist. Provide Hotel &

Transport reservations of MPT units.

(vii) the particulars of any arrangement that

exists for consultation with, or

representation by, the members of the

public in relation to the formulation of

its policy or implementation thereof;

63

Appointed Public Information Officer

at Head Office and Asstt. Public

Information Officer at Regional level

at Bhopal, Pachmarhi, Gwalior,

Indore, Jabalpur and Khajuraho.

(viii) a statement of the boards, councils,

committees and other bodies consisting

of two or more persons constituted as its

part or for the purpose of its advice, and

as to whether meetings of those boards,

councils, committees and other bodies

are open to the public, or the minutes of

such meetings are accessible for public;

Govt. of Madhya Pradesh has

nominated Chairman and Members of

the Board. Chairman is from public and

directios from various releted

departments.

AWARDS

2011

• National Tourism Award – Best Tourism State

• National Tourism Award – Most Innovative Tourism Product

• National Tourism Award - Best Civic Management, Khajuraho Nagar Palika

• Pacific Area Travel Writers’ Association Award - Best State for Wildlife & Heritage

2010

• Hospitality India International Award – Best Tourism State

• Safari India National Tourism & Aviation Award for Promotion & Publicity

• Today's Travelers Diamond Award- Best Promotion & Publicity

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2009

• National Tourism Award – Most Innovative use of Information Technology

• National Tourism Award – Mandu- Most Tourist Friendly Monument

• National Tourism Award – Pranpur – Best Rural Tourism Project

• Hospitality India International Award - Best Tourism State

2008

• National Tourism Award – Best Tourism Performing State

• National Tourism Award – Sanchi : Best Tourist Friendly Monument

• National Tourism Award – Pench : Best Tourist Friendly National Park

• National Tourism Award – Shan-E-Bhopal Most innovative Tourism Product

2007

• South Asia Travel Tourism Exchange Samsung Award - Best Tourism State

• Indian Association of Tour Operators Award - Most Tourism Friendly State

• Indian Association of Tour Operators Award - Best Stall

• Indian Association of Tour Operators Award - Best VCD

• South Asia Travel Tourism Exchange Samsung Award - Best Display

• National Tourism Award – Panna National Park

2006

• Indian Association of Tour Operators Award – Best Emerging State

• Travel Agents Association of India Award – Best Creatives for Marketing

• Hospitality India International Award – Best Tourism State

• Today’s Traveler Diamond Award - Best Promotion and Publicity

63

ADVENTURE TOURISM

The Adventure tourism is becoming tremendously popular all over the world and has been one of the major

components in the development of tourism sector especially in Madhya Pradesh which offers ample avenues

and abundance of natural resources to propagate and sustain the activity.

Madhya Pradesh has got many locations which are tremendously suited for promotion of Adventure tourism

owing to its landscapes, water bodies, hilly terrain, gorges, Rocky Mountains and abundance of preserved

natural beauty. The pollution free environment in these locations is an added boon supported by traditional

cultural values and local cuisine. The Adventure tourism activities are conducted without making any dent

in the existing ecological balance. Rather, Adventure & Ecotourism will propagate the involvement to the

tourist in appreciating and conserving the nature to its highest achievable norms. The activities like

trekking, mountain biking, paragliding, boating, mountaineering are the part of natural process which

rejuvenates the individual and paves the way for him to be the ambassadors of the conservation which is

fighting a losing battle today with the onslaught of uncontrolled modernization and developments.

. Eco & adventure tourism (E.T.A.) wing of Madhya Pradesh state tourism Development Corporation

performs following activities across the Madhya Pradesh.

· Operating boat clubs.

1. Upper lake Boat club, Bhopal

2. Tawa resort, tawa. Dist. Hoshangabad.

3. Tigra boat club, tigra dam Gwalior.

4. Boat club, maikal resort bargi. Dist. Jabalpur

5. Boat club, Halali Retreat. Dist. Raisen.

6. Boat Club, tourist village. Dist. Shivpuri.

7. Rafting at Betwa River, Orccha, Dist. Teekamgarh.

· Presently operating seven boat clubs with inhouse O.B.M Engine repair workshop at upperlake boat club

Bhopal where trained mechanics do repairing of O.B.M Engines for these boat clubs Paddle boat, Motor

boat, Speed boat, Mini Cruise boat, Mechanized boat, Shikara boat, Cruise boat and Pontoon/Floating

Jetty, Life Jacket and spare parts of water sports equipments are being purchased and maintained by ETA

Wing.

63

·  Helps in purchasing of water sports equipments for different departments of Madhya Pradesh Government

on nominal supervision charges.

· is developing adventure zones in Madhya Pradesh for giving them on lease as per tourism policy 2010.

· is  organizing school education tours for children to gain more knowledge of Environment.

· To promote Adventurous activities in state with the help of local administration we have organized

adventure carnival “Go Camping” in following locations :-

Ø Atter, Dist. Bhind.

Ø Tamiya-Paatalkot, Dist Chhindwara.

Ø Pachmarhi, Dist Hoshangabad.

Ø Jhinna, Dist Panna.

Ø Choral Dam, Dist Indore.

Ø Kaliyasot Dam, Dist Bhopal.

Ø Amarkantak, Dist Anuppur.

Ø Mandu, Dist Dhar.

Ø Orchha, Dist Tikamgarh.

· To promote water sports activities E.T.A wing has conducted following National/International Water

Sports activities :-

Ø International Competition.

§ Asian Kayaking & Canoeing Championship (18 Countries has participated) From 1st October 2003 to 5th

October 2003.

Ø National Kayaking & Canoeing Championship.

§ 22nd January 1998 to 25th January 1998.

§ 13th January 2000 to 16th January 2000.

§ 3rd February 2005 to 6th February 2005.

§ 22nd November 2005 to 27th November 2005 (National Rowing- Co sponsor).

§ 12th January 2011 to 16th January 2011 (Co sponsor).

Ø All India Police Games.

§ 14th November 2005 to 20th November 2005 (Co sponsor).

§ 19th November 2005 to 22nd November 2005 (Co sponsor).

Ø Kayaking Canoeing Open Championship, in Bhopal Utsav.

§ 27th January 2003 to 31st January 2003 (Co sponsor).

Ø Inter State Kayaking Canoeing Championship.

§ 1st and 2nd March 1997.

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§ One of our Employee Shri Mayank Thakur is a Vishwa Mitra, Awardee (M.P. Govt) & nominated coach of

Indian Kayaking Canoeing Team also a faculty member of D.S.W Water sports.

§ Summer camp for Youngsters in Water Sports at Upper Lake.

§ Basic Training in Seamanship and boat handling given to employees of eco tourism and forest department

at boat club Bhopal.

Ø Bargi, Dist Jabalpur.

Ø Kshir sagar/ Ban sagar,Dist Shadol.

· To promote water sports activities E.T.A wing has conducted following National/International Water

Sports activities :-

Ø International Competition.

§ Asian Kayaking & Canoeing Championship (18 Countries has participated) From 1st October 2003 to 5th

October 2003.

Ø National Kayaking & Canoeing Championship.

§ 22nd January 1998 to 25th January 1998.

§ 13th January 2000 to 16th January 2000.

§ 3rd February 2005 to 6th February 2005.

§ 22nd November 2005 to 27th November 2005 (National Rowing- Co sponsor).

§ 12th January 2011 to 16th January 2011 (Co sponsor).

Ø All India Police Games.

§ 14th November 2005 to 20th November 2005 (Co sponsor).

§ 19th November 2005 to 22nd November 2005 (Co sponsor).

Ø Kayaking Canoeing Open Championship, in Bhopal Utsav.

§ 27th January 2003 to 31st January 2003 (Co sponsor).

Ø Inter State Kayaking Canoeing Championship.

§ 1st and 2nd March 1997.

§ One of our Employee Shri Mayank Thakur is a Vishwa Mitra, Awardee (M.P. Govt) & nominated coach of

Indian Kayaking Canoeing Team also a faculty member of D.S.W Water sports.

§ Summer camp for Youngsters in Water Sports at Upper Lake.

§ Basic Training in Seamanship and boat handling given to employees of eco tourism and forest department

at boat club Bhopal.

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MAP

63

LOYALTY PROGRAM

PRIVILEGE CARD

The more you stay the more you earn!

An initiative launched by Madhya Pradesh State Tourism Development Corp. for all our loyal customers.

There are no limits on how many privilege points you can earn. So whether you’re dreaming of a family

vacation, a romantic getaway or anywhere in the Heart of Incredible India, your game begins.

HOW TO BECOME A PRIVILEGE CARD MEMBER

It is as simple as 1, 2, 3….

On arrival at our units,ask the Manager to provide you with the Membership Form. Fill in the details and

submit the form before departure. And voila! you are now a member of our prestigious Privilege Club.

PRIVILEGES

For every Rs.1000 spent on accommodation, 100 reward points will be credited to your account. Every

point earned will be treated as a Rupee and can be redeemed on your next stay with us provided minimum of

2000 points have been accured in your account.

EDUCATION

In order to foster and facilitate professional education and training specific to tourism, travel and hospital

industry, Government of Madhya Pradesh has decided to create institutional infrastructure by way of

starting “  Madhya Pradesh Institute of Hospitality Training Management”, an autonomous Institute

patronized by MP State Tourism Development Corporation and associated with Indira Gandhi National

Open University for running National and International accredited courses in Hospitality Management

A society with name of “M.P State Institute of Hospitality Management” has been registered .20 Acres land

in Chandanpura Bhopal has already been allotted to the society by the Govt. of MP for this purpose.

63

TOURISM POLICIES OF MADHYA PRADESH

The State Government declared its TOURISM POLICY in the year 1995. The main thrust of the Policy is the

creation of an environment conducive to attracting increased private sector investment on tourism, and a

more meaningful role for the govt. The strategy for the development will focus on the following.

1. Creation and improvement of basic infrastructure.

2. Up gradation and augmentation of tourist facilities.

3. Marketing of destinations.

4. Human Resource Development.

5. Promotion of arts and crafts of the State.

The destinations and activities have been categorized into - Cultural Tourism (Heritage sites), Wildlife

Adventure Tourism (Wildlife Parks, lakes rivers and hill stations), Leisure and Business tourism (Metros

and major tourist centers) and Pilgrim Tourism (Places of religious importance).

The policy clearly delineates the role of the State and of Madhya Pradesh State Tourism Development

Corporation Limited (MPSTDC) while recognizing the importance of Joint Venture companies. It has

presented a package of incentives for the private sector whereby land would be made available to hoteliers

along with a set of tax concessions and fiscal benefits.

ECO & ADVENTURE TOURISM POLICY

To create a positioning platform different from other states and to take advantage of its vast natural beauty

the Government of Madhya Pradesh has identified “Ecological and Adventure Tourism” as the unique

selling proposition (USP) for the State. The State has announced an investor friendly Eco-Adventure

Tourism Policy 2001-02, which facilitates private sector participation in developing MP as a center for

Ecotourism.

The policy has identified places and areas for the following activities:-

Camping tracking

Elephant safari

Water sports

Canoeing Safari

White water rafting

Rock climbing and mountaineering.

Para sailing, Para gliding.

Hot Air Ballooning

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HIGHLIGHTS OF THE TOURISM POLICY

The govt. of Madhya Pradesh declared a tourism policy in 1995 which identifies the thrust areas for tourism

and includes a package for incentives for private sector. The main aspects of this policy are:-

TOURISM IN MADHYA PRADESH – LOOKING AHEAD

The Madhya Pradesh Department of Tourism has, to date, sought to develop the tourism potential of the

State by involving itself in three major activities: providing decent accommodation in areas of tourist

interest, operating a transport fleet of coaches, cars and Gypsys, and organizing package tours. Publicity

and marketing of tourist destinations and facilities has also been a major thrust activity.

Apart from these efforts undertaken by the Government, the private sector has also contributed by way of

investment in hotels, transport, and marketing of some important tourist destinations in the State. However,

the efforts of the Government and the private sector have not been dovetailed into common developmental

programmes, with the result that there has been over emphasis at certain venues; while some other

important places and activities have been neglected.

The New Tourism Policy envisages creation of an environment conducive to attracting increased private

investment in the tourism sector, and a more meaningful role for the Government.

Strategy For Development

The Department of Tourism will focus on the following areas:

i) Improvement and creation of adequate basic infrastructure – land, road, water, electricity etc.

ii) Up gradation and augmentation of accommodation, catering and recreational facilities.

iii) Augmentation of transport facilities.

iv) Marketing of destinations to ensure optimal use of infrastructure.

v) Establishing and strengthening institutions for the development of human resources.

vi) Evolving suitable policies for increasing foreign exchange earnings.

vii) Promotion of the arts and crafts of the State.

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DESTINATIONS AND ACTIVITIES

These may be classified in the following

categories for setting up various

facilities:- Places of importance

Facilities

Cultural Tourism:

Heritage Sites

Gwalior, Datia, Orchha,

Khajuraho, Bhopal,

Sanchi, Mandu, Burhanpur

etc.

Heritage Hotels,

Up-market and budget

accommodation, Museums,

Shilpgrams, Cultural

shows, Exhibition facilities,

etc.

Wildlife & Adventure

Tourism:

Wildlife parks, lakes, rivers

and hill stations

Pachmarhi, Amarkantak,

Kanha, Bandhavgarh,

Panna, Satpura, and Pench

Valley National Parks:

Tigra Lake (Gwalior),

Upper Lake (Bhopal),

Gandhi Sagar (Mandsuar),

etc.

Log huts, Camping

grounds, Dormitories,

Trekking, Water-Sports,

Aero-Sports, Angling,

Cruises, Caravans, Tents,

etc.

63

TOURIST WEALTH AND DESTINATIONS

OF MADHYA PRADESH

Madhya Pradesh has an inherent charm and a place of its own because of its interior location, unmatched

beauty and primitiveness. It is a giant state with rich endowments of land, people, history and culture. It also

has its own share of negative aspects, especially the size and distances that have, in a way, hampered the

growth of communication. Even a methodological appraisal of its resources would compare it more

favorably with any other region in the country.

LANDSCAPE AND ITS FORMS

Compatibility of the landscape with the usual life style of the tourists is a significant factor in the primary

decision making process. The state has an unmatched landscape, both natural and cultivated. The

configuration is mainly of a plateau with the Chattishgarh plains (now a separate state) in the east. The

plateau is intersected by two major ranges of Vindhyachal and Satpuda and is dotted with soft undulating

hills. A well-planned rain fed river system and a string of lakes of different dimensions sustains the entire

region. The major rivers are Tapti and Narmada which run east to west, while Chambal, Son and Betwa

traverse the region from west to east. This riverine network has given numerous manmade water bodies of

various sizes, which could be exploited for recreation, leisure and water sports. The tropical forests,

covering approximately a third of the region, are inhabited by a large variety of wildlife. It has often been

approximated with the Kipling Country for the naturalists. Because of the sheer wilderness of the

countryside, the state offers a few unparalleled offbeat tourism areas

Climate

The climatic conditions in the region are temperate and congenial during the major part of the year. Except

during the summer months, the maximum temperature does not range beyond 30 to 35 degree Celsius, while

the minimum remains within the comfortable limits of 10 to 25 degrees. The rainfall in the different regions

of the state varies from 76 to 150 cms. Most of the rainfall is received during the months of July to

September, when new life is ushered in and the land is clothed with green foliage.

People

Madhya Pradesh has a composite population of Indo-Aryans and the tribals, the latter are of two main

strains, the Gonds and the Bhils. These have different beliefs and customs, which have enlivened the region

with rich fabric of folk arts and crafts and the folklores. A few regional and local festivals, celebrated with

gaiety and ardour, present a colorful panorama of the life style of the people. At the same time the

traditional performing arts, specially the classical music, have not lagged behind in attaining its own

heights. Gwalior, Indore and Maihar have their own distinctive Gharanas and styles. Probably this is the

63

only state, which has a national level multi-arts complex, Bharat Bhavan, which has folk and traditional

performing arts under one roof.

Access

Though the state does not have the proximity to gateway cities, which could act as supporting hinterlands,

yet its centrality makes it accessible from the major ports of entry and the tourist generating areas of

country. The rapid expansion of railway has connected the state with, more or less, every corner by faster

trains. The air services, though limited to five places, have also helped in facilitating travel. Major number

of roads entering the state boundary from different directions are either national highways or well-

maintained state highways. Hence, the accessibility by air, rail and road does not pose such grave problems

compared to the travel within the state. Railways do not connect all the touristplaces, except a few, as many

of them are located in the rural environs. The condition of state highways in general and the roads, between

the tourist centers and from the nearest railheads, are at present most unsatisfactory. Coupled with this

problem is the erratic and sub-standard road transport system, slow and tiring with no time sense. The air

linkages within the state are next to nothing. Yet, these problems are not insurmountable. Given sincere

efforts and deft planning, the travel within the state could well be improved because the basic infrastructure

of roads and transport are in existence.

Tourist Resource

The state is unparalleled in the wealth of history and folk arts. A long and chequered history has bequeathed

it a rich heritage. Dating from prehistory, the events of time have left indelible impressions in the form of

rock and cave shelters with prehistoric paintings, massive stupas, temples, palaces and mosques with

exquisite carvings, sculptures and wall paintings. These conjure up the vision of great empires and

kingdoms, warriors and builders, poets and musicians, saints and philosophers of a golden past.

The undulating landscape and the network of rivers and water bodies have provided numerous spots of

virgin scenic beauty. A few high altitude areas and the mineral water springs have recreational and curative

qualities. The forest areas have 9 national parks and 25 game sanctuaries out of which four are important

Tiger Reserves. For the devout there are a number of places sanctified by faith. The sacred rivers of

Narmada, Tapti, Son and Kshipra have a string of religious places located on their banks.

According to a general survey, this mammoth state has more than 379 tourist attractions of different

categories. Every district has some attraction to offer to the visitor. As it is not possible to develop all the

attractions simultaneously the Govt. initially identified 14 major centers for concentrated development.

These were selected on the basis of (a) resource potential and (b) the figures of tourist arrivals. It is a

judicious mix of archaeological wealth, scenic beauty, wildlife and pilgrimage. These centers are

Khajuraho, Bhopal-Sanchi, Mandu, Ujjain, Gwalior, Shivpuri, Panchmarhi, Marblerocks, Kanha National

Park, Bandhavgarh, Amarkantak, Omkareswar-Maheshwar, Orchha and Chitrakoot. For planning purpose

the hyphenated centers have been separated. Thus the number has gone upto 16.

The classification and brief details about the circuits are as under

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CENTERS

a) HERITAGE

Khajuraho Temples of mediaeval period built by

Chandela dynasty. It is said to be the

hallmark of Indian temple architecture

and sculpture. 22 temples are divided into

Western, Eastern, Southern groups

respectively.

Sanchi-Bhopal One of the most well preserved Buddhist

monuments of 3rd century BC. It has

stupas and gateways with stone carvings

of Jataka Kathas. The place is associated

with two of the five disciples of Buddha.

Bhopal is the capital of the state and a

place of scenic beauty with hills and

lakes. It has one of the biggest mosques of

Asia and also has the multi-arts center of

Bharat Bhavan, Museum of man and

other museums.

Mandu Known as the "City of Joy", it has

massive Afghan Monuments of medieval

period. The plateau is studded with

monuments of different shapes and sizes.

Gwalior It has a towering citadel with mediaeval

Rajput monuments and palaces of 14th

century AD. It also has two of the World's

biggest Chandeliers in the Darbar Hall of

Jaivilas palace, crystal mini train in the

dining hall and a palace museum.

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Orchha The seat of Bundela Rajput kings of

Mughal period. Located in the banks of

river Betwa, it has the best specimen of

Bundelkhand architecture and painting of

later medieval period.

b) WILDLIFE

Kanha National Park Located in the Kipling country, it was one

of the 9 parks initially selected for

Project Tiger Scheme. This park is known

for Central Indian Swamp Deer, the

Barasingha, a rare species. Tiger Safari

is a high point of the visit to this park.

Bandhavgarh An old forest preserve of Rewa rulers, it

is a veritable tiger land. The other wild-

life species to be found are bison,

sambhar, barking deer, nilgai and a large

variety of avifauna.

Shivpuri This place was the summer capital and

tiger hunting area of rulers of Gwalior.

The national park is surrounded on one

side with a huge lake with a sailing club. The cenotaphs of the former ruler in marble

with inlay work, similar to Taj Mahal, is very attractive.

c) SCENIC BEAUTY

Pachmarhi A hill-girdled plateau located on the

Satpura Hills, it is 1067 meters high. It

has a bracing climate all the year round

and has 45 attractive points for nature

based tourist activities.

Marbel Rocks (Bhedaghat) A place of extraordinary beauty. It has

the river Narmada passing through a

63

gorge with towering rocks of marble on

either side. These rocks are of various

colors and hues, which reflect on the

water.

d) PILGRIM CENTERS

Ujjain The city of Mahakal Temple with one of

the twelve Jyotirlingas of Shiva. It is a

temple town on the banks of river

Kshipra. It is also the land of poet

laureate Kalidasa who wrote the

immortal Meghdootam.

Omkareshwar Another religious town having

Jyotiralinga, it is located in the

confluence of Narmada and Kaveri. It is

an Om

shaped island having the famous temple of Omkar Mandhata.

Maheshwar A town located on the bank of river

Narmada, it was the seat of Devi

Ahilyabai of Holkar Dynasty. It has a

number of temples and sprawling ghats

and is also known for the handloom

sarees.

Amarkantak It is the place of origin of Narmada and

Son rivers, it is a holy city and a hill

retreat. It has more than dozen beautiful

falls and viewpoints.

Chitrakoot The land hallowed by the name of Lord

Rama, who spent a part of his 14 years

exile at Chitrakoot. All the scenic places

are associated with Rama, Sita and

Laxmana. Saint Tulsidas is supposed to

63

have written a major part of Ramayana

here.

TRAVEL CIRCUITS

The development of tourism is normally focused around travel circuits, which are a collection of tourist

spots/locations adjacent to one another, so that once a tourist comes to the starting point of a circuit, it is

only natural for him to proceed from one location to the next on the circuit.

The following four tourist circuits have been identified in the state of Madhya Pradesh.

a. Gwalior – Shivpuri - Orchha - Khajuraho

b. Indore - Ujjain – Maheshwar – Omkareshware - Mandu

c. Jabalpur – Bhedaghat – Mandla – Kanha - Bandhavgarh

d. Sanchi - Bhopal – Bhojpur – Bhimbetka - Panchmarhi

Circuits a. and b. have already been approved by the Department of Tourism, and form a part of the nine

national circuits selected by the Government of India for intensive development. Circuits c and d are

awaiting approval.

The details on the travel circuits indicated above are given below.

a) Gwalior-Shivpuri-Orchha-Khajuraho

This circuit has a mix of heritage and wildlife. The take-off point for this circuit is Gwalior, which is

connected by air and has very convenient rail and road connections. The tourist train Taj Express and

the Shatabdi Express are popular with the tourists coming from Delhi and Agra.

Gwalior- Gwalior is a historic town having one of the impregnable forts of India. It was also called "the

pearl in the necklace of castles of Hind" by the Mughal chroniclers. It is also associated with the

romantic episode of Raja Mansingh and Gujari, a village belle. The fort precincts have Manmandir

Palace, Gujari Mahal, Sas-Bahu temple, Teli temple and the colossal statues of Jain Trithankaras. The

other attractions are the royal heritage of Jaivilas Palace, a Durbar hall having two of the biggest

chandeliers, dinning hall with crystal mini train for service and the Palace museum.

Shivpuri- Shivpuri was the summer capital and shikar preserve of Scindias, the rulers of Gwalior.

Madhav National Park has a variety of wildlife and avifauna. It is surrounded on one side by Sakhya

63

Sagar lake with a stately sailing club. The cenotaphs of Scindia rulers in marble with inlay work, on the

pattern of Taj Mahal, are the other attractions. Some of the excursions near about Shivpuri are Narwar

Fort, Kuno Lion Safari park and the ruins of ancient temples of Surwaya. Shivpuri is well located on

national Highway No. 3.

Orchha-Located100kms from Shivpuri, it is a medieval laid back town on the banks of river Betwa. It

was the seat of warrior Bundela king Bir Singdeo. It is probably the only place, which represents the

best of Bundela architecture and paintings. Jehangir Mahal, Laxmi Mandir, Rai Praveen Mahal,

Chaturbhuj temple, Ram Raja Mandir and Chhatris (Cenatophs) of Bundela kings on the banks of the

river are a few of the monuments. The star attraction of Orchha is Ram Raja Mandir where the idol of

Rama was brought from Ayodhya for installation by one of the queens. This palace is located 20 kms

away from Jhansi, which is an important railway station and also the alighting point for Khajuraho. By

road Orcha is connected to Gwalior and Khajuraho.

Khajuraho- Khajuraho is a famous medieval temple town of Central India. It has 22 temples divided in

western, eastern, and southern groups built by the kings of Chandela Dynasty. The western group has

the largest number of temples, which include the towering Kandaria Mahadev temple, Laxman temple

and Devi Jagadamba temple. The plastic art and finesse of the medieval temple architecture are at their

pinnacle in these temples. The eastern group has the Jain temples, named because of the Thirthankara

statues installed in the sanctum sanctorum. The southern group, which is at a little distance, has two

temples, Dulahdeo and Chaturbhuj. Though both eastern and southern groups of temples are later

constructions, yet the architectural lines are superb. The ancillary attractions around Khajuraho are

Panna Tiger Reserve, the sanctuary for tiger and crocodiles and the Gharial (of alligator family)

sanctuary at Raneh falls. Khajuraho is connected by air from Delhi, Agra and Varanasi and by road

from Jhansi.

b) Indore-Ujjain-Maheswar-Omkareswar-Mandu

Indore- Indore is the take-off point for this travel circuit. It is a bustling commercial town, which was

the seat of Holkar rulers. It is well connected by air, rail and road from Delhi and Mumbai. It has a few

interesting features, the Rajwada, Palace and the cenotaphs of Holkar rulers. It is called the " Mini

Mumbai" because of its importance of commercial activities.

Ujjain- Ujjain is said to be the second holiest town after Varanasi. A Sinhasta mela is also organized

every 12 years on the lines of Kumbha mela. The town has a number of temples and ashrams, the most

famous being the Mahakal temple having one of the 12 Jyotirlingas. The other temples are Chintamani

Ganesh, Gopal Mandir, Kal bhairav and Mangalnath. It is said that Sudama, the childhood friend of

lord Krishna, stayed in Sandipani Ashram. Ujjain is 54 kms from Indore and is well connected by rail.

Maheswar- Located on the bank of river Narmada, it was the seat of the Holkar dynesty, prior to Indore.

It has temples and ghats which have stone carvings. The prime deity worshiped by the Rani Ahilyabai

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Holkar, the religious and the serving utensils made of pure gold are displayed in the temple. Boating on

river Narmada is a pleasant experience. It is located 85 kms from Indore on the National Highway No3.

Mandu-A small town bordering the plains of Nimar has the massive Afgan monuments of various shapes

and sizes, e.g. the Jahaz Mahal (the Ship Palace). The romantic tales of Bazbahadur, the last Afgan king,

and Roopmati, a Rajput princess, are still sung by balladeers of Mandu. The Mughal monarch Jaghangir

was fascinated by this place and named it the " City of Joy". It is 100 kms from Indore by road.

c) Jabalpur-Bhedaghat-Kanha-Bandhavgarh

Jabalpur- Situated on the Howrah-Mumbai line (via Allahabad) of Central Railways, it is the take-off

point for this travel circuit. Jabalpur has the palace of Gond kings, the Madan Mahal and a museum of

archeological finds in the vicinity.

Bhedaghat- Here the river Narmada passes through a gorge of towering marble rocks on both sides.

The rocks are of different shades and hues, which are reflected on the water. Boating on the river during

moonlit nights is an unfogettable experience. A little distance away Narmada falls in the gorge, with

foaming waters creating a mist. Hence, the falls are known as Dhuandhar. The other attraction is

Chausathyogini temple, housing 64 idols of the goddesses.

Kanha National Park- In the heart of 'kipling country', it is one of the first National Parks selected for

Project Tiger for conservation and intensive breeding of Tigers. It is also known for the Central Indian

Swamp Deer, the Barasingha. The other species are a variety of hebivors and avifauna. It is 185 kms

from Jabalpur via Narmada.

Bandhavgarh- The forest preserve of the former rulers of Rewa where the first white tiger was found. It

is now a Project Tiger are and is the ideal place for viewing tigers in their natural habitat. The park

area has a backdrop of the fort of Bandhavesh, which has a few archeological remains. Along with the

tiger it abounds in herbivore species and bird life.

d) Bhopal-Sanchi-Bhojpur-Bhimbaithka

Bhopal- The capital of Madhya Pradesh, is well connected by air, rail and road. It has tremendous scenic

wealth with lakes and hillocks. It has one of the biggest mosques in Asia, the Tajul Masajid, Van Vihar

National Park,the museum of Man, multiart center of Bharat Bhawan and archaeological museums. Boating

and water sports in the Upper Lake are a pleasant evening activities

Sanchi- The Buddhist Stupas at Sanchi, date back to 3rd centuary B.C. The gateways around the stupas

have stone carvings of Jataka Kathas. The relics of two of the disciples of Buddha were found in one of

the stupas. From here Emperor Ashoka deputed his son to Srilanka to propogate Buddhism. The

archeological museum houses the finds collected from the area around. The ancient town of Vidisha is

only 10 kms where the 5th Century caves with rock cut sculptures can be seen in Udaigiri caves.

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Bhojpur- Raja Bhoja, the king and architect, built a colossal temple dedicated to Lord Shiva. Due to

onslaughts in other parts of his kingdom, the temple was left half built but the design, drawings and

stone sections are still visible around the temple. It has a massive shiva linga at the center. It is 17 kms

from Bhopal by road in way to Hoshangabad.

Bhimbetka- The rock shelters of Bhimbetka have prehistoric paintings on the walls, which date back to

10,000 years. The conglomerate has 640 shelters where the paintings of different ages of prehistoric

man can be seen. It is 50 kms by road from Bhopal.

ECO & ADVENTURE TOURISM

The State has also identified areas suitable for promotion of eco and adventure tourism. The activities

included in these forms of tourism and the areas identified are:-

Camping & trekking and Elephant Safari

Areas adjacent to

1. Satupura National Park - Pachmarhi

2. Panna National Park – Panna.

3. Pench National Park - Seoni

Water Sports:- Sailing, Kayaking, Water skiing, regatta

1 Tawa Project, District Hoshangabad

2 Kaliasot Project, District Bhopal

3 Halali Project, District Raisen

4 Barna Project, District Raisen

5 Gandhi Sagar Project, District Mandour

6 Tigra Project, District Gwalior.

7 Harsi Project, District Gwalior.

8 Mohini Sagar Project, District Shivpuri

9 Kolar Project, District Sehore.

10 Avanti Bai Project, Distt Jabalpur.

Canoeing Safari / White Water Rafting

1. River Narmada

2 River Chambal

3 River Ken

4 River Son

Rock Climbing & Mountaineering

1 Pachmarhi Escarpment, District Hoshangabad.

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2 Raisen Fort

3 Gwalior Fort

4 Narwar Fort

5 Asirgarh Fort

Para Sailing / Para Gliding / Hot Air Balloning.

1. Pachmarhi Escarpment, District Hoshangabad.

2 Tamia to Patalkot, District Chhindwara.

3 Mandu, District Dhar

4 Wanchu Point, District Indore

5 Raisen Fort, District Raisen

According to the policy guideline these areas would be open for private sector to take on long lease and

build necessary infrastructure and facilities.

TOURIST FESTIVALS

The rich cultural heritage and the variety of folk and performing arts are displayed in a series of Tourist

Festivals organized annually at Khajuraho, Orchha, Pachmarhi, Indore-Ujjain (Malwa) and Bhopal.

Among these Khajuraho and Bhopal have made a mark in the tourist markets and have become important

supplements to the tourists resource.

In short Madhya Pradesh has all the resources, except snow and surf, to ensure its place as a major tourist

region in the country. Its product profile is mainly heritage oriented with pilgrim and wildlife tourism as

important ad-ons. It also has more than adequate potential for development of sports, adventure, youth and

eco tourism.

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STRATEGY FOR DEVELOPMENT OF

TOURISM IN MADHYA PRADESH

THE CURRENT STATUS

The current status of MP Tourism, as explained in the earlier part of the report, can be summarized as

follows:

a) The Foreign tourist traffic of Madhya Pradesh has been growing at a healthy 7% p.a. over the last

decade, although in overall terms the numbers are small. Khajuraho is one of the main destinations

of the foreign tourists and accounts for nearly 50% of the foreign tourist traffic.

b) The domestic tourism has been growing at a much slower pace of less than 1%, with many destinations

showing a negative growth. This is a cause of concern and is indicative of a negative image of

Madhya Pradesh in the mind of the Domestic Tourist. Rectifying this situation has to be one of the

main tasks of the Tourism Mangers of Madhya Pradesh.

c) Heritage sites such as Khajuraho, Orcha, Mandu, Omkareshwar etc. are the main tourist attractions of

Madhya Pradesh and account for a substantial number of Domestic and Foreign tourists.

d) The State announced a new tourism policy with a thrust on Eco-Adventure Tourism, but the same has yet

to take off. Further, the success of this policy is largely dependant upon investments by the private

sector, which looking at the poor growth figures of domestic tourism so far, is likely to shy away

from such investments.

e) Poor connectivity and time required to reach destinations, inadequate infrastructure coupled with poor

state of many roads in MP are the major disincentives to the growth of tourism. This is amply

brought out by the opinion survey.

f) Since tourists have to make choices of destinations, the adjacent states are the competitors of Madhya

Pradesh for the tourist traffic. It would appear that many of the adjoining states notably Rajasthan

has been more successful and their tourist traffic has been growing at a much faster pace. An

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aggressive marketing thrust and a vibrant tourism development corporation are the need of the hour

and form the cornerstones of the strategy that follows.

KEY ELEMENTS OF THE 20-YEAR TOURISM PLAN

In order to alter the somewhat static and slow growth of tourism in the last decade and for the state to get

full economic benefit from tourism activity, the key elements of the proposed tourism plan are as follows:

a) Building a tourism friendly image: This would draw tourists to the attractions of the state and also make

the host population aware of the benefits of tourism. This is a key step in starting the change process,

as it requires a change in the perception of tourism related stakeholders both within MP and outside

MP, and to the priority and encouragement accorded to tourism.

b) Increasing the number of tourist arrivals per year: Increase the number of yearly tourist arrivals by

better connectivity and developing the product and its environs. This element is self-explanatory and

a result of the various steps to be taken to stimulate tourism. The strategy should clearly identify

methods and steps to be taken to achieve a maximum increase in the number of tourists coming to

MP in a year.

c) Increasing the average stay of the tourist (days/tourist): This is also important because the greater the

time spent by a tourist in MP, the greater his spending and greater the economic benefit to the state.

Presently the average stay of foreign tourist is one day and the domestic tourist is two days. These

stay duration have to increase by one more day by organizing excursion tours to adjoining

attractions and creating additional activities of the center. Hence tourism plan should take into

account ancillary places around the main place so that a tourist is tempted to spend more time at a

place.

d) Increasing the average spending of tourists (Rs/day): Along with the increase in tourist spending

because of extension of stay by one day, the spending of the tourist can be increased by creating

attractions at tourist centers, where the tourist has more avenues to spend money, either by way of

entertainment or by way of shopping or by offering exotic cuisine etc.

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TWENTY YEAR OBJECTIVE

The consultants have tried to define the target of tourist arrivals over the next twenty years , split over the

short tem, the medium term and the long term. These are based on what is considered achievable objectives

if the strategy outlined below is adopted and actioned.

This study has revealed that the tourist arrivals increased in the last decade from10 lac tourists to 11.5 lac

tourists i.e. an increase of just 1.5 lac tourists in ten years. The consultants recommend fixing of the

following targets for the next twenty years:

a) Long term target: The tourist arrivals to increase threefold to 33 lac tourists in 2021 from the figure of

11 lac tourists in 2001

b) Medium term target: In the medium term, the tourist arrivals to nearly double from 11 lac tourists to 20

lac tourists by 2111.

c) Short term target: In the next five years the tourist arrivals to increase to 15 lac tourists from the current

11 lac tourists.

Strategy for Achieving the above Objectives

a) Focus: In order to achieve good results with limited financial resources, we should focus on a few

locations for development.

b) Improving the product: Currently the tourist products in MP are not very attractive. It is desirable to

increase the potential of the tourist centers by providing quality standard facilities.

c) Improving the environs: The environment around the current places of tourist attraction is not very

good. It is desirable to have lots of well-manicured parks, lawns, fountains and other beautification

and also by providing evening activities.

d) Focus on increasing domestic tourist: The maximum growth is possible by tapping the growing domestic

tourists. This can be done by building facilities of different categories and improving the

infrastructure. This will help in attracting domestic tourists in future.

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e) Increase private sector participation: Because of meager financial resources and also because the

tourism activities are best undertaken by private operators, it is desirable ot have good private

sector participation. However, the private sector participation so far is low. It is advisable to

enhance this by attracting private sector through building of a tourism friendly image, by provision

of attractive incentives and by giving subsidies.

ACTION PLAN

Based on the strategy and objectives defined above, a perspective plan can be drawn up. The plan can be

divided into three parts viz:

• Short term plan for the next five years (2001-02 to 2006-07)

• Medium term plan covering the next ten years i.e. (2010-02 to 2011-12)

• Long term plan: Covering the period for the next 20 years (2000-01 to 2021-22)

TOURIST INFLOW ANALYSIS

Projection figures

location wise in the short,

medium and long term

2000-01

2005-2006 2010-11 2020-21

PLACES Domestic Foreign Domestic Foreign Domestic Foreign Domestic Foreign

Circuit 1

Chitrakoo

t

54,130 59 56,892 79 64,368 116 86,505 275

Gwalior 1,17,524 13,975 1,36,243 17,003 1,91,087 24,983 3,42,208 49,145

Shivpuri 11,810 150 12,412 174 13,372 212 16,300 313

Orchha 57,360 22,545 63,330 37,990 77,051 73,146 1,25,508 2,71,168

Khajurah

o

1,73,071 49,825 2,54,298 80,244 3,56,666 1,23,465 7,01,616 2,92,286

Sub total 4,13,895 86,554 5,23,175 1,35,490 7,02,544 2,21,922 12,72,137 6,13,187

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Circuit 2

Maheswa

r

3,819 1,063 3,915 1,293 4,115 1,612 5,016 2,625

Mandu 1,57,283 2,457 1,91,359 3,136 2,68,391 4,398 4,80,647 7,876

Omkaresa

r

1,44,419 5,614 1,59,450 9,041 1,80,403 15,235 2,42,447 47,318

Sub total 3,05,521 9,134 3,54,724 13,470 4,52,909 21,245 7,28,110 57,819

Circuit 3

Bandhavg

rh

11,136 1,169 11,704 1,492 12,301 2,044 14,276 4,021

Bhedagha

t

23,348 2,440 27,067 2,993 29,884 4,398 36,429 8,652

Kanha 43,960 1,344 48,535 1,484 54,913 1,679 73,799 2,256

Sub total 78,444 4,953 87,306 5,969 97,098 8,121 1,24,504 14,929

Circuit 4

Panchmar

hi

35,700 321 47,775 566 65,455 870 1,28,761 1,879

Sanchi 78,342 7,053 99,986 11,359 1,21,649 17,477 1,98,153 37,732

Sub total 1,14,042 7,374 1,47,761 11,925 1,87,104 18,347 3,26,914 39,611

Others

Amarkant

ak

1,28,900 22 1,35,475 26 1,49,576 31 1,82,332 46

Sub total 1,28,900 22 1,35,475 26 1,49,576 31 1,82,332 46

Grand

total

10,40,802 1,08,037 12,48,441 1,66,880 15,89,231 2,69,666 26,33,997 7,25,592

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SUMMARY

AND

CONCLUSION

63

SUMMARY AND CONCLUSION

STRENGHTS

1. Madhya Pradesh is centrally located and is accessible from different parts of the country.

2. It has long and rich history dating back from the prehistoric period. The currents and cross currents of

history have left indelible and landmark evidences in the entire terra firma of the state.

3. It has a rich inventory of natural and manmade tourism resources which could be well compared with top

tourist destinations. These include:

i) Picturesque landscape, major mountain ranges (Satpura and Vindhyachal) dotted with soft

undulating hills and a network of major rivers (Narmada, Chambal, Tapti, Son and Betwa).

ii) The string of rivers have given numerous man made water bodies which are tranquil and

sprawling, suitable for adventure and sports.

iii) Heritage monuments dating back from prehistory. The prehistoric rock shelters, Buddhist stupas,

temples, palaces and mosques have exquisite drawings, sculptures and paintings. The temples

of Khajuraho a World Heritage Site, is the third most important tourist attraction in the

country. The most well preserved Buddhist stupas at Sanchi is another World Heritage Site.

While Mandu has one of the earliest Marble monuments which was visited by the architects

of Shahjehan before designing the Taj.

iv) Pilgrim canters of national importance, Ujjain, Chitrakoot and Amarkantak, which are thronged

by millions of devotees every year.

v) Wildlife national parks and sanctuaries, especially, Kanha, Bandhavgarh and Pench, which are

Tiger Reserves with a variety of fauna and avifauna.

vi) Vast untrammeled areas of wilderness and forests, which are still unpolluted and virgin, waiting

to be exploited for nature and adventure tours.

vii) Composite population of Indo-Aryans and tribals, who are colorful, peace loving and hospitable.

viii) Rich socio-religious fabric of fairs, festivals, folk and tribal arts and craft. The religious

festivals of Hindus, Muslims, Christians and Sikhs give a multiple hue to the society.

ix) Pleasant and temperate climate for most part of the year with sunny winters and rainfall bubbling

with life and green foliage.

4. A network of well located 40 units of tourist accommodation having 1117 beds of budget/economy class,

managed by MP State Tourism Development Corporation.

5. An attractive package of tourist publicity literature with colorful print material, CD, Films and an

informative website.

6. The Tourist Information cum Reservation Offices within the state and Satellite Offices at important

locations in the country.

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7. Computerized reservation system for booking of accommodation, transport and package tours.

WEAKNESSES

1. A vast state with long distances between the tourist centers, making travel time consuming and costly.

2. MP is a developing state, requiring more attention towards development of priority sectors and general

welfare activities. Hence tourism did not get the required priority.

3. MP is not located near the major ports of tourist entry such as Rajasthan or Goa. Hence, it does not

receive the hinterland benefits.

4. Poor connectivity and infrastructure facilities for the tourist centers.

5. Lack of comprehensive plan for long-term development despite its economic potential.

6. Absence of cooperation from concerning development departments of govt. for provision of basic

infrastructure.

Lack of coordination with private sector and absence of level playing field, which has resulted into poor

participation in hotel, transport and travel agency business.

8. The incentive to private sector built into the Tourism Policy and declaration of tourism as an “Industry”

are yet to show signs of efficacy.

9. Inadequate marketing of tourism product and lack of a comprehensive marketing plan.

10. The awareness of economic social and cultural benefits of tourism is lacking among the local residents.

Host population is indifferent to tourism activity.

11. Lack of adequate professional training facilities for human resource development and quality of service.

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SUGGESTION

AND

RECOMMENDATIONS

63

SUGGESTION AND RECOMMENDATIONS

OPPORTUNITIES

Given the variety of identified tourist resources, the virgin wildernesses, rivers and sporting water bodies,

peaceful and serene areas, Madhya Pradesh has tremendous opportunities for development of following

types of tourism:

a) Heritage tourism

i) The long history has given the state a variety of monuments of different ages and faiths. The tourists are

already attracted towards these monuments. A well-planned product development could further

enhance these attractions and draw a larger number of arrivals. Here, the Heritage Development

Trust set up, as per the new policy thrust, could play effective role by supplementing the efforts of

ASI and State Archaeology. It can identify and protect those monuments, which are not under the

conservation of these two departments.

ii) A substantial area of the state had princely states, prior to independence, which have palaces forts and

fortresses, mansions, hunting lodges etc. These could be renovated and opened up for tourism.

iii) The star attraction, Khajuraho is the probably the only heritage center in India, which has Panna

Natural Park cum Tiger reserve in its vicinity. A Temple Tiger Trail could be an attractive product

for international market.

b) Wildlife Tourism

National parks and sanctuaries abound in the state. Better connectivity and tourist facilities would make

these more popular in foreign and domestic markets

c) Pilgrim Tourism

Nearly half a dozen pilgrim centers of the state are of national repute, drawing devotees from far and near.

The religious fairs and rituals related to these centers, such as, Sinhastha fair and Bhasma Arti at Ujjain,

could be marketed after providing tourist facilities in high class tented accommodation and good coaches.

d) Nature/Eco-tourism

The sprawling virgin wilderness and the forest areas provide abundant scope for nature based tourism and

eco-tourism, the latter should not be restricted to wildlife areas only.

e) Adventure/Sports Tourism

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The rivers, lakes, manmade water bodies, mountain ranges and undulating hills should have due share of

adventure and sports tourism, as per the new policy.

f) Resort tourism

Madhya Pradesh does not have snow and surf, but has quite a few mega water bodies. One or two of these

could be identified for development of lake resorts which could be popular in both national and

international markets.

g) Health tourism

The warm water natural springs in the districts of Chhindwara and Hoshangabad could be developed as

mini-health resorts. This could be supplemented by the herbal treatment of medicinal plants grown in

Pachmarhi and adjoining areas.

h) Cultural/Festival tourism

A few important folk and tribal festivals/fairs, such as Bhagoria in Jhabna, could be identified and a festival

travel circuit could be developed.

i) Business tourism

Conference and convention centers, with modern facilities, could be set up at Bhopal and Gwalior because

of their easy connectivity and available infrastructure. The national level conventions of various branches of

medical science, social service organisations like Rotary Club, Lions Club; etc., all India working

Journalists, National Women Association etc. could be attracted to these places.

THREATS

1. Madhya Pradesh is already facing stiff competition from the neighboring states & Rajasthan, Uttar

Pradesh and eastern part of Maharastra. It has to take steps for faster positioning and aggressive

marketing to lare the tourists from identified markets.

2. It will need planned and careful handling to negotiate the present adverse image and bring it upto a

positive positioning.

3. Infrastructure, if not improved within a time frame, might create problems in future.

4. Cleanliness of the areas improved sanitation, elimination of beggers and touts should be given priority.

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BIBLIOGRAPHY

63

BIBLIOGRAPHY

www.mptourism.com

www.mptdctourism.com

nagpur@mptourism.com

Google Image Search (Website)

Wikipedia (Website)

Cultural heritage of India (Booklet)

Principle and practices of Tourism.