Lucky Lights Obituary
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{ }“Lucky Light, infamous candy cigarette discontinued at age 90”
Lucky Light, infamous candy cigarette discontinued at age 90
After years of manipulating impressionable minors to
be, Lucky light was officially taken off of the production
line this past week amidst new sales regulations. Filled
with gum, chocolate, or simply tapioca, lucky, also
known as “Kings,” “Stallion,” or “Just like Dad” enabled
many generations of eager children to look like “grown
ups.” Over the years his shape, color, and texture
changed, gradually appearing less realistic. What was
once his rolled paper exterior became nothing more
than a shriveled up and unclothed white sugar stick.
So little remained of lucky that the government decided
it was time to send him to that great candy store in the
sky.
Big tobacco played a key role in his longevity, grant-
ing branding permission to companies like Necco
and World Candies. Born in the 1900s, Lucky light
was often called by the same names as his tar filled
cousins: Lucky Strike, Camel, and Cools. Eventually
he branched out from the family business collaborating
with characters like Popeye and the gritty ‘Round Up’
Cowboy.
Ever the chameleon, lucky was forced to assume vari-
ous disguises as the health risks of smoking began to
surface towards the early 1950s. As a “Lucky Strike;”
he legally changed his name to “Lucky Light.” His as-
sociate, “Pall Mall” became known as “Kings.” Suc-
cessful in transformation, he rapidly gained popularity
with a new generation. Lucky’s previous generation of
fans remained nostalgic especially while lighting their
“real” cigarettes.
In fact, years later, when those “real” cigarettes were
banned from public buildings and transportation, lucky
earned an unexpected promotion. In the 1990s, the
airline company Cathay Pacific began handing him
out on flights to the United States with the follow-
ing disclaimer: “Captain’s Warning: flying onboard a
nonsmoking flight can be addictive and can lead to
increased Cathay Pacific travel.”
Lucky will always be remembered for inspiring mil-
lions of aspiring smokers to “light up” with his sweet
strawberry flavor. He is survived by “chewing tobacco”
baseball gum and the chocolate cigar. Lucky’s rela-
tives in the tobacco industry have organized memorial
services in off-kilter candy stores all over the world.
{ }