Love2Shop
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Transcript of Love2Shop
love2shop – is...… a single place for inspirations & shopping.
A marketplace for opinion leaders, brands and top sellers.
VisionSimilarly as Google is for search, Facebook is for socialization, there will be one main service for shopping.
It will be not just a big e-shop, but a platform, which integrates different actors and entire process: from inspiration and comparison to purchase and support.
For a user this service should become a single touchpoint, which icon is tapped at first thought about shopping.
Internet Buyers
Growth
Russia
30 mln.
+ 30% 1
1) Data Insight, 2014; 2) Statista.com, 2014
(79 mln. buy from mobile devices
2 )
USA
191 mln.
+ 3,5% 2
Global
1 bln.
+ 12,5% 2
Magazines
Movies
Blogs
Brand Merchadising
Fb / VK / Instagram
Friends
Yandex Market
eCom Sites
Shops
love2shop integrates different inspiration sources into a single personalized stream, which is available on every platform. Products from the stream are easy to collect and compare, as well as profitable to buy.
Therefore, our users make conscious choices, while having fun and saving money.
Inspiration Comparison / Choice Purchase
love2shop
Brands’ applications offer similar functions, but in different design logic
Customers prefer simplicity and convenience of a universal app
Stylists, designers, photographers, actors and bloggers largely determine people’s tastes.
In the lifestyle-industry these professionals boost demand with their creative work, but often don’t receive decent reward.
We offer them a unique way to monetize their audience. We share with them a part of the revenue from purchases driven by their creations.
Time from visit to purchase*
*Data Insight, 2014
0%
20%
40%
60%
80%
100%
Boo
ks DIY
Elec
troni
cs
Fash
ion
Furn
iture
Healt
h &
Beau
ty
Kids
Mul
tiCat
egor
y
> 4 days
2 - 4 days
1 - 2 days
> 12 hours и < 1 day
> 3 и < 12 hours
> 1 и < 3 hours
< 1 hour
While looking for inspiration, most buyers come and go away without buying
love2shop not only drive new customers, but also returns, those who deferred the purchase.
If needed, we lead customers to purchase offline.
Thus, the increased conversion and revenue.
Conversion = 2% + 2%
Ads
E- Shop / Checkout
Save
Impulse Purchase
Deferred Purchase
Community
Retailers
Celebrities, Stylists, Bloggers, Publishers
Shopping experience
Social experience
Media experience
love2shop is available on every platform Widgets, buttons, applications and statistics help partners maximize profits with love2shop
iBeacons (BLE) make possible revolutionary scenarios for offline shopping
Big Data algorithms learn users’ preferences in real-time
Danis Suleymanov
Experience
Education
Founded 2Nova Interactive in 2009. 8 years of entrepreneurial experience in IT & marketing. Winner of International Young Interactive Entrepreneur 2010 in Russia (World Finalist).
School of Management at SPb SU, «Company Growth Management», «Project Management», 2011 MBA, Vlerick Leuven-Gent Management School 2007-2008 Technology Entrepreneurship, UC Berkeley, Haas Busines School, 2007 IT&P Faculty at SPb ITMO, 2000-2006 (Honours)
Team
Anton Suharev Product Manager
Anastasia Yakovleva UX Director
Ilya Gabushev Team Lead
+4 developers, QA 2 designers & content-managersEx-director of Transactions
Security at Yandex Market and Molotok. Expert in e-commerce and marketplace platforms.
International Experience. Worked at polimoda.com (fashion), kidstudio.it (branding).
Education: Istituto Europeo di Design.
Succesful experience of building developer teams.
Portfolio: mobile games, high-load sites, social network apps, mobile services etc.