[email protected] m Demystifying Social Media The Community Give May 6th Dan Morrison (@DanCitizen)
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Transcript of [email protected] m Demystifying Social Media The Community Give May 6th Dan Morrison (@DanCitizen)
The Social Media World
Only 2 really matter
4 Rules of SM Success
• You Need a Network
• Compelling Content
• Be SOCIAL
• Consistency
This isn’t “compelling”
This is not “compelling”
Building a Network on Facebook
• “Invite” all your friends
• Message key friends & influencers
• Follow like-minded organizations + Fredericksburg
• Share compelling content
Building a Network on• Tweet compelling content
• Follow everyone who RTs, Favorites & Mentions
• Search hashtags (#socent #socent) & follow
• Follow events (#SXGood #ImpactOntario) & follow
• Find Tweets you love, follow RTs & Favorites
• Find lists & follow the members
What to Post• Be visual
• Like & share content from people you want to follow you
• Share thought leadership from your field (blogs, etc.)
• Share about your great programs
• Make an ask
Be Visual
• We learned about the Jewish holocaust in school. Why not the North American holocaust?
Be Visual
• "We are not myths of the past, ruins in the jungle, or zoos. We are people and we want to be respected, not to be victims of intolerance and racism." - Rigoberta Menchú Tum
4 Rules of SM Success
• You Need a Network
• Compelling Content
• Be SOCIAL
• Consistency