Luxury Wines

7/28/2019 Luxury Wines

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LUXURY WINES

GROUP MEMBERS:

CHINMAY CHATURVEDIHARSHUL MITTAL

VIPUL CHOKSI

PRIYESH DOSHI

ABHISHEK VERMA


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WHAT IS WINE?

Wine is an alcoholic beverage, made of fermented fruit juice, usually from grapes.

The natural chemical balance of grapes lets them ferment without the addition of

sugars, acids, enzymes, or other nutrients.

Grape wine is produced by fermenting crushed grapes using various types of yeast.

Yeast consumes the sugars in the grapes and converts them into alcohol.

Wine has a rich history dating back thousands of years, with the earliest known

production occurring around 8,000 years ago in Georgia.

Wine is constant proof that God loves us and loves to see us happy.

Benjamin Franklin
http://www.brainyquote.com/quotes/quotes/b/benjaminfr132175.htmlhttp://www.brainyquote.com/quotes/authors/b/benjamin_franklin.htmlhttp://www.brainyquote.com/quotes/authors/b/benjamin_franklin.htmlhttp://www.brainyquote.com/quotes/quotes/b/benjaminfr132175.html


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TYPES OF WINES

RED WINE

Red wine comes from black

grapes. The grapes are

fermented , These wines can

be light or sweet, refreshingor mellow.

RED

WINEGLASSES

WHITE WINE

Since all grape juice starts out

colorless, white wines can be

made from white or black

grapes. Flavors of white winescan range from very dry to

sweet and golden.

WHITE

WINE

GLASSES


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IMPACT OF WINE IN INDIA

POLITICAL -Now the central government has changed thetaxation policy to encourage the wine business

in some states, local government has also taken initiatives for

funding and infrastructure supports to the wineries

ECONOMICAL- The rising incomes of the middle classfamily in India and their growing exposure to the western

culture are some of the important factors

Now young mass are earning at an earlier age and highly

influencing by the western culture


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SOCIO CULTURAL FACTORS - In India, earlier winewas not considered as the first choice of drink because of the

Indian traditional culture Current scenario, the rate of wine sales is increasing each year

by 34 percent. The wine industry in India is an emerging

market

Indians has adopted the habits of British people of havingstrong drink. Before the meals, Indian loves to enjoy a drink.

Now drinking is built into the social fabric.

TECHNOLOGICAL FACTOR- Packaging and bottling of

the wine is very attractive

Influence of the Internet and ecommerce has affected the

business of the wine in a positive way.


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LUXURY WINES


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Chateau dYquem 1787Price: $100,000

The special vintage wine is purchased by a US based collector of fine wines

Is the one of the worlds most expensive white wine bottle ever sold.

Antique wine company that is based in London has sold 1787 vintage

Sauternes from Chateau Yquem.


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Chateau Lafite 1787Price: $160,000

Originally bought by Thomas Jefferson in France

The 1787 Chateau Lafite is amongst the finest wine that is turned into vinegar which is a

natural happening.


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Chateau Lafite-Rothschild 1869Price: $232,692

Mandarin Oriental Hong Kong ballroom witnessed a new record for auction of wine when

three bottles of 1869 Chateau Lafite Rothschild went for sale and set a record of most

expensive bottle of wine sold at auction.The fact that made the bottles rare was they came directly from the Chateau Lafite's cellars .


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Chateau Cheval Blanc 1947Price: $304,375

Next in the list is Chateau Cheval Blanc 1947 that has been given A class status in the Classification ofSaint-Emilion wine.

According to the Christie's wine expert, Michael Ganne, this is the only known bottle in the Imperialformat and can be kept for another 50 years without any problem.

One of the greatest Bordeaux of all time the bottle was owned by an anonymous Swiss collector.


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Master of MaltPrice: $1.4 million

105-Year-Old wine has set a new record of being one of the finest wines in the world.

The wine is produced by the well-known company Malt whiskey and was discovered by

Scottish historian.

The cask that was used was a sherry butt and was kept in the basement for about acentury by Aberdeen-based historian, Allie Sisell.


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Chambord by Donald EdgePrice: $3 millionDesigned by renowned jeweler Donald Edge

The bottle is bejeweled with 1,100 brilliant, princess and pear cut diamonds as well as a

single emerald cut diamond.

The proceedings from this brilliant bottle will help in raising funds and awareness of breast

cancer.


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Worlds most expensive wine that is created in association with Liverpool-based Stuart Hughes

and Italian distillery Antica Distilleria Russo is calledDAmalfiLimoncello Supreme.

The flawless design of the bottle that is adorned with three single cut diamonds (13 carats) on

the neck has made it one of the most expensive wines in the world.

One of the rarest diamonds is set on the body of the bottle that alone weighs 18.5 carats andthe bottle costs whooping $ 44 million.

DAmalfiLimon cello Supreme liquorPRICE- 44 MILL ION


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OURFINDINGS

FROM

SURVEY


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Attachment with rare wines

18%

10%

21%

37%

14%

strongly disagree disagree neutral agree strongly agree


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Preference to luxury wines because

of status symbol

4%

0%

44%

24%

28%


A l i i l bl if it h th


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A luxury wine is valuable if it has the

ability to make me feel better about

myself

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4%

20%

55%

21%

total



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It is important that people know a

luxury wine I own was expensive

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10%

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Luxury Wines

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