Location-Based Mobile Learning in Singapore Part2-Technology Perspectives_25_may2015
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Transcript of Location-Based Mobile Learning in Singapore Part2-Technology Perspectives_25_may2015
TRANSFORMING OUTDOOR LEARNING
Png Bee HinCEO LDR Pte Ltd
• Using Location-Based Technology• Mobile Rapid Authoring Tool
* Singapore Case Study (Part 2)
1 Why Bother about LB Tech?1
2 Why Pocket-Trips?2
3 What Else Could be Created (Beacons/IR)? 4
4 How Can We Support You?5
3 What Have Been Created by Schools/LDR?3
AGENDA
LDR
1 Why Bother about LB Tech?1
2 What’s So Special About Pocket-Trips?2
3 What Else Could Be Created (Beacons/IR)? 4
4 How Can We Support You?5
3 What Have Been Created by Schools/LDR (GPS/IR)?3
AGENDA
LDR
4
1st Generation
2nd Generation
3rd Generation
4th Generation
Desktop Self-pacedE Learning Peaked
Demand Still GrowingIn Academic Segment
Desktop Real-time eLearning
Collaboration-basedLearning Dominates
Wired Broadband
Remote Tutors, Virtual Labs,and Virtual Classrooms
Mobile Learning
Content on Tablets (eBook)
3G & Fixed Wireless
Side-loading and On-deck Supply Chain
Handheld Decision & Performance Support
Mobile Collaboration
Location-Based Mobile Learning
Content Push
Multi-purposeHandheld MultimediaDevices
BYOD
Wi-Fi, WiMAX, & 4G / Long Term Evolution (LTE)
User-generated Content
Group Mobile VideoConferencing
Shift In Global Learning Trends
National rollout of 3G & fixed wireless broadband began in 2005-2006, 4G rollout began in 2008
© LDR Pte Ltd 2015. All Rights Reserved. Source: Extracted from Ambient Insight
From eLearning to mLearning >
Desktop technologies have a limited reach
2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015
CBL Rooms
Wireless Campus
Home &
Streets
Learning
On-Site
LBS* Trends (2010-2015)
• Factors driving the growth of location based services included:
• Availability of Cheaper GPS enabled device
• High Interest in personalizing services based on user’s locations information and history
• Advancements in analysis capabilities
• Evolving business models like mobile advertising, global deployments of 3G and 4G wireless services promising ubiquitous connectivity
• Cost benefits by deploying solutions like vehicle tracking and fleet management
• Government regulations regarding us of Data
Europe, 17.7%
Location Based Services – Market Size and Growth Drivers
LBS Market Size (By Geography)Global LBS – Market Size ($Billion)
2010 2012 2015
2.8
4.4
10.3
Asia Pacific 25%
America 51%
MENA 6.3%
CAGR 30%
Sources: CC Analysis & Estimates, Pyramid Research, Vision Gain, Gartner, McKinsey Global Institute
*GPS, QR Code/IR/AR, NFC/BLE (Blue Tooth Smart)
• Much of the growth in LBS is expected to come from the countries in the Asian Pacific Regions, especially India & China, largely due to estimated growth in wireless consumers to 2 billion users by 2017
• LBS Revenues for the regions of Latin America, Eastern Europe and the Africa & Middle East regions are also expected to grow but at a lower rate than North America, Western Europe & the Asia Pacific regions
2011 2012 2013 2014 2015 2016 2017
3
6
9
North America Latin AmericaWestern Europe Eastern EuropeAsia Pacific
Middle East & Africa
Strong revenue growth expected over the next few years
Global LBS revenue by Region (USD, $Billion)
Sources: CC Analysis, TCS White Paper, Industry Inputs
LBS* Trends (2015-2017)
*GPS, QR Code/IR/AR, NFC/BLE (Blue Tooth Smart)
iBIG DemoBeacons Trends
CAGR = 287%
We are Here
• Beacons are seen to be the best solution for improving in-store retail experience.
• Major retailers are jumping on the beacon bandwagon.
• A beacon ecosystem is forming.• US beacon installed base is expected to
expand rapidly.• Consumer response is key to further
penetration.
Source: BI Intelligence Estimates
Beacons Initiatives In US Retail Space
How About Using Location-Based Technologies
for Learning?
1 Why Bother about LB Tech?1
2 Why Pocket-Trips?2
3 What Else Could Be Created (Beacons/IR) 4
4 How Can We Support You?5
3 What Have Been Created by Schools/LDR (GPS/IR)?3
AGENDA
LDR
SCOPECompany Overview – LDR Consortium
LDR
New Location-Based Mobile Authoring Platform
WHAT’S SO SPECIAL ABOUT POCKET-TRIPS?
• Fully web-based authoring platform
• Support Android & IOS devices
• Create trails in 3-Simple Steps
• Based on WYSIWYG Concept
• Fully Customizable Content Pages
• Ready Templates, Buttons, Graphics
• Augmented Reality for way-finding
• Content-push, Marker-less concept
• Multiple Location-Based Triggers > GPS, On-Board IR and BLE Technologies
• Publishable as free-downloadable for general public or with access control
• Analytics (OTW)
Excellent for Out of Class – Indoor or Outdoor Learning!
3 Possible Content Triggers
Out of Class (Indoor or Outdoor) Learning
POCKET TRIPS
Trail Creation In 3-Simple Steps!
Create Trail App Like a Pro!
Create Hotspots
< Activate Authoring Tool
Publish Trip
View on Computer & Mobile Devices
POCKET TRIPS
Mobile Users Perspectives
Activate App
Login
Trail Overview
Site Preview
Trip
Navigation
Information
Flower Dome
Quizzes
Flower Dome
Activities
Flower Dome
1 Why Bother about LB Tech?1
2 Why Pocket-Trips2
3 What Else Could Be Created ? 4
4 How Can We Support You?5
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Pocket-Trips (iB.I.G Tech)
LDR
What Have Been Created by Schools/LDR (GPS/IR)?
SELECT TRAIL
TRIP OVERVIEW
Trip
NAVIGATIONAL TOOL
Trip
HOME PAGE
INFORMATION PAGE
INFORMATION PAGE
ACTIVITY PAGE
ACTIVITY PAGE
INFORMATION PAGE
QUIZ PAGE
app
app
iBIG DemoIR Demo@Changi Airport
Self-Guided Tour!
iBIG DemoIR Demo@Changi Airport
Identify Butterfies!
iBIG DemoIR Demo@Changi Airport
Matching-Games!
iBIG DemoIR Demo@Changi Airport
Matching-Games!
iBIG DemoIR Demo@Changi Airport
Self-Quizzes
iBIG DemoIR Demo@Changi Airport
Selfies!
iBIG DemoIR Demo@Changi Airport
1 Why Bother About LB Tech?1
2 Why Pocket-Trips? 2
3 What Else Could Be Created? 4
4 How Can We Support You?5
3 What Have Been Created by Schools/LDR (GPS/IR)?3
Pocket-Trips (iB.I.G Tech)
LDR
e.g S.E.A Aquarium, Underwater World, Image of Singapore, Butterfly Garden, Fort Siloso, Universal Studio, Singapore Zoo, Bird Parks, etc
Beacons & IR@Theme Parks/Attractions
Options to Explore
Beacons & IR@Theme Parks/Attractions
Identify & Learn
Beacons & IR@Theme Parks/Attractions
MANTA RAY
The manta ray is a large species of flattened fish closely related to other cartilaginous fish such as sharks. The manta ray is the largest species of ray in the world with some manta ray individuals reaching up to 9 meters wide.
The manta ray is most commonly found in the warmer, tropical of waters of the world's oceans, typically around coral reefs and along the continental shelves where food is in abundance. However, due to their enormous size, manta rays are also commonly spotted hunting out in the open oceans.
Authentic Learning
Beacons & IR@Theme Parks/Attractions
Gamification
Beacons & IR@Theme Parks/Attractions
iBIG DemoPossible Beacons
iBIG DemoPossible BMS
1 Why Bother About LB Tech?1
2 Why Pocket-Trips? 2
3 What Else Could Be Created? 4
4 How Can We Support You?5
3 What Have Been Created by Schools/LDR (GPS/IR)?3
Pocket-Trips (iB.I.G Tech)
LDR
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How Can We Support You?
Share our experience with you
License platform for your use (Educational Rate)
Stretch boundaries together with you
Host content on your behalf
Train you on use of platform
FURTHER ENQUIRIES:
Email [email protected] or visit www.ldr.sg
& www.facebook.com/LDR.pteltdfor more information.
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Location-Based Authoring Platform
Out of Class (Indoor or Outdoor) Learning