Innovador#6 MBA@SNGCE CASE STUDY #6

TEAM SNGCE-INNOVADORInnovator M. A. Yusuf Ali

The Group head quartered in Abu Dhabi, a dynamic city of opportunities, has grown from an enterprise to an international group with operations spread over 3 continents.

The Founder and Chairman Mr. M. K. Abdullas legacy is ably carried forward by the Group Managing Director Mr. Yusuffali.

The Group with its flagship retail chain of LULU hypermarkets and supermarkets is currently rated as one of the major players in the Middle East retail sector with more than 100 stores in the GCC and enjoys a market share of more than 32%.EMKE GROUPTEAM SNGCE-INNOVADOR

The worlds 50 fastest growing retailers

32% of the retail market share

It is one of the biggest retail chains inasiaand is the biggest inmiddle east

11th in a list of the biggest growing retail businesses

Where lulu stands todayTEAM SNGCE-INNOVADOR

CSR activitiesLuLu takes part in Walk for Education 2014 conducted by Dubai Cares.LuLu Hypermarket conducts Blood Donation Camp.Donations collected for LuLu Food for All initiative distributed on Bahrain National DayLuLu Hypermarket joins MasterCards campaign in support of the World Food Programme and the fight against Global Hunger TEAM SNGCE-INNOVADOR

RECENT NEWSLu&Lu opens biggest hypermarket in Al Dajeej, Kuwait.Sheikh Nahyan inaugurates the new LuLu Hypermarket at Capital Mall, Abu Dhabi.Registration Campaign for 'LuLu Walk 4 Wellness' 2014 launchedRuwais Mall opens its doors to the public

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Mall is the second largest shopping mall inIndia

It is built on 17 acres of land with 1,700,000sqft

More than 300 outlets includingfood courts, restaurant ,game zones.

Ample parking space that can accommodate up to 4800 vehicles

5 floors and 200 stores and services

1600 crores cost Lulu shopping mall FeaturesTEAM SNGCE-INNOVADOR

Lulu BranchesBahrain UAE IndiaChinaBeninSouth AfricaHong kongKuwaitMalayasiaUKZimbawee

OmanThailandSenegalYemenEgyptQatar Saudi ArabiaKenya Nigeria

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The different lulu business sectors

Business Services -Education, Travel & Tourism, Shipping

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Business Services -Education, Travel & Tourism, Shipping

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Import and Distribution -Fresh & Frozen Foodstuff, Retail & Wholesale Distribution

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Manufacturing and Exports -Food Processing, Commodities Trading

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InnovationIn variable products under a single umbrellaOnly store that provide large number of cooked foodMoney exchange and bank counter inside the storeSprawling parking spaceTEAM SNGCE-INNOVADOR

TEAM SNGCE-INNOVADORPrimary Research- Field Pictures

Strengths

Quick cash pay facility Availability of Indian food items in all stores

Threats

Sourcing of product

Opportunities

Due to wide network lulu is able to supply product that are unavailable in a country from another country in which the product is availableWeakness

Expected customer base is low Location No tie-ups with local business

TEAM SNGCE-INNOVADORRating the innovation on a scale of 0 to 5 (5 Being the highest score) on each of the parameters outlined in the sandbox , the self assessment scores are : -

012345Capacity to Scale up Ensuring Social Equity Creating new Price-performance levelsFair & transparent transactions & relationshipsEnvironmental sustainability Respecting rule of law & Individual Rights

Stage 2- CKPS SandboxTEAM SNGCE-INNOVADORHIGHMODERATEHIGHHIGHHIGHHIGH

http://lulumall.in/

http://en.wikipedia.org/wiki/LuLu_International_Shopping_Mal

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TEAM SNGCE-INNOVADORThank You