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LT media snapshotApril, 2012Released in the beginning of each month

Full service mediaRedefining MediaFull service mediaStart from adifferent placeCreative + DigitalLike never beforePerformance mediaProsperity through digital performanceOut of homePioneering out of homeMedia market dynamics and shares by mediaGross investment share, TNS AdOptions 2011.03-2012.03TV market dynamics and shares by channelAudience commercial share,TNS Infosys 2011.03-2012.04, whole day, TG: 4+Prime-time TV ratings by channelTNS Infosys 2011.03-2012.04, PT (18:45-22:30), TG: 4+No.TitleChannelRating, %1AUKSINIAI SVOGNAI 2012BTV14.22CHOR KARAITV39.83KK2LNK9.64NAISI VASARATV39.35PRIE SROVTV39.36VALANDA SU RTALNK9.27KAKAS ATSITIKOLNK98LEDYNMETIS 2. EROS PABAIGATV38.99NUO...IKILNK8.810KODLTV38.6Top programsNo.TitleChannelRating, %1NEIGALVOTI GYVENIMAILNK122CHOR KARAITV311.53VALANDA SU RTALNK11.44AUKL (THE PACIFIER)TV310.75KK2LNK10.76KAKAS ATSITIKOLNK10.67AKISTATATV310.58BE KOMENTARTV310.59VAIGDI DUETAI 6. LEMIAMA KOVALNK10.31018:45LNK10.2TNS Infosys 2012.03-2012.04, TG: 4+March, 2012April, 2012No.PortalUnique usersDynamics1 delfi.lt1.922.853-2 balsas.lt1.063.484+13 15min.lt829.869-14 lrytas.lt826.228-5 skelbiu.lt803.569-6 one.lt673.214-7 alfa.lt644.958+18 plius.lt627.685-19 supermama.lt619.165-10 draugas.lt605.262-TotalAll tracked sites1.922.853.....Facebook.com*1.047.820*2012.03 adjusted dataTop internet sitesGemius Audience 2012.02-2012.03No.PortalUnique usersDynamics1 delfi.lt1.048.914-2 15min.lt835.133+13 balsas.lt830.179-14 lrytas.lt779.452-5 skelbiu.lt699.780-6 plius.lt654.561+27 one.lt622.229-18 alfa.lt619.230-19 supermama.lt599.019-10 draugas.lt583.330-TotalAll tracked sites1.907.510.....Facebook.com*1.034.460*2012.04 adjusted dataFebruary, 2012March, 2012Top print titles audience structureTNS NRS 2011 Autumn, TG: 15+BY GENDERBY INCOMES PER ONE HOUSEHOLD MEMBERTop radio stations audience structureTNS RAS 2011 Autumn, TG: 12+BY GENDERBY INCOMES PER ONE HOUSEHOLD MEMBERMedia news Advertising in Vilnius Airport: 67% of arriving passengers and 64% of departing passengers notice at least once Advertising in Vilnius Airport (according to RAIT survey Advertising awareness of arriving passengers in Vilnius International Airport, N=310 and Advertising awareness of departing passengers in Vilnius International Airport, N=502, 2012 February-March). Arriving/departing passengers associate airport and its surroundings with travel & new experiences (47%/54%); waiting (26%/44%) ; relaxation, good timing (12%/14%); cleanliness & order (11%/16%); freedom & cosmopolitan (8%/7%). Number of passengers in Vilnius International Airport 2012 1stQ: 201K departing and 191K arriving. Internet: Epasas group has launched portal about football Ivartis.net. Ivartis.net presents the flow of information about the most popular football leagues and championships. Internet: Tipro group starts with new sport-oriented portal Sportas.lt. They claim to have: the biggest sport editorial office in Lithuania; engagements with the biggest sport clubs and news portals; 60-80 daily publications: news, reviews, analysis, forecasts; 100 photos and 20-30 videos published daily.

AEGIS MEDIA informationMore information: www.balticmedianews.lt

Full service mediaRedefining MediaFull service mediaStart from adifferent placeCreative + DigitalLike never beforePerformance mediaProsperity through digital performanceOut of homePioneering out of homeMantas AndriukeviiusHead of ResearchAegis Media Central Servicesmantas.andriuskevicius@aemedia.comT +370 5 2643675