�Firewall: The Israel Legitimacy Hackathon

Selected Projects

Logic of Projects: The Content Axis and the Architecture Axis

The projects that will be developed at the Israel Legitimacy Hackathon have been

designed and selected on the basis of challenges articulated by individuals,

organizations, and communities around the world.

The Content Axis

The Content Axis categorizes projects on the basis of the needs they address:

1. Mapping the global and Internet landscapes of the delegitimization

campaign. Projects in this category will help to paint a macro-picture that

depicts the growth patterns and evolution of the delegitimization campaign.

2. Strengthening Our Networks by providing tools for strengthening and

expanding the network.

3. The Arab World projects focus on better understanding and influencing the

Arab world as related to Israel's delegitimization.

4. Infrastructure projects will create the building blocks of all the efforts,

focused on designing data collection, storage, and other technical programs.

The Architecture Axis

The Architecture Axis categorizes projects on the basis of their role in terms of

robust software design. Work along the logic will guide the continued

development and sustainability of the projects after the hackathon.

1. Tier 1: The Data Layer – The most basic level that includes projects focused

on data collection, storage, security, and shared access Application

�Programming Interfaces (APIs) – a set of routines, protocols, and tools for

building software applications. These are the technical building blocks of the

other layers.

2. Tier 2: The Logic Layer – Built upon the data that is collected and stored by

Tier 1. These projects analyze the collected data, for example by ranking the

strength of a conversation or cross-referencing online identities.

3. Tier 3: The User Layer – Takes analyzed data from Tier 2 and communicates

the content by making it available and accessible to end users. These

projects include mailing lists, forums, infographics, and maps.

List of Projects

Mapping the Networks

1. Discourse Heat Map

Producing a 'Richter scale' through the use of Big Data analysis to illustrate both

the isolated hot spots, and where delegitimization is geographically spreading. (A

Tier 3 project.) Deliverable: An online, constantly updated map showing currently

active discourse centers. A decision-making tool will help determine if, where, and

how to intervene.

2. Apptivist

An app to take and upload pictures/videos to a heat map and potentially create an

additional qualitative layer to the heat map. Enables the documentation of

delegitimizing incidents. (A Tier 1 project.)

3. Source Material

Maps and charts on a timeline the posts and information of multiple sources that

are publishing delegitimization content online. (A Tier 2 project). Deliverable: A

visual timeline that shows the chronology of the spread of anti-Israel memes and

other content.

�4. Rhetoritracker

Tracks the language of familiar content sites through linguistic and database

analysis in order to alert the pro-Israel community of shifts in language that would

point to a spike in delegitimization. (A Tier 2 project). Deliverable: Regular/on

demand reports (daily email for example). Alerts on specific events (i.e. change in

language and appearance of new terms or memes).

Strengthening our Network

5. Home Space

Creates a web site or a private social network where groups and individuals can

converge and exchange their knowledge about the best ways to deal with

delegitimization. (A Tier 2 project.) Deliverable: A protected Web site that will

connect people to people and to collected data. Results of other projects can feed

into this one as well.

6. Media Assess

Tracks the real-time effect of articles coming from within the pro-Israel community

in order to create empiric guidelines for replication. (A Tier 2 project.) Deliverable:

Empirically tested guidelines for creating a high impact artifact.

7. Virtual 'war rooms'

Manages a multi-disciplinary response team based on the IDC and others' 'war

rooms.' (A Tier 3 project.) Deliverable: Application/Web interface and methodology

for operating rapid response interventions.

The Arab World

Focuses on better understanding and influencing the Arab world as related to Israel's

delegitimization.

�8. Map the Casbah

Maps and analyzes different terms in the context of Arab public opinion. (A Tier 2

project.) Deliverable: Research tools to enable better understanding of Arab social

networks/online presence in the context of sentiment towards Israel.

9. Hearts and Minds

Write, direct, and produce a media product that will impact the Arab world. (A Tier

3 project.) Deliverable: Video or Web site that can appeal to the Arab street and

affect public opinion related to Israel.

Infrastructure

These projects will create the building blocks of all the efforts, focused on designing data

collection, storage, and other technical programs.

10. Common authentication API

Provides a common Application Programming Interface for limiting access to

projects based on a permissions system and a shared list of members. For

programmers - an authentication mechanism with a unified identity for all

legitimation related applications. (A Tier 1 project.)

11. Common DAL

Provides an interface for storing and searching data by applications for

programmers - a hosted and managed database with commonly required objects,

security and API taken care of. (A Tier 1 project.)

12. Connector Interface

Provides a standard software interface for collection tools from various open and

partially open sources. For programmers - a convertor design pattern

implementation project to enable streaming data to the common DAL from all

sources. (A Tier 1 project.)