COMMUNICATION& JOURNALISMMARKETING • PR • EVENTS • DIGITAL COMMUNICATION

ADVERTISING STRATEGIES • TV/RADIO

PRINT / WEB MEDIA

LONDON

AZAD ECS London BA3

Intern at Virgin

Giulia ECS London MA2

Intern at Havas

T I T R E S C E R T I F I É S P A R L ’ É T A T F R A N Ç A I S - N I V E A U I & I I

Raphaël IEJ London MA1

Intern at

French Radio London

In MediaSchool, you will be at the centre of our concerns at the centre of our pedagogical thinking and at the centre of our professional placement approach.

Dear Students,

This is the commitment we make to our students and on which we base our training programmes tailored to the needs of professional companies.

MediaSchool is a higher education group specialized in the fields of multimedia communication, journalism and digital. With the European Communication School (ECS), the European Journalism Institute (IEJ) and #SUPDEWEB the MediaSchool’s remit is unique.

In a fast evolving connected world opportunities have been developed. The needs of the industry are clear and at MediaSchool we have the ambition and the knowledge to hone student performance to the utmost positions and to create competent and fully professional experts from the first day they are integrated into a company.

Our cross-media vision and educational bias is ultra-professionalising leading us to book the best industry players, actual case studies and innovative projects for rewarding classes today in France, in Paris, Toulouse, Strasbourg, Marseille and Nice but also across Europe in London, Bruxelles, Barcelona and in our first school in Shanghai - Asia.

With this crucial international experience given by MediaSchool, with programmes taught in English, French and Spanish you will have the chance to study and work abroad, making the world in which we live in today yours.

MediaSchool has brought together an ethos: Internationalisation and Professionalisation, and this is the reason why the employment rate of our students is high despite the slow economic climate.

The desire to improve performance lead us to vocational training acquiring the 30 year old IMM (Multi Media Institute) offering senior executives Multi medias seminars in Paris – New-York and San Francisco and created MEE (MediaSchool Executive Education) which offers tailor-made programmes and a wide range of resources in terms of content, methodologies and tools in our world of expertise: media, communication, journalism and digital business.

As world leader of communication, journalism and digital education, MediaSchool group puts all of its power, its energy and its knowledge to your advantage.

Your achievements, your success, will be ours.

FORWORD

Franck PapazianPresident MediaSchool

START YOUR OWN SUCCESS STORY

Anne PflimlinDirector of ECS-IEJ London MediaSchool Managing Partner

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Kickstart your future with an international education and cultural experience at ECS-IEJ in London.Our programmes are tailor-made. With London renowned for its concentration of key media and marketing organisations across the areas of public relations, marketing, advertising, retail, journalism, printing, publishing, photography, multimedia, film and video, we believe that it is essential to keep the sharpest possible focus on the demands of future employers and tailor our courses to meet those demands. At the same time we understand the importance of promoting the joy of learning and make sure that you not only get pushed to a new level of understanding, but also have fun.

The ethos of the School is learning by doing. Our students in advertising for example, solve real communications and media planning cases and their results are judged by professionals working in the industry. Our students in journalism produce documentaries and work on group projects and in doing so build confidence and team spirit.

Creativity is the key word. With London having so much to offer, now is the perfect time to pursue your studies in a world-class environment and gain some invaluable international experience. Learn to “think different” and “make a difference”. And as a School, we have a track record for launching careers and we will help you seize the opportunities in the country or sector you choose.

Learn from the best practitioners. Small class sizes and intensive tuition at ECS-IEJ London ensure that all students are given personal attention. Where additional explanation or tuition is necessary, our teachers make time available on a one-to-one basis. We use exam-based teaching methods with written homework and timed tests during exam week held in December and May to make sure what they teach, sticks.

In the following pages we provide a small taste of what life is like for students at ECS-IEJ London. You can also explore our Website or come and meet with our brilliant team.

Every day this exciting city reminds us what makes London truly great – the people who live here.

I look forward to welcoming you as one of them!

The Partnership with lcc

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LCC shares more than facilities and teaching staff with ECS-IEJ: Extensive exhibition space, photographic and television studios, interactive media and animation suites, broadcast and print newsrooms as well as large library and cafeterias but more importantly student exchange takes place, parties and sport teams are part of the life at the college.

LCC is located in the heart of London and is welcoming ECS-IEJ on the 8th floor of Tower Block with great views over London. Our students enjoy the convenience of the campus at Elephant & Castle, a major transport hub on the rail, bus and Tube networks.

As well as being in sight of the Houses of Parliament and other iconic London landmarks, at LCC we are on the doorstep of some of the capital’s prime media, design and art venues.

Our students stay in touch with emerging trends and have fun in our international and inspiring city.

The partnership was a natural choice with LCC, the London College of Communication, a world leader in media and design courses. The College courses are complementary on many aspects to ECS-IEJ teaching and methods.

LEARN FROMTHE BEST

Jessica BURRAgency life - Good Relations

Dr Anthony MATHEBrand Audit - The Semiolab

Jo KESSEL Audiovisual - ITV London

Justin SHEVLINViral Web Videography – Straydog Media

Katy HAILEEvents Management -Timebased Events

Russell MERRYMANDigital Media - LCC-UAL

Nick SCHONCreative advertising - Rock & a Hardplace

Ross CATHCARTInternational PR - Firstword

Our tutors are experts, among the best professionals in their field. Their knowledge, technical skills, and enthusiasm for teaching will help you acquire manage and expand your capacities.

“IT IS NOT HOW GOOD YOU ARE,IT IS HOW GOOD YOU WANT TO BE”

Paul Arden

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ECS PROGRAMME *

E C S 2 * *

- European & political PR- Audiovisual- Marketing- Event Management- Digital communications- On Line Consumer Behaviour- English for the Media- Digital Advertising Strategy- Coding- Study & observation of the Digital market trends.

20 ECTS / 140 hours8 Weeks in London from April to June

**Term also accessible to #SUPDEWEB and IEJ students

Spring term

of minimum 2 months full time in the country of your choice.

Mandatory internship

E C S B A 3 B A C H E L O RI N C O M M U N I C A T I O N 3 6 5

- Business luxury & charity communications - Advertising strategy- Com. institutional and political- Branding- Intercultural Communication- Direct Marketing

60 ECTS / 420 hours25 Weeks in London from October to June

Deepening communication technologies

- Media management - Sales techniques- Contextual studies- Public speaking Verbal com.- Writing for the Media- Semiotics for advertising & branding- PR Agency life

Deepening professional knowledge

- Case studies- Oral presentation before a jury of professionals- Events organising- Viral Web videography

Professional practice

of a minimum of 3 months full time or 6 months part time

Graduation year BA3

Mandatory internship

E C S M A 1 & 2 I N C R E A T I V E C O M M U N I C A T I O N S

- Strategic Marketing and Branding- Integrated advertising ideas- Consumer Culture and Behaviour- Social media Studies - Creative communications - Cross cultural differences.

60 ECTS / 400 hours25 Weeks in London from October to June

Professional knowledge

- Corporate PR & Crisis Communications- International and political PR- Events management- Creative Persuasion- Writing for the Medias- Semiotics & Brand audit

Being creative

- Public speaking- Leadership is action- Live briefs & Case studies- Personal Development - Online Communication Practice- Online Profile

Professional practice

of a minimum of 4 months full time or 8 months part time

Graduation year MA 1 & 2

Mandatory internship

E C S M A 1 & 2I N I N T E R N A T I O N A L L U X U R Y M A R K E T I N G M A N A G E M E N T

In Paris : October to DecemberIn London : January to March In Barcelona : April to June

For more information call:+44 79 722 823 23 or e-mail : info@mediaschool.eu

60 ECTS / 420 hours8 Weeks in each city20 ECTS / 140 hours / each cityHousing included

- Political and European views in Britain - Tools and techniques through stories and writing - English for International journalists- Online Content - Contextual Media studies

- The News Room - Media Law, Justice and Ethics - Online Profile- Video Editing- Television and Radio interviews

- Online Media Practice - TheLondoner.eu- Photojournalism- Produce an original story or investigative documentary - Magazine Editing – PANACHE

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Journalism methods & context Professional knowledge Professional practice

I E J M A 1 & 2 I N J O U R N A L I S M 2 . 0Journalism is a highly competitive business, yet there is a constant demand for skilled and talented professionals who can work across different media platforms. The course teaches journalism as a public service whilst also recognising the commercial realities of the industry alongside social, legal, digital, ethical and political contexts. You can expect to produce original journalism both for print, online and audio-visual documentaries.

60 ECTS / 420 hours / 25 weeks in London from October to JuneInternship 16 weeks (4 months full time or 8 months part time)

IEJ PROGRAMME *

ECS 1

ECS 2

ECS 3COMMUNICATION 365

One year / 25 weeks

ECS ma 1 & ma 2CREATIVE COMMUNICATIONS

One year / 25 weeks

ECS ma 1 & ma 2INTERNATIONAL LUXURY

Paris / 8 weeks - London / 8 weeksBarcelona / 8 weeks

IEJ Ma 1 & ma 2 journalism 2.0

One year / 25 weeks

ECS 2 / IEJ 2 / SDW 2COMMUNICATIONs

Spring Term / 8 weeks

IEJ 1

IEJ 2

IEJ 3

UNDERGRADUATE

POSTGRADUATE

* Our programmes are subject to modifications

ECS CASE STUDIES

A B S O L U T

Create an immersive brand environment -state of the art bar space- in the realism gallery of the Tate Modern.

ECS students in London, Paris, Bruxelles, Barcelona, Strasbourg, Toulouse, Marseille & Nice compete each year in the ECS Challenge. Solving real cases they pitch their solutions in front of the client: Disneyland Paris (2012), Handicap International (2013), The C Experience (2014), Microsoft (2015), Adidas (2016). Meeting between peers in different cities generates great emulation. Very good at “Thinking outside the box”, ECS London won the trophy in 2013 and 2nd place in 2014 and 2015.

Organize an awareness campaign within the UK Marketplace designing the space and branding venue and finding activities to drive awareness.

Develop a strategic PR campaign to drive loyalty among existing drinkers to position the brand against its key competitors.

Submit a strategic campaign that takes TIC TAC to be perceived nationwide as a contemporary and forward thinking brand.

Reconnect ONLY THE BRAVE fragrance consumer via a cool & trendy online and instore strategy.

Act to increase visibility and people support and consideration to the Royal National Institute of Blind People, UK’s leading.

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We offer a very close bond between studies and businesses.Our students are hosted by companies, agencies, boards, media,Web-agencies during collaborative projects all year that result in providing students with an effective transition from school to employment.

A few examples below of issues dealt with at ECS London this year:

S U G A R P O VA R N I B

C A R L I N G T I C TA C D I E S E L

IEJ PRODUCTIONS

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P A N A C H E M A G A Z I N E

T H E L O N D O N E R . E U

O P D O C S

The Journalism in Action course is designed to pull together all sides of your knowledge to produce and print PANACHE the IEJ London magazine. This fully English language magazine will be a showcase of your abilities.

This Online Media Practice course is all about digital communication techniques and tools to create and publish multimedia content for websites, blogs and social media. You will take part in workshops in which practical skills are developed through the IEJ students own Website thelondoner.eu

We give you the opportunity to research, write, edit, design and publish your own ideas under expert tuition. You will produce a number of practical productions: A magazine, an original Website and Opinion Documentaries.

The Video Editing course covers the techniques and practical application of shooting & editing, as well as putting into practice the tenets of story and structure within the short form film/ video format. The students will produce their Opinion Documentary piece and present it at an informal film night.

Which is normal?by Eve

Godzilla Reviewby Armelle

Is interactive theatre the future ?by Adèle

Erik DarbyCourse director

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TWEETimONIALS

Alix

I did my MA in Creative Communications with great

lecturers I will never forget, one year after graduation,

I came back to London #myhome

Elisa

In London @ECSIEJLondon I became a more independent journalist with added new professional skills

Anthony

ECS London was a great opportunity to gain an insight into the UK Market #cestcomme an invaluable experience for a successful career.

Arnone

@ECSIEJLondon #cestcomme a great experience, a great city and a great year!

Nathalie

I’ve spent two year at @ECSIEJLondon that were exceptionally professionalising.

Amélie

@ECSIEJLondon = improving your English and your journalism skills in the meantime. #TeamIEJ.

field trips & eventsStudent life is not just about working hard, it’s also about meeting new people, making new friends and expanding your horizons and interests.

Complimentary visits include Museum discoveries, Exhibitions, Films related to studies, Agencies or Newspapers visits, Professional Organisation appointments, Diners and Parties.

C O M P A N I E S A S S O C I A T E D W I T H O U R S T U D E N T S T H I S Y E A R

WHO ?

HOW?

WHERE & When?

All students at all levels of studies in all specialities.

Our emphasis is on helping the students to help themselves – we leave it up to their preferences, providing a contact list as well classes teaching them how best to go about approaching a potential employer and securing an internship.

The internships can either be completed in London on a part-time basis alongside the studies themselves during the year or on a full-time basis once all the classes are complete in the months of June to October, in any country of destination.

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INTERNSHIPSAs part of the Communication and Journalism courses at ECS-IEJ London, it is necessary for the students to complete an internship with a professional business, media or organisation in the communication or media field of their choice. In today’s competitive job market, it is increasingly important to help students clarify their own life goals and unique personal dream.

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Kate ROBERTSON HAVAS Worldwide Co-Global President

Matthew WRIGHT TV Journalist / Broadcaster

MEDIASCHOOLSUMMER SCHOOL

The annual international Summer School takes place in London over one week with leading tutors, journalists and advertising practitioners helping students to be comfortable in written and spoken English.

The Summer School conducts English Language courses accessible to all stu-dents at all levels of study and, focusing primarily on communication, press advertising and digital disciplines. All classes will provide practical exercises, group work, written essays and conversation debates.

Practical informationWhere ECS-IEJ at LCC London College of Communication; University of the Arts Lon-don, Elephant & Castle SE16SB Tower Block 8th Floor

When End of August / First week of September

HowTime schedule Monday to Friday > 5 hours a day

How much£500 GBP

HOUSINGFor summer school studentsA selection of low-cost/ Youth hostel accommodation opportunities in London will be indicated.

For ECS-IEJ London studentsStudents registered with ECS-IEJ London for their degree studies can benefit from staying in accommodations provided by our partner UAL in halls of residence.

Make the most of one summer week in the exciting city of London!

GRADUATIONINSPIRATIONAL GUESTs OF HONOUR

Arsène WENGER Arsenal FC Manager

Kate ROBERTSON HAVAS Worldwide Co-Global President

Nelson MONFORT TV Journalist / Writer

Matthew WRIGHT TV Journalist / Broadcaster

© Five TV

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STUDY ABROAD

O N E Y E A R I N B A R C E L O N A : L A S O C I E D A D D E L O C I O

ECS Barcelona is situated within the campus of our long term partner ESERP one of the most renowned business schools in Spain with an exceptional location and infrastructure near the Plaza de Catalunya. The courses are taught in both Spanish and English. Students will complete their Bachelor and Master degrees taking advantage of the creative energy that flows from within Catalan city.

• 25 weeks - 3rd year in Bachelor -BA3- in Global Communication• 8 weeks - MASTERS 1 & 2 in International Luxury Marketing Management • (In Paris : October to December, in London : January to March,in Barcelona : April to June)• In partnership with ESERP Business School: MA 1 – MA 2 – One year - Communicacion

Mobility within MediaSchool is facilitated between cities, schools, and levels of study. We have also simplified formalities because we believe new discoveries are an important asset and a source of knowledge.

When the trip becomes a journey...

S P R I N G T E R M I N S H A N G H A I : T H E F U T U R I S T I C M E T R O P O L I S

Shanghai serves as the most influential economic, financial, international trade, cultural, science and technology centre in East China. The city’s multicultural flair endows it with a unique glamour. New skyscrapers and old Shikumen together draw the skyline of the city in which ECS and #SUPDEWEB students will have the opportunity to spend a semester. All courses are taught in English.

• When: From mid-February to mid-June • Where: On the campus of our partner New World University providing Housing assistance and Study trips.(Anting Town-Jiading District-subway line 11B)• How: Programme to validate 30 ECTS distributed among courses and internships in the learning of the Chinese Culture.• Who: Students in Second and Third year of the Bachelor programme at ECS or #SUPDEWEB (ECS 2 & 3 and #SUPDEWEB 2 & 3)• What: Students will study their respective specialties coupled with intercultural communication, negotiation skills and business development in Asia

For our complete range of international mobility, to know our partners, destinations, curricula, methods of application, rates, and duration of study abroad, please refer to our website or to the e-mail address: apf@mediaschool.eu

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T U I T I O N F E E SAnnual tuition fees are £6.800 GBP

A P P L I C A T I O N P R O C E D U R EPlease visit our web sites: ecs-london.com or iej-london.comor call : +44 (0)79 722 823 23

Living expensesIn addition to paying your fees you should ensure you have enough money to cover your daily expenses in London. We recommend that you budget for approximately £400 per month. This figure should cover basic costs food, travel, study materials and leisure. Housing costs are additional - average rental fee £180 per week.

London for lessOpportunities to get the best out of London on a limited budget are enormous. London is affordable and the best time to take advantage of all that the city has to offer is as a student.

Getting a student jobThe benefits of studying in London can easily extend to valuable work experience with countless opportunities for part time work to earn extra money.

FEES & FINANCE

Tarvi Singh Basi,Coordinator ECS-IEJ London

facebook.com/ECSIEJLondon twitter.com/ECSIEJLondon ECS London

E C S - l o n d o n . c o m ECS London - c/o LCC London College of Communication - Elephant & Castle - London SE1 6SB

+44 (0)79 722 823 23

T I T R E S C E R T I F I É S P A R L ’ É T A T F R A N Ç A I S - N I V E A U I & I I