Longbrochure Revised

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Why Is Everyone Reading It? Hot Topics-Events & Happenings-Great Visuals Pick Up A Copy at Over 400 Locations Every Thursday Why Advertise? Affordable – Loyal Read- ership – Buyers Demographics - Sales In Lorain County We Are The Small Business Marketing Network Magazine Promoting Your Business For some free sample copies and a media kit Call: 440-242-0835 or Visit our new Office at: 1812 Cooper Foster Park Rd. Lorain/Amherst

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Transcript of Longbrochure Revised

Page 1: Longbrochure Revised

Magazine

Why Is Everyone Reading It?

Hot Topics-Events & Happenings-Great Visuals

Pick Up A Copy at Over 400 Locations

Every Thursday

Why Advertise? Affordable – Loyal Read-ership – Buyers Demographics - Sales

In Lorain County We Are The Small Business Marketing Network Magazine

Promoting Your Business

For some free sample copies and a media kit

Call: 440-242-0835 or Visit our new

Offi ce at: 1812 Cooper Foster Park Rd.

Lorain/Amherst

Page 2: Longbrochure Revised

Marketing & Advertising Wiser? Every Media Has It’s Good & Bad Points

Marketing & Advertising Wiser?Every Media Has It’s Good & Bad Points

Marketing & Advertising Wiser?

Telephone Books – Cost $350 to $900 Month Good: It is found In most homes and business

Bad: Too many Telephone books in the same the mar-ket

Bad: You pay more to be seen less, thus less calls

Newspaper –Cost $200/$2000 Daily or WeeklyGood: Daily promotion and pick up rate

Bad: Busy people barely read past page 5 Bad: Sunday too many junk pages/coupons

TV – Cost $25000, production $10,000Good: Big Audience

Bad: Too expensive for specifi c demographicsBad: Competition Market for same time span

Radio – Cost $5000 - $500 ProductionGood: Can listen in your car

Bad: If you missed the commercial?Bad: You compete with music, ads , and a 24 hr line up

Discount Coupon/ Mailers: Cost $300 - $750 issueGood: DIscounts

Bad: 10,000 going to who? in a city of 70,000.Bad: Unwanted Invasion of homes privacy and throaways

Bad: Served as throwaways

Glossy Magazines:Cost $2000 - $20,000Good: Looking Graphics

Bad: People have to purchase themBad: Circulation is usually lower

Internet Websites: $300 - $30,000 Yr.Good: You have a presence onlineBad: You don’t get too many hitsBad: No one knows you are there

Lorain County Magazine: $30 - $750Good or Bad? Free Magazine

Many Events and Free InformationHelp Enhance Quality of Life in Lorain County

Up to 40 people can read one copy in a waiting roomGive Advertising exclusivity to some businesses

Different readers every issueMany photos of People Places and Things

Free Listings and Classifi eds to AdvertisersFree Web Page to Advertisers

Free Web link To Advertisers with sitesFree Website Promotion of our siteAd Appearance and Staying Power

Most waiting room readers average 45 minutes Color graphics and page images.


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