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e c o n o m i c a l a n d e c o l o g i c a l

u n f i r e d w a t e r - r e s i s t a n t a n d f r o s t - r e s i s t a n t d i f f u s i b l e

l o a m p r o d u c t s

B U I L D I N G W I T H E A R T H

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w e g o t t h e s o l u t i o n s

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u n f i r e d w a t e r - r e s i s t a n t a n d f r o s t - r e s i s t a n t d i f f u s i b l e

l o a m p r o d u c t s

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T H E I N T R O D U C T I O N

LUXXUL t r u e g r e e n, is the name of the building materials division of IDEAS AND

PROJECTS FOR MANKIND INC..

LUXXUL t r u e g r e e n develops, produces and markets groundbreaking new innovative

ecological and economical water- and frost-resistant diffusible loam building materials

submitted for PCT patenting.

LUXXUL t r u e g r e e n, with its ecological and economical process, is the first to produce

water-resistant and frost-resistant diffusible breathable loam materials, without subjecting

them to the firing process.

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T H E N A T U R A L M A T E R I A L S

Nature offers a variety of natural materials through the incorporation of which

LUXXUL t r u e g r e e n increases the strength, the stability, the load-bearing capacity

and the heat transfer coefficient of the water- and frost-resistant diffusible loam building

materials and improves the shrinkage behaviour essentially.

The incorporation of organic additives such as sand, hemp, jute, sheep´s wool, wood

particles and reeds, which significantly increase the strength, the stability, the load-bearing

capacity and the thermal performance while reducing the weight of the loam building

materials essentially, facilitate the handling and transport of these lightweight loam

building materials.

These innovative unfired water- and frost-resistant diffusible loam products relieve the

environment [ no CO2 pollution through eliminating the firing process ] and allow an easy,

fast and cost-efficient building process for both professionals and DIYers.

The coating of the introduced regionally occurring organic additives with the water- and

frost-resistant diffusible loam material makes these lightweight heat-insulating breathable

loam building products of LUXXUL t r u e g r e e n fire-resistant.

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T H E P R O D U C T R A N G E

At present, the loam-based product range of LUXXUL t r u e g r e e n consists of the

following ecological and economical unfired water- and frost-resistant diffusible, breathable

loam products:

various p l a s t e r s , various l o o s e - f i l l i n s u l a t i o n s and various f l o o r ,

f l a t r o o f and b i o t o p s e a l a n t s.

The range of products, based on unfired loam, that are in the preparatory phase of the

implementation, includes:

ecological and economical water- and frost-resistant diffusible, breathable b u i l d i n g and

h y b r i d b u i l d i n g m a t e r i a l s , b u i l d i n g and h y b r i d b u i l d i n g

b l o c k s , t h e r m a l b u i l d i n g b l o c k s and t h e r m a l r e n o v a t i o n

b l o c k s , n o i s e b a r r i e r s as well as different types of s l a b s , p a v i n g

t i l e s and other t i l e s .

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T H E N A T U R A L E A R T H P L A S T E R S

LUXXUL t r u e g r e e n has got the solution to a loam building problem, existing since time

immemorial - the water solubility of loam and the erosion damage caused by moisture.

The solution: the very special ecological and economical water- and frost-resistant

diffusible, breathable loam and loam based plasters of LUXXUL t r u e g r e e n.

For the first time in the history of building with earth, the application of loam to the

unprotected, moisture-exposed parts of the building, where the penetrating moisture

inevitably caused damage to the used loam plasters until now, is possible.

LUXXUL t r u e g r e e n offers a selection of special innovative ecological and economical

water- and frost-resistant diffusible, breathable loam plasters.

To these innovative water- and frost-resistant diffusible loam plasters,

LUXXUL t r u e g r e e n adds various natural materials that are derived from nature.

By adding plant fibres, such as hemp, reed and wood particles, or animal hair, such as

sheep´s wool, to name just a few, LUXXUL t r u e g r e e n reduces the weight and

increases the insulating properties of the loam plasters.

The transport of these innovative loam plasters is more cost-effective, due to the lower

weight, and, due to the improved insulation properties, the heating and cooling costs of the

buildings are also lower.

Through the various organic additives, LUXXUL t r u e g r e e n achieves the various

distinct product characteristics, as well as special surface textures, depending on the kind

and quantity of each organic admixture[s].

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These innovative water- and frost-resistant breathable plasters of LUXXUL t r u e g r e e n

can either be sprayed onto the respective surface with a loam plaster machine, or hand

troweled, or plastered in the traditional manual do-it yourself method, depending on the

material composition.

LUXXUL t r u e g r e e n offers ecological and economical water- and frost-resistant

diffusible, breathable loam plasters as coarse plasters - base coats - with a grain size of

0 to 3 mm and as fine plasters - finish coats or second coats - with the grain size of

0 to 2 mm.

The various plasters consisting of loam & sand, loam & sand & reed, loam & sand &

hemp fibers, loam & sand & wood particles and loam & sand & wool fibres are sold as

coarse plasters as well as fine plasters.

The water- and frost-resistant diffusible, breathable loam plasters are for sale in bags of

30 kg and also in Big Bags up to 1000 kg.

A bag containing 30 kg of coarse plaster allows you to apply e.g. 1.2 square meters of

coarse plastering with a plaster thickness of 1.5 cm, and a bag containing 30 kg of fine

plaster allows you to apply e.g. 5.5 m² of fine plastering with a plaster thickness of 3

to 5 mm.

For further information and complete application guidelines regarding the various loam

plasters please contact Hubert E. Kern > hubert-e-kern@luxxul.com.

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T H E L O O S E - F I L L I N S U L A T I O N A N D T H E D R A I N A G E

M A T E R I A L S

Besides the various ecological and economical water- and frost-resistant diffusible,

breathable loam plasters, LUXXUL t r u e g r e e n offers various loose fill insulation

materials and insulating sealants, based on the novel unfired ecological and economical

water- and frost-resistant diffusible, breathable loam.

Just as with the loam plasters, LUXXUL t r u e g r e e n adds organic fillers such as sand,

hemp, jute, sheep´s wool, wood particles and reed to its loam-based unfired water- and

frost-resistant diffusible loose fill insulations as well as floor, flat roof and biotope sealants.

These fillers enhance the strength and the heat insulation properties of the loam products

essentially and, at the same time, they reduce their weight essentially and facilitate the

handling and the transport.

The loam-based ecological and economical unfired water- and frost-resistant diffusible,

breathable loose-fill insulations, leaned with sand and blended with one or more natural

fillers, can be safely used as insulating fillers indoors as well as outdoors due to their

product properties such as, on the one hand, fire resistance and, on the other hand, water

and frost resistance.

The water- and frost-resistant processing of the loose fill insulation materials is carried out

without firing, that is, after adding the various organic fillers to the water- and frost-resistant

treated loam, the compound of loam and filler is dried and, then, during the further

treatment process, crushed.

Since this treatment process takes place without firing, there is no firing process-related

CO² burden on the environment.

The resulting loose-fill insulation materials are suitable, as already mentioned, for both

indoor and outdoor use.

Outdoors, they are particularly suitable to be applied as a water permeable layer, or as

intermediate or drainage layer for flat roofs.

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Here, we should mention again that the application or insertion of LUXXUL t r u e g r e e n ´s

light-weight ecological and economical loose fill-insulation materials is easy to handle and

their transport is cost-effective thanks to their low weight.

T H E F L O O R, F L A T R O O F, G R E E N R O O F, N A T U R A L

P O N D, W E T L A N D B I O T O P E A N D L A N D - F I L L S E A L A N T S

LUXXUL t r u e g r e e n ´s loam-based ecological and economical unfired water- and frost-

resistant diffusible, breathable floor, flat roof, green roof, natural pond, wetland biotope and

land-fill sealants are very similar to the loam plasters regarding their material composition.

The special difference lies in the mixing and in the type of application.

These sealants, which require, compared to the loam plaster materials, a special

consistency, require, in addition, a special layer structure and a special, compression-wise

intensive processing.

Both the loose fill insulation materials and the floor, flat roof, green roof, natural pond,

wetland biotope and land-fill sealants are packaged, just as the loam plasters, in 30 kg

sacks and Big Bags up to 1000 kg.

Also with these ecological and economical loam products, LUXXUL t r u e g r e e n provides

innovative products that relieve the environment [no CO2 burden by eliminating the

firing process] and allow a quick, pleasurable and affordable application for

professionals as well as for DIYers.

More information on the various loam based loose-fill insulation and drainage materials,

the loam based sealants and the processing of the sealants please contact Hubert E. Kern

> hubert-e-kern@luxxul.com.

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T H E T R A N S P O R T R O U T E S In accordance with the company's philosophy, LUXXUL t r u e g r e e n always strives to

supply its customers via the most cost-effective and environmentally-friendly transport

route.

Especially for long-distance transport, LUXXUL t r u e g r e e n prefers transport by rail and

by water.

Transport by road is only used if this is required, for want of availability of the preferred

environmentally friendly transportation, or the transport by road is explicitly desired by our

customer.

In order to make the transport of its products as environmentally friendly as possible, and

also to avoid extremely long transport distances, LUXXUL t r u e g r e e n is trying to

establish more production facilities as soon as possible.

More information regarding shipment please contact Hubert E. Kern > hubert-e-

kern@luxxul.com

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T H E P R O D U C T I O N S I T E S

LUXXUL t r u e g r e e n currently serves its markets from Austria and Canada, and has a

central production facility, located in the heart of Europe.

Two more European production sites, one in Southern Europe and one in Northern Europe

are planned and they will start production in 2014.

Production for the North American market is currently being prepared.

Three production sites are initially planned for the North American market, too.

In the 3rd Quarter of 2013, the first of the North American production sites is scheduled to

start operating.

This production site will supply the North American market directly from North America.

LUXXUL t r u e g r e e n is striving to establish the planned production sites as soon as

possible and to expand the number of production sites in order to serve its markets in an

environmentally friendly way.

More information about the production and the production sites please contact Hubert E.

Kern > hubert-e-kern@luxxul.com.

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T H E F I N A L C O N S I D E R A T I O N

I hope the trend-setting building materials implemented by LUXXUL t r u e g r e e n, briefly

described in this brochure, which will revolutionize not only the Building with Earth, but

construction worldwide, has found your approval and piqued your interest.

LUXXUL t r u e g r e e n is looking worldwide for customers, product implementation

partners, product application partners [ licensed by LUXXUL t r u e g r e e n ] and investors,

who have an affinity with the overall concept of the company, for its cutting-edge, unique,

innovative, water- and frost-resistant, diffusible, breathable building material

developments.

I would be pleased if this brochure helped you enter one of the different possible symbiotic

business relationships with LUXXUL t r u e g r e e n, joining humans and the environment.

The websites www.ideas-and.com and www.ideasandprojectsformankind.com provide you

with an overall insight into the activities and the philosophy of the parent company IDEAS

AND PROJECTS FOR MANKIND INC..

A comprehensive insight into the activities and the products of LUXXUL t r u e g r e e n and

the relevant product details can be found on the website www.luxxul.com.

If you have questions or suggestions, please contact me, Hubert E. Kern, Head of the

Building Material Department of LUXXUL t r u e g r e e n.

E-mail: hubert-e-kern@luxxul.com

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T H E C O N T A C T D E T A I L S

A U S T R I A

HUBERT E. KERN - IDEAS AND …, LUXXUL t r u e g r e e n,

Schaffereck 19, A 8383 St. Martin / R., Austria, Europe

C A N A D A

IDEAS AND PROJECTS FOR MANKIND INC., LUXXUL t r u e g r e e n,

Building Material Division, Hubert E. Kern - General Manager,

Unit 6, 1850 Beaverbrook Ave., London N6H 0G7, Ontario, Canada

hubert-e-kern@luxxul.com, www.luxxul.com

hubert-e-kern@ideas-and.com, www.ideas-and.com

hubert-e-kern@ideasandprojectsformankind.com, www.ideasandprojectsformankind.com

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T H E N A T U R A L A D D I T I V E S H E M P, R E E D A N D W O O D C H I P S A N D M I X T U R E S T H E R E O F

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T H E N A T U R A L E A R T H P L A S T E R S W H I C H W E O F F E R

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T H E L O A M - B A S E D N A T U R A L L O O S E - F I L L I N S U L A T I O N A N D D R A I N A G E M A T E R I A L S A N D T H E F L O O R, F L A T R O O F A N D B I O T O P E S E A L A N T S

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T H E P A C K A G E D P R O D U C T S I N S A C K S A N D B I G B A G S

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T H E W A T E R – R E S I S T A N T A N D F R O S T – R E S I S T A N T L O O S E F I L L I N S U L A T I O N F O R W A L L S, F L O O R S A N D C E I L I N G S

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B Y 2 0 1 5 P O L Y S T Y R E N E > S T Y R O F O A M I S P R O H I B I T E D !

In the EU the use of polystyrene > styrofoam is p r o h i b i t e d by 2 0 1 5 .

In Austria alone, an annual 12 million square meters of polluting insulating panels made of

polystyrene are installed.

The ecological and economical, thermal, unfired, air-dried, water- and frost-resistant,

breathable loam based renovation insulation elements of LUXXUL t r u e g r e e n are

an innovative, natural, healthy, low-cost alternative for future thermal renovation projects.